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Employer Branding and Social Media Specialist (m/f)

PwC
Full-time
On-site
Bratislava, Region of Bratislava, Slovakia
🎨 Brand & Creative Marketing
**πŸ“Œ Core Information**

πŸ”Ή Job Title: Employer Branding and Social Media Specialist (m/f)

πŸ”Ή Company: PwC

πŸ”Ή Location: Bratislava, Slovakia

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: 2025-07-30

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (Occasional home office)

**πŸš€ Job Overview**

Key aspects of this role include:

  • Developing and implementing employer branding strategies to attract top talent
  • Managing PwC's social media presence and fostering engagement
  • Collaborating with internal teams to enhance PwC's employer brand
  • Creating and curating compelling content that reflects PwC's culture and mission
  • Analyzing metrics and reporting on the effectiveness of employer branding initiatives

ASSUMPTION: This role requires a strong blend of creativity, employer branding know-how, and talent attraction insights to effectively communicate PwC's culture, values, and vision.

**πŸ“‹ Key Responsibilities**

βœ… Develop, implement, and continuously improve employer branding strategies to attract top talent, align with business goals, and differentiate PwC in the competitive job market.

βœ… Create and curate compelling content that reflects PwC's culture, values, and mission, including blog posts, social media content, employee stories, and other marketing materials.

βœ… Oversee and enhance PwC's social media presence on platforms such as LinkedIn, Facebook, Instagram, and other recruitment-focused platforms, fostering engagement with current and potential employees.

βœ… Collaborate with internal teams to encourage employees to share their positive experiences and become brand ambassadors.

βœ… Work closely with the Talent Acquisition team to develop targeted recruitment campaigns that highlight PwC as an employer of choice.

βœ… Conduct employee satisfaction surveys to identify areas for improvement and incorporate employee feedback into branding efforts.

βœ… Track and analyze the effectiveness of employer branding initiatives and campaigns, providing regular reports and insights to stakeholders to refine and improve strategies.

βœ… Establish and nurture relationships with universities, industry events, and other partners to promote PwC's employer brand. Coordinate employer branding events such as job fairs, campus recruitment drives, and networking events. Represent the company at industry events and career fairs.

ASSUMPTION: This role involves working closely with various departments and colleagues from the business to develop, implement, and execute strategies that attract and retain top talent.

**🎯 Required Qualifications**

Education: Bachelor’s degree in marketing, Human Resources, Communications, or a related field.

Experience: 3+ years of experience in employer branding, talent acquisition, or recruitment marketing in an advertising agency or a related field.

Required Skills:

  • Effective verbal and written communication skills in Slovak and English
  • Strong knowledge of digital marketing, social media platforms, and content creation tools
  • Excellent written and verbal communication skills with a creative flair
  • Ability to work collaboratively in a cross-functional team environment
  • Strong project management skills with the ability to manage multiple initiatives simultaneously

Preferred Skills:

  • Experience with employer brand research and analytics
  • Passion for building a positive company culture and engaging with employees at all levels

ASSUMPTION: While a background in employer branding is preferred, candidates with relevant experience in talent acquisition or recruitment marketing may also be considered.

**πŸ’° Compensation & Benefits**

Salary Range: 2200 EUR/month (final salary depends on candidate's experience)

Benefits:

  • Financial Rewards: Regular salary reviews, performance bonuses, meal contributions, and cafeteria benefit system
  • Flexibility & Work-Life Balance: Hybrid working policy, flexible working hours, extra days off during Christmas, sick days, and compensation for extra work
  • Career Development: Tailored internal and external training programs and structured career development plan
  • Health & Well-being: Office massages, Multisport card, medical center membership, well-being and work-life coaching program
  • Supportive Culture: Teambuilding activities, social events, employee referral program, regular feedback, and supportive environment
  • Global Opportunities: International assignments and work on diverse projects with international clients
  • Extra Perks: Various discounts at partner companies, transfer of telephone numbers at discounted rates

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is the gross monthly salary and is subject to change based on the candidate's experience and qualifications.

**πŸ“Œ Applicant Insights** **πŸ” Company Context**

Industry: Business Consulting and Services. PwC is a global leader in assurance, tax, and consulting services, with a presence in 149 countries and over 370,000 employees worldwide.

Company Size: PwC Argentina has 5,001-10,000 employees, providing a large and diverse work environment.

Founded: 1913. PwC was founded in London and has since grown into one of the largest professional services firms in the world.

Company Description:

  • PwC is committed to building trust in society and resolving important problems.
  • The company's purpose is to deliver quality in all it does, to never stop improving, and to be considered the firm of choice for its people, clients, and stakeholders.
  • PwC's values include acting with integrity, working together, reimagining the possible, being interested, and making a difference.

Company Specialties:

  • Assurance
  • Tax and Legal Services
  • Advisory
  • Global Outsourcing Solutions
  • Acceleration Center

Company Website: http://www.pwc.com/ar

ASSUMPTION: PwC's global presence and extensive experience in the consulting industry make it an attractive employer for professionals seeking to grow their careers in a dynamic and international environment.

