📌 Core Information
🔹 Job Title: Employer Brand Social Media & Content Manager
🔹 Company: LSEG (London Stock Exchange Group)
🔹 Location: London, United Kingdom
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (Blended)
🚀 Job Overview
Key aspects of this role include:
- Leading and evolving LSEG’s digital and social content approach to strengthen employer brand and achieve hiring goals
- Managing and building LSEG’s careers social media channel presence and content calendar
- Creating innovative and cohesive content to differentiate LSEG as a great place to work
- Acting as a trusted advisor to recruiters and broader business partners
- Leveraging technology and data to drive impactful employer brand/candidate engagement solutions
ASSUMPTION: This role requires a balance of creativity, strategic thinking, and analytical skills to effectively manage LSEG’s employer brand across digital and social media channels.
📋 Key Responsibilities
✅ Accountable for managing and evolving LSEG’s digital and social content approach to strengthen employer brand and achieve hiring goals
✅ Maintain and build LSEG’s careers social media channel presence and content calendar
✅ Build innovative and cohesive content to differentiate LSEG as a great place to work through consistent and brand-aligned content across LSEG.com, social channels, videos, and social campaigns
✅ Manage and evolve LSEG’s external careers channels, LinkedIn, Instagram, Facebook, and Talent Community (CRM), and monitor and maintain compliance across LSEG’s social media careers channels
✅ Act as a trusted advisor to recruiters and broader business partners
✅ Leverage the best of LSEG’s TA Technology, AI, and Talent Intelligence capability to drive impactful employer brand/candidate engagement solutions and hiring performance outcomes
✅ Lead the development of an employee advocacy strategy
✅ Act as a brand guardian, handling quality and compliant digital and social media communications and be a trusted advisor for the broader TA team, running formal training upskill sessions and providing ongoing advice
ASSUMPTION: The role involves a mix of creative and strategic tasks, as well as day-to-day management of LSEG’s social media presence and content calendar.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Proven track record in recruitment marketing, with at least 5-10 years of experience in digital and social media content management
Required Skills:
- Experience crafting authentic, people-led content and storytelling that positions companies as great places to work and attracts high-quality, targeted candidates
- Strong track record in recruitment marketing – through the complete life cycle of design, delivery, and campaign optimization
- Creative thinker and storyteller, who has the capability to design inspiring and user-friendly employee advocacy solutions, to drive high levels of engagement and hiring outcomes
- Initiative-taker with positive, proactive, and confident approach, with the ability to empower, motivate, influence business contacts at all levels
- Good problem-solving, interpersonal, analytical, and critical thinking skills. Capability to tell complex data stories in a simple, clear, and impactfully visual way
- Ability to independently handle competing priorities in a high-volume, fast-paced environment
- Excellent project management, confident communicator
- Ability to deal with change, navigate ambiguity, and focus on solutions
- Experience working for a large complex, corporate organization, finance, and/or fintech sector an advantage
- Global, cross-functional experience an advantage
- Technical capability across social channels like LinkedIn, Instagram, Facebook, Adobe, Hootsuite, Beamery, Workday, etc.
Preferred Skills:
- Experience working in the financial services industry
- Fluency in additional languages
ASSUMPTION: The ideal candidate will have a strong background in recruitment marketing, digital and social media content management, and a proven track record of driving engagement and hiring outcomes through innovative storytelling and employee advocacy solutions.
💰 Compensation & Benefits
Salary Range: £55,000 - £70,000 per annum (Based on industry standards for a Marketing Manager role in London with 5-10 years of experience)
Benefits:
- Healthcare
- Retirement Planning
- Paid Volunteering Days
- Wellbeing Initiatives
Working Hours: 37.5 hours per week, Monday to Friday, with flexibility for hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in London with 5-10 years of experience. Actual salary may vary depending on the candidate's skills, experience, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. LSEG operates in a competitive and dynamic market, requiring employees to stay informed about industry trends and regulations.
Company Size: 10,001+ employees. LSEG is a large organization with a global presence, offering opportunities for career growth and development.
Founded: 1698. LSEG has a rich history and a strong reputation in the financial services industry, providing a stable and established work environment.
Company Description:
- LSEG is a leading global financial markets infrastructure and data provider, driving financial stability, empowering economies, and enabling customers to create sustainable growth.
- The company offers a range of services, including capital formation, intellectual property and risk, and balance sheet management, as well as data and analytics, capital markets, and post-trade divisions.
- LSEG is committed to open access, partnership, flexibility, stability, and support across all its businesses.
Company Specialties:
- Capital Markets
- Post-Trade Services
- Information Services
- Technology Services
Company Website: www.lseg.com
ASSUMPTION: LSEG's large size and global presence offer opportunities for career growth and development, as well as exposure to diverse teams and projects.
📊 Role Analysis
Career Level: Mid-level to senior. This role offers opportunities for career progression within the Talent Acquisition team or related functions within LSEG.
Reporting Structure: The role reports directly to the Head of Employer Brand, who is part of the Talent Acquisition leadership team.
Work Arrangement: Hybrid (Blended). The role offers a flexible work arrangement, with a mix of on-site and remote work.
Growth Opportunities:
- Progression within the Talent Acquisition team or related functions within LSEG
- Expanding skills and expertise in digital and social media content management, recruitment marketing, and employer branding
- Potential to lead and mentor junior team members or interns
ASSUMPTION: The role offers opportunities for career growth and development within LSEG, as well as the chance to expand skills and expertise in digital and social media content management, recruitment marketing, and employer branding.
