📌 Core Information
🔹 Job Title: Entry-Level Marketing Associate
🔹 Company: LM Group
🔹 Location: Fuquay-Varina, North Carolina
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting business enablement functions to keep the organization running strong
- Working across teams to provide knowledge, resources, and tools for exceptional quality service
- Developing strategic marketing programs and managing budgets
- Collaborating with subject matter experts to create thought leadership content
- Executing effective training meetings and industry events
ASSUMPTION: This role requires a broad scope of engagements, mentoring, and formal learning opportunities to develop outstanding leaders.
📋 Key Responsibilities
✅ Work with marketing practice leaders to identify buyers' business issues and needs
✅ Develop and execute strategic marketing programs that align with these issues/needs and the practice's overall strategy
✅ Assist the marketing lead with developing and managing the marketing budget
✅ Manage the creation and distribution of thought leadership papers/surveys/reports and marketing collateral
✅ Develop and execute effective training meetings and industry events
✅ Team effectively with counterparts across divisions, business development, and global counterparts
✅ Adjust marketing and communications programs based on effectiveness and track the return on investment of activities
ASSUMPTION: This role requires independence and the ability to manage others, receiving general direction rather than direct supervision.
🎯 Required Qualifications
Education: Bachelor's degree, with a Marketing or Communication major preferred
Experience: Entry-level (0-2 years)
Required Skills:
- Strong project management skills
- Proven ability to build relationships and influence without authority
- Ability to effectively engage with senior sector leadership
- Demonstrated teamwork and leadership skills, including the ability to develop junior staff
- Determination, drive, enthusiasm, and ability to work independently
- Excellent verbal and written communication skills
Preferred Skills:
- Open to the training of advanced marketing and communication principles
ASSUMPTION: Strong project management skills and the ability to build relationships and influence others are essential for success in this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $57,000 per year (based on industry standards for entry-level marketing roles in Fuquay-Varina, NC)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts and perks
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Fuquay-Varina, NC. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Machinery Manufacturing
Company Size: 501-1,000 employees (Large company with established processes and a structured hierarchy)
Founded: 2012 (Relatively new company with a focus on growth and innovation)
Company Description:
- Globally active group of companies with more than 680 employees at 19 locations
- Consists of four companies offering innovative sustainable technology with sophisticated products and overall concepts
- Develops products according to the latest customer requirements
Company Specialties:
- Collecting (Compacting for efficient transport)
- Sorting (Highly efficient sorting and treatment concepts)
- Baling (Development, design, and construction of fully automatic channel baling presses)
- Automation (Automation and process control technology)
Company Website: LM Group
ASSUMPTION: The LM Group is a large, globally active company with a focus on sustainability and innovation. They offer a wide range of products and services, making this an excellent opportunity for entry-level marketing professionals to gain diverse experience.
📊 Role Analysis
Career Level: Entry-level (First professional role after graduation)
Reporting Structure: Reports directly to the marketing practice leader or manager
Work Arrangement: On-site (Full-time, 40 hours per week)
Growth Opportunities:
- Learning and development opportunities to advance marketing and communication skills
- Potential to take on more responsibilities and advance within the marketing department
- possibility to work on diverse projects and collaborate with various teams
ASSUMPTION: This role offers a broad scope of engagements, mentoring, and formal learning opportunities to develop outstanding leaders within the marketing department.
🌍 Location & Work Environment
Office Type: Corporate office (Large, established facility with dedicated marketing department)
Office Location(s): Fuquay-Varina, North Carolina
Geographic Context:
- Fuquay-Varina is a suburban town located in the Research Triangle region of North Carolina
- Close proximity to major cities like Raleigh and Durham, offering access to cultural attractions, entertainment, and a diverse job market
- Known for its high quality of life, with a mix of urban and rural environments
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The Fuquay-Varina office offers a professional work environment with opportunities for collaboration and growth within the marketing department.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening with the hiring manager
- On-site or virtual interview with the marketing team
- Final interview with the marketing director or another senior leader
Key Assessment Areas:
- Problem-solving skills and ability to think strategically
- Communication and presentation skills
- Cultural fit and alignment with company values
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the company and its products/services in your application materials
- Prepare examples of your past marketing projects or campaigns to discuss during the interview
ATS Keywords: Marketing, Entry-level, Strategic Planning, Budget Management, Event Planning, Collaboration, Analytical Skills, Training Development, Independent Work, Enthusiasm, Determination
ASSUMPTION: The application process for this role is typical for an entry-level marketing position, with a focus on assessing problem-solving skills, communication, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and can be learned on the job or through formal training.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Continuously seeking new and better ways to serve customers and improve processes
- Collaboration: Working together to achieve common goals and drive success
- Integrity: Upholding ethical standards and acting with honesty and transparency
Work Style:
- Fast-paced and dynamic, with a focus on meeting tight deadlines
- Team-oriented, with a strong emphasis on collaboration and communication
- Results-driven, with a focus on achieving measurable outcomes
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and managing others?
- Do you have a strong sense of integrity and a commitment to ethical standards?
ASSUMPTION: The LM Group values innovation, collaboration, and integrity, and seeks candidates who align with these core values and work styles.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders, including global counterparts
- Adapting to a fast-paced, dynamic work environment
- Meeting and exceeding expectations in a large, established company
ASSUMPTION: These challenges are common for entry-level marketing professionals and can be overcome with strong project management skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other entry-level marketing roles, this position offers a broader scope of responsibilities and opportunities for growth
- Industry-specific context: The machinery manufacturing industry is competitive and fast-paced, requiring strong analytical and problem-solving skills
- Career path comparison: This role provides a strong foundation for a career in marketing, with potential for advancement within the marketing department or other areas of the business
ASSUMPTION: This entry-level marketing role offers a unique opportunity for growth and development within the machinery manufacturing industry.
📝 Sample Projects
- Developing and executing a strategic marketing campaign to launch a new product line
- Managing the creation and distribution of thought leadership content, such as whitepapers or webinars, to establish the company as a thought leader in the industry
- Planning and executing a successful industry event, such as a trade show or conference, to generate leads and increase brand awareness
ASSUMPTION: These sample projects demonstrate the breadth of responsibilities and opportunities for growth in this entry-level marketing role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: These key questions help applicants better understand the role, the company, and the cultural fit before making a decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing projects or campaigns to discuss during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