**πŸ“Š Role Analysis**

Career Level: This role is suitable for professionals with 2-5 years of experience in employer branding, talent acquisition, or recruitment marketing.

Reporting Structure: The role reports directly to the Human Capital department and collaborates with various internal teams and departments.

Work Arrangement: Hybrid work arrangement with occasional home office days.

Growth Opportunities:

  • Progression within the Human Capital department or other internal departments
  • International assignments and projects with global clients
  • Career development opportunities through training programs and mentorship

ASSUMPTION: This role offers opportunities for career growth and development within PwC's extensive global network.

**🌍 Location & Work Environment**

Office Type: PwC's Bratislava office is located in the Twin City Business Centre blok A Karadzicova 2, providing a modern and professional work environment.

Office Location(s): Bratislava, Slovakia

Geographic Context:

  • Bratislava is the capital and largest city of Slovakia, with a population of over 400,000 people.
  • The city is known for its historical sites, cultural attractions, and vibrant nightlife.
  • Bratislava is located in the heart of Europe, with easy access to other major cities and countries.

Work Schedule: The role follows a standard full-time work schedule, with occasional home office days.

ASSUMPTION: Bratislava offers a high quality of life, with a rich cultural scene, affordable cost of living, and easy access to nature and outdoor activities.

**πŸ’Ό Interview & Application Insights**

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the Human Capital department
  • Background check and onboarding

Key Assessment Areas:

  • Cultural fit and alignment with PwC's values
  • Employer branding and talent attraction strategies
  • Digital marketing and social media management skills
  • Communication and collaboration skills
  • Project management and organizational skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Demonstrate your understanding of PwC's employer brand and how you can contribute to its enhancement
  • Prepare examples of successful employer branding campaigns or social media strategies you've implemented in the past
  • Be ready to discuss your approach to measuring and analyzing the effectiveness of employer branding initiatives

ATS Keywords: Employer Branding, Social Media Management, Content Creation, Digital Marketing, Talent Acquisition, Project Management, Communication Skills, Employee Advocacy, Recruitment Marketing, Survey Analysis, Metrics & Reporting, Networking, Creativity, Collaboration, Brand Strategy, Employer Brand Research

ASSUMPTION: PwC's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the organization.

**πŸ› οΈ Tools & Technologies**
  • Social media platforms (LinkedIn, Facebook, Instagram, etc.)
  • Content creation tools (e.g., Canva, Adobe Creative Suite)
  • Project management tools (e.g., Asana, Trello)
  • Analytics and reporting tools (e.g., Google Analytics, Hootsuite Insights)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the department and project needs.

**πŸ‘” Cultural Fit Considerations**

Company Values:

  • Act with integrity
  • Work together
  • Reimagine the possible
  • Be interested
  • Make a difference

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and proactive
  • Creative and innovative
  • Analytical and data-driven

Self-Assessment Questions:

  • How do you align with PwC's value of 'acting with integrity' in your daily work?
  • Describe a time when you worked collaboratively with a team to achieve a common goal. What was the outcome?
  • How do you approach reimagining the possible in your current role or projects?

ASSUMPTION: PwC values candidates who demonstrate a strong cultural fit and alignment with the company's values and work style.

**⚠️ Potential Challenges**
  • Managing multiple projects and initiatives simultaneously
  • Balancing the demands of various internal teams and stakeholders
  • Keeping up with the latest trends and best practices in digital marketing and employer branding
  • Adapting to a hybrid work arrangement and maintaining productivity in a remote work environment

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a proactive approach to work.

**πŸ“ˆ Similar Roles Comparison**
  • This role differs from related positions in talent acquisition or recruitment marketing in its focus on employer branding strategies and the management of PwC's social media presence.
  • Industry-specific context: PwC's global presence and extensive experience in the consulting industry make this role unique in its scope and impact.
  • Career path comparison: This role offers opportunities for career growth and development within PwC's extensive global network, with potential progression into leadership or specialist positions in employer branding or talent acquisition.

ASSUMPTION: This role is unique in its focus on employer branding and social media management within a global consulting firm.

**πŸ“ Sample Projects**
  • Developing and implementing a targeted social media campaign to promote PwC's employer brand and attract top talent in a specific industry or region
  • Conducting an employee satisfaction survey and incorporating feedback into employer branding efforts to improve engagement and retention
  • Collaborating with the Talent Acquisition team to create and execute a recruitment marketing campaign for a high-priority or hard-to-fill role

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Employer Branding and Social Media Specialist may be involved in at PwC.

**❓ Key Questions to Ask During Interview**
  • Can you describe the current state of PwC's employer brand and how this role will contribute to its enhancement?
  • How does the Human Capital department collaborate with other internal teams and departments to achieve common goals?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does PwC support the professional development and career growth of its employees?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: These questions will help you better understand the role's requirements, the team's dynamics, and PwC's culture and values.

**πŸ“Œ Next Steps for Applicants**

To apply for this position:

  • Submit your application through the provided link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of successful employer branding campaigns or social media strategies you've implemented in the past
  • Be ready to discuss your approach to measuring and analyzing the effectiveness of employer branding initiatives
  • Follow up with the hiring manager one week after your final interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.