🌍 Location & Work Environment
Office Type: Hybrid (Blended). The role offers a mix of on-site and remote work, with a focus on collaboration and teamwork when on-site.
Office Location(s): 10 Paternoster Square, London, England EC4M 7DX, GB
Geographic Context:
- London is a major global financial hub, offering a dynamic and vibrant work environment
- The office is located in the City of London, close to public transportation and amenities
- The role may require occasional travel to other LSEG offices or client sites
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment based on their preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Talent Acquisition team
- On-site or virtual interview with the hiring manager and/or team members
- Final interview with the Head of Employer Brand or another senior leader
Key Assessment Areas:
- Cultural fit and alignment with LSEG's values and work environment
- Digital and social media content management skills and experience
- Recruitment marketing expertise and track record
- Problem-solving and analytical skills
- Communication and interpersonal skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of LSEG's employer brand and how your skills and experiences align with the company's values and culture
- Prepare examples of your digital and social media content management work, as well as any recruitment marketing campaigns you've led or contributed to
- Be ready to discuss your approach to employee advocacy and engagement strategies
ATS Keywords: Social Media Management, Content Creation, Recruitment Marketing, Digital Marketing, Employer Branding, Employee Advocacy, Employee Engagement, Candidate Experience, Talent Acquisition, Marketing Communications
ASSUMPTION: The interview process focuses on assessing the candidate's cultural fit, skills, and experience, as well as their ability to thrive in a fast-paced, collaborative work environment.
🛠️ Tools & Technologies
- Social media platforms: LinkedIn, Instagram, Facebook, Twitter, etc.
- Content creation and design tools: Adobe Creative Suite, Canva, Hootsuite, etc.
- Recruitment marketing and employer branding platforms: Beamery, Workday, etc.
- Data analysis and reporting tools: Google Analytics, Tableau, etc.
ASSUMPTION: The role requires proficiency in various digital and social media content management tools, as well as recruitment marketing and employer branding platforms.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Upholding the highest ethical standards and acting with honesty and transparency
- Partnership: Collaborating and building strong relationships with colleagues, clients, and stakeholders
- Excellence: Striving for continuous improvement and delivering high-quality results
- Change: Embracing change and driving innovation to stay ahead in a dynamic market
Work Style:
- Collaborative and team-oriented, with a focus on open communication and knowledge sharing
- Agile and adaptable, with the ability to thrive in a fast-paced and changing environment
- Data-driven and analytical, with a focus on continuous improvement and optimization
- Creative and innovative, with a passion for storytelling and engaging content
Self-Assessment Questions:
- How do your personal values align with LSEG's company values?
- How do you approach building and maintaining strong relationships with colleagues, clients, and stakeholders?
- How do you stay up-to-date with industry trends and best practices in digital and social media content management and recruitment marketing?
- How do you balance creativity and data-driven decision-making in your approach to content creation and campaign optimization?
ASSUMPTION: LSEG values candidates who are aligned with the company's values and work style, as well as those who can demonstrate a strong track record in digital and social media content management and recruitment marketing.
⚠️ Potential Challenges
- Managing multiple social media channels and content calendars simultaneously
- Balancing creative and strategic tasks with day-to-day management of LSEG's social media presence
- Keeping up with industry trends and best practices in digital and social media content management and recruitment marketing
- Collaborating with various stakeholders, including recruiters, business partners, and vendors
- Navigating a large and complex organization, with multiple teams and priorities
ASSUMPTION: The role presents both creative and strategic challenges, as well as the need to manage multiple priorities and collaborate effectively with various stakeholders.
📈 Similar Roles Comparison
- This role is unique in its focus on employer branding and recruitment marketing through digital and social media content management
- Similar roles may include Content Marketing Manager, Social Media Manager, or Digital Marketing Manager, but with a specific focus on employer branding and recruitment marketing
- Career progression may include roles such as Senior Employer Brand Manager, Head of Employer Brand, or Director of Talent Acquisition
ASSUMPTION: The role is unique in its focus on employer branding and recruitment marketing through digital and social media content management, offering opportunities for career growth and development within LSEG's Talent Acquisition team or related functions.
📝 Sample Projects
- Developing and executing a social media campaign to promote LSEG's employer brand and attract top talent
- Creating engaging and informative content for LSEG's careers website and social media channels, highlighting the company's unique culture, benefits, and employee stories
- Collaborating with recruiters and business partners to create targeted content and campaigns for specific job roles or departments
ASSUMPTION: The role offers opportunities to work on a variety of projects, from strategic employer branding campaigns to tactical social media content creation and management.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other teams within Talent Acquisition and the broader organization?
- What are the most significant challenges facing LSEG's employer brand, and how can this role address them?
- How does LSEG support the professional development and growth of its employees?
- What is the company's approach to work-life balance and employee well-being?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to LSEG's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role, demonstrating your understanding of LSEG's employer brand and how your qualifications align with the company's values and culture
- Prepare examples of your digital and social media content management work, as well as any recruitment marketing campaigns you've led or contributed to
- Be ready to discuss your approach to employee advocacy and engagement strategies
- Follow up with the Talent Acquisition team one week after your application, inquiring about the status of your application and expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
