π Core Information
πΉ Job Title: Student Intern - Marketing - CRM (f/m/d)
πΉ Company: Redcare Pharmacy
πΉ Location: Cologne, North Rhine-Westphalia, Germany
πΉ Job Type: Part-time (Hybrid)
πΉ Category: Marketing
πΉ Date Posted: June 3, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site with remote flexibility
π Job Overview
Key aspects of this role include:
- Supporting the CRM team in creating, implementing, and analyzing targeted CRM campaigns
- Coordinating with the creative team for briefs and promotional materials
- Conducting market analysis and competitor research
- Generating regular reports and providing actionable insights
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work independently and in a team.
π Key Responsibilities
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Supporting the CRM team in creating, implementing, and analyzing targeted CRM campaigns (email, notifications, etc.)
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Coordinating with the creative team for briefs and promotional materials
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Conducting market analysis and competitor research
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Generating regular reports and providing actionable insights
ASSUMPTION: The role may involve working with sensitive customer data, requiring discretion and adherence to data protection regulations.
π― Required Qualifications
Education: Currently enrolled in a university program for at least one more year
Experience: No prior work experience required
Required Skills:
- Fluency in French or German, with good knowledge of English
- Strong analytical skills and attention to detail
- Ability to work independently and in a team
- Interest in e-commerce and marketing
Preferred Skills:
- Basic knowledge of CRM software (e.g., Salesforce, HubSpot)
- Experience with data analysis tools (e.g., Google Analytics)
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is likely expected for this role.
π° Compensation & Benefits
Salary Range: β¬15.90-16.62 per hour, depending on the level of education (Bachelor or Master)
Benefits:
- Remote work flexibility
- Onboarding program
- Team events
- Mental health support
- Flexibility in work arrangements
- Mobility support (Germany-wide public transport ticket)
- Health and wellness benefits (e.g., Urban Sports Club membership)
Working Hours: 15-20 hours per week, with at least two days per month on-site in Cologne
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Germany.
π Applicant Insights
π Company Context
Industry: Redcare Pharmacy operates in the retail pharmacy sector, focusing on e-commerce and online sales.
Company Size: Redcare Pharmacy has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and learning.
Founded: 2001, as Shop Apotheke Europe, and rebranded as Redcare Pharmacy in 2022
Company Description:
- Redcare Pharmacy is Europe's leading online pharmacy, offering a wide range of health and wellness products
- The company prioritizes customer care and aims to make healthcare more accessible
- Redcare Pharmacy has a strong focus on innovation and continuous improvement
Company Specialties:
- Pharmaceuticals and healthcare products
- E-commerce and online retail
- Customer care and support
Company Website: http://www.redcare-pharmacy.com
ASSUMPTION: Redcare Pharmacy's focus on customer care and accessibility may indicate a company culture that values empathy, patience, and strong communication skills.
π Role Analysis
Career Level: This role is an entry-level position, offering an excellent opportunity for students to gain practical experience in marketing and CRM.
Reporting Structure: The student intern will report directly to the CRM team and work closely with other marketing departments.
Work Arrangement: This is a part-time, hybrid role, with 15-20 hours per week, including at least two days per month on-site in Cologne.
Growth Opportunities:
- Potential full-time employment after graduation
- Opportunities to work on diverse projects and campaigns
- Chances to learn from experienced marketing professionals
ASSUMPTION: As a student intern, the successful candidate will have the opportunity to learn and grow within the company, potentially leading to long-term employment.
π Location & Work Environment
Office Type: Redcare Pharmacy's Cologne office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): Probsteigasse 12-18, 50670 Cologne, Germany
Geographic Context:
- Cologne is the fourth-largest city in Germany, offering a vibrant cultural scene and a high quality of life
- The city is well-connected by public transportation, making it easy to commute from nearby areas
- Cologne is known for its historic architecture, including the iconic Cologne Cathedral
Work Schedule: The work schedule is flexible, with the ability to work remotely for most of the week and on-site for a minimum of two days per month.
ASSUMPTION: The hybrid work arrangement may provide a good balance between on-site collaboration and remote flexibility, allowing the intern to manage their studies and work more effectively.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the CRM team
- Background check and onboarding
Key Assessment Areas:
- Language proficiency (French, German, and English)
- Analytical skills and problem-solving abilities
- Cultural fit and alignment with company values
- Enthusiasm for the role and e-commerce industry
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities that demonstrate analytical skills and marketing interest
- Tailor your resume and cover letter to emphasize your language skills and enthusiasm for the role
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit
ATS Keywords: CRM, marketing, e-commerce, customer analysis, campaign management, market research, competitor analysis, reporting, teamwork, communication, language skills (French, German, English)
ASSUMPTION: As a student intern, the successful candidate will have the opportunity to learn and grow within the company, potentially leading to long-term employment.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Data analysis tools (e.g., Google Analytics)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the intern works on during their internship.
π Cultural Fit Considerations
Company Values:
- Care: Prioritizing customer care and well-being
- Innovation: Embracing continuous improvement and creativity
- Collaboration: Fostering a supportive and inclusive work environment
Work Style:
- Results-driven: Focus on achieving measurable outcomes
- Adaptable: Willingness to learn and grow in a dynamic environment
- Team-oriented: Ability to work effectively with diverse teams and stakeholders
Self-Assessment Questions:
- Do you have a strong commitment to customer care and accessibility?
- Are you comfortable working in a dynamic, fast-paced environment?
- Do you thrive in collaborative settings and enjoy working with diverse teams?
ASSUMPTION: Redcare Pharmacy's focus on customer care, innovation, and collaboration may indicate a company culture that values empathy, adaptability, and strong teamwork skills.
β οΈ Potential Challenges
- Managing multiple projects and tasks simultaneously
- Working with large datasets and conducting complex analyses
- Adapting to a fast-paced, dynamic work environment
- Balancing work and study responsibilities
ASSUMPTION: As a student intern, the successful candidate may face challenges related to time management, prioritization, and balancing work and study commitments.
π Similar Roles Comparison
- This role is unique in its focus on CRM and customer analysis within the e-commerce industry
- Compared to traditional marketing roles, this position places a stronger emphasis on data analysis and customer segmentation
- Career progression may involve transitioning into full-time marketing or CRM roles within the company or related industries
ASSUMPTION: This role offers a unique opportunity to gain specialized experience in CRM and customer analysis within the e-commerce industry.
π Sample Projects
- Conducting a comprehensive market analysis and competitor research for a new product launch
- Developing and implementing targeted CRM campaigns to improve customer retention and engagement
- Creating detailed reports and presentations to communicate campaign performance and insights to stakeholders
ASSUMPTION: The specific projects the intern works on may vary depending on the company's current priorities and the intern's skills and interests.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the overall marketing strategy and CRM efforts of the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for student interns?
- What is the typical career path for successful interns within the company?
ASSUMPTION: Asking thoughtful questions during the interview process can help demonstrate your interest in the role and provide valuable insights into the company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your language skills, analytical skills, and enthusiasm for the role
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit
- If selected, complete the background check and onboarding process
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.