📌 Core Information
🔹 Job Title: Event & Communications Assistant
🔹 Company: Bachman's Inc.
🔹 Location: Minneapolis, Minnesota
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 9, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Director of Marketing & Corporate Communications
- Assisting with event planning and execution
- Managing event space bookings and communication
- Contributing to public relations projects and community outreach initiatives
- Working across departments and independently to meet deadlines
ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to thrive in a fast-paced environment.
📋 Key Responsibilities
✅ Assist with planning and executing events, workshops, and community outreach initiatives
✅ Manage bookings and communication for the Bachman’s Heritage Room event space
✅ Support select public relations projects, ensuring consistent brand voice
✅ Other duties as assigned
ASSUMPTION: The role may require working additional hours during events and holidays.
🎯 Required Qualifications
Education: 4-year degree in Marketing, Communications, or equivalent experience
Experience: Background in Marketing, Public Relations, or Community Engagement
Required Skills:
- Excellent communication and writing skills
- Excellent organizational and prioritization skills
- Familiarity with event planning software and CRM tools
- Ability to work in a fast-paced environment and multitask
- Horticultural knowledge (strongly desired)
Preferred Skills:
- Familiarity with the retail industry
- Bilingual or multilingual abilities
ASSUMPTION: Candidates with relevant internship experience or event planning coursework may also be considered.
💰 Compensation & Benefits
Salary Range: $20-$23/hour
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts and other perks
Working Hours: Monday-Friday, 8:00 AM to 4:30 PM, with additional hours required during events and holidays
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing and communications roles in the Minneapolis area.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (specifically, floral, home, and garden products)
Company Size: Medium (501-1,000 employees)
Founded: 1885, family-owned and operated since then
Company Description:
- Bachman's is a leading retailer of floral, home, and garden products in the Minneapolis area
- The company operates retail locations, landscaping divisions, a wedding/special events department, and greenhouses
- Bachman's is known for its high-quality products and exceptional customer service
Company Specialties:
- Floral arrangements and gifts
- Home decor and furniture
- Garden plants and supplies
- Landscaping services
- Wedding and event planning
Company Website: bachmans.com
ASSUMPTION: Bachman's Inc. is a well-established and reputable company in the retail industry, with a strong focus on customer satisfaction and employee development.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and advancement
Reporting Structure: Reports directly to the Director of Marketing & Corporate Communications
Work Arrangement: On-site, with potential for remote work during events
Growth Opportunities:
- Advancement within the marketing and communications department
- Expansion into other areas of the business, such as retail management or landscaping
- Professional development and training opportunities
ASSUMPTION: Bachman's Inc. offers a supportive work environment that encourages employee growth and development.
🌍 Location & Work Environment
Office Type: Retail store and corporate office
Office Location(s): Minneapolis, Minnesota
Geographic Context:
- Minneapolis is the largest city in Minnesota, with a population of over 430,000
- The city is known for its vibrant arts and culture scene, as well as its numerous parks and recreational opportunities
- Minneapolis has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Monday-Friday, 8:00 AM to 4:30 PM, with additional hours required during events and holidays
ASSUMPTION: The Minneapolis area offers a diverse range of housing options, from urban apartments to suburban homes, with a median home price of around $300,000.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Communication and writing skills
- Organizational and prioritization skills
- Familiarity with event planning software and CRM tools
- Adaptability and multitasking abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your familiarity with Bachman's Inc. and the retail industry
- Prepare examples of your event planning and communication skills
- Follow up with the HR department after submitting your application
ATS Keywords: Event planning, marketing, communications, public relations, community engagement, CRM, fast-paced environment, multitasking, horticultural knowledge
ASSUMPTION: Bachman's Inc. uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being seen by the hiring manager.
🛠️ Tools & Technologies
- Event planning software (e.g., Cvent, Eventbrite, or similar)
- CRM tools (e.g., Salesforce, HubSpot, or similar)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Sheets, Slides)
ASSUMPTION: Familiarity with these tools is preferred, but not required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Quality and excellence
- Integrity and respect
- Teamwork and collaboration
- Innovation and continuous improvement
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Adaptable and flexible
- Results-driven and detail-oriented
- Customer-focused and service-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to multitask and prioritize effectively?
- Do you have strong communication and writing skills?
- Are you familiar with event planning software and CRM tools?
- Do you share Bachman's Inc.'s commitment to customer focus and quality?
ASSUMPTION: Bachman's Inc. values employees who are adaptable, detail-oriented, and committed to providing exceptional customer service.
⚠️ Potential Challenges
- Working additional hours during events and holidays
- Managing multiple tasks and priorities simultaneously
- Adapting to changes in event plans and schedules
- Navigating a fast-paced work environment
- Meeting uncompromising deadlines
ASSUMPTION: These challenges can be mitigated by strong organizational skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Event Coordinator vs. Event Assistant: Event Coordinators typically have more experience and are responsible for overseeing events, while Event Assistants support the planning and execution process
- Marketing Coordinator vs. Marketing Assistant: Marketing Coordinators have more strategic responsibilities, while Marketing Assistants focus on tactical tasks and support
- Communications Specialist vs. Communications Assistant: Communications Specialists develop and implement communication strategies, while Communications Assistants support these efforts and handle day-to-day tasks
ASSUMPTION: The Event & Communications Assistant role at Bachman's Inc. is similar to other entry-level marketing and communications positions, but with a unique focus on event planning and management.
📝 Sample Projects
- Planning and executing a community outreach event, including vendor coordination, promotional materials, and on-site management
- Managing the booking and communication process for the Bachman’s Heritage Room event space, ensuring seamless coordination and consistent brand voice
- Supporting a public relations project, such as a press release or media alert, ensuring accurate and timely communication with stakeholders
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of support required for this role.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall marketing and communications strategy for Bachman's Inc.?
- What opportunities are there for growth and advancement within the department and the company as a whole?
- How does Bachman's Inc. support work-life balance for its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your event planning and communication skills
- Follow up with the HR department after submitting your application
- Prepare for your interview by researching Bachman's Inc. and the retail industry, and practicing your responses to common interview questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
