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Event Marketer

LeafGuard
Full-time
On-site
Birmingham, Alabama, United States

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Event Marketer

๐Ÿ”น Company: LeafGuard

๐Ÿ”น Location: Birmingham, AL

๐Ÿ”น Job Type: Part-time

๐Ÿ”น Category: Marketing & Events

๐Ÿ”น Date Posted: May 8, 2025

๐Ÿ”น Experience Level: Entry-level (No experience needed)

๐Ÿ”น Remote Status: On-site

๐Ÿš€ Job Overview

Key aspects of this role include:

  • Actively engaging with potential customers at events and showings
  • Persuading potential customers to schedule an appointment with the sales team
  • Networking and building trusting relationships with potential customers
  • Thoroughly understanding LeafGuard's products and services to inform potential customers

ASSUMPTION: This role requires strong interpersonal skills and the ability to work well with people. It's ideal for outgoing, friendly individuals who enjoy meeting new people and building relationships.

๐Ÿ“‹ Key Responsibilities

โœ… Attend marketing events as a spokesperson for LeafGuard

โœ… Generate sales leads for the sales team

โœ… Network and build trusting relationships with potential customers

โœ… Thoroughly understand LeafGuard's products and services to inform potential customers

ASSUMPTION: The primary focus of this role is customer engagement and lead generation. Successful candidates will be able to effectively communicate LeafGuard's value proposition to potential customers.

๐ŸŽฏ Required Qualifications

Education: No formal education required

Experience: No experience needed

Required Skills:

  • Excellent communication skills
  • Professional attitude
  • Outgoing, friendly personality
  • Reliable transportation

Preferred Skills:

  • Previous experience in sales or marketing
  • Fluency in Spanish

ASSUMPTION: While no experience is required, candidates with previous sales or marketing experience may find it easier to succeed in this role. Fluency in Spanish could also be beneficial for reaching a broader audience in the Birmingham area.

๐Ÿ’ฐ Compensation & Benefits

Salary Range: $16-$18 per hour plus bonuses

Benefits:

  • Weekly pay
  • Opportunity for bonuses

Working Hours: Flexible, primarily on weekends

ASSUMPTION: The compensation for this role is competitive for a part-time, entry-level position. Bonuses may be available for high-performing individuals.

๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry: LeafGuard operates in the construction industry, specifically focusing on gutter installation and home improvement.

Company Size: LeafGuard is a mid-sized company with 1,001-5,000 employees, providing a structured yet growing work environment.

Founded: LeafGuard was founded in 1993, with over three decades of experience in the home improvement industry.

Company Description:

  • LeafGuard is a well-established, successful, and growing home improvement company.
  • They specialize in the installation of the patented one-piece LeafGuardยฎ Brand gutter system.
  • Their mission is to provide a one-piece system for residential and light commercial applications, with a lifetime, clog-free guarantee, and a Limited Lifetime Warranty on its ScratchGuardยฎ paint finish.

Company Specialties:

  • Gutter Installation
  • Home Improvement
  • Customer Service

Company Website: www.leafguard.com

ASSUMPTION: LeafGuard's focus on customer satisfaction and quality products makes it an attractive employer in the home improvement industry.

๐Ÿ“Š Role Analysis

Career Level: This is an entry-level position, ideal for individuals new to the workforce or looking to gain experience in marketing and sales.

Reporting Structure: Event Marketers report directly to the Marketing Manager or Event Coordinator.

Work Arrangement: This is a part-time, on-site role with flexible hours, primarily on weekends.

Growth Opportunities:

  • Proven event marketers may have opportunities to move into full-time roles or take on more responsibilities.
  • LeafGuard's growth may also present new opportunities within the company.

ASSUMPTION: While this is an entry-level position, there are opportunities for growth and advancement within LeafGuard for high-performing individuals.

๐ŸŒ Location & Work Environment

Office Type: LeafGuard's Birmingham office is a professional, customer-focused environment.

Office Location(s): 1 Tower Center Blvd, Floor 19 & 20, East Brunswick, NJ 08816 (headquarters)

Geographic Context:

  • Birmingham, AL, is a mid-sized city with a diverse population and a growing job market.
  • The city offers a range of cultural, entertainment, and recreational opportunities.
  • Birmingham has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Flexible, primarily on weekends

ASSUMPTION: Birmingham, AL, offers a pleasant work-life balance, with a reasonable cost of living and ample opportunities for personal and professional growth.

๐Ÿ’ผ Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person interview at the LeafGuard office
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills
  • Customer engagement
  • Sales aptitude
  • Cultural fit

Application Tips:

  • Highlight any previous sales or marketing experience on your resume.
  • Tailor your cover letter to demonstrate your enthusiasm for customer engagement and sales.
  • Prepare examples of your ability to build relationships and overcome objections.

ATS Keywords: Event Marketing, Customer Engagement, Sales Lead Generation, Networking, Communication Skills, Professional Attitude, Outgoing Personality

ASSUMPTION: LeafGuard's hiring process is designed to assess candidates' communication skills, customer engagement abilities, and cultural fit. Successful applicants will be able to demonstrate these skills throughout the interview process.

๐Ÿ› ๏ธ Tools & Technologies

  • LeafGuard's proprietary CRM system for tracking leads and customer interactions
  • Social media platforms for event promotion and customer engagement
  • Basic office software (Microsoft Office, Google Workspace)

ASSUMPTION: While specific tools and technologies may vary, successful event marketers should be comfortable using basic office software and social media platforms for customer engagement and lead generation.

๐Ÿ‘” Cultural Fit Considerations

Company Values:

  • Customer Focus
  • Quality
  • Integrity
  • Growth

Work Style:

  • Customer-centric
  • Collaborative
  • Adaptable
  • Results-driven

Self-Assessment Questions:

  • Do you enjoy meeting new people and building relationships?
  • Are you comfortable working in a fast-paced, customer-focused environment?
  • Do you have a proven track record of success in sales or customer engagement?

ASSUMPTION: LeafGuard values employees who are customer-focused, collaborative, and results-driven. Successful candidates will be able to demonstrate these qualities throughout the interview process.

โš ๏ธ Potential Challenges

  • Working primarily on weekends may impact work-life balance for some individuals.
  • The role may require standing for extended periods and working outdoors in various weather conditions.
  • Candidates may face competition from other applicants with more experience in sales or marketing.
  • The success of this role is heavily dependent on the candidate's ability to engage with potential customers and generate leads.

ASSUMPTION: While there may be challenges associated with this role, successful candidates will be able to overcome these obstacles and thrive in the event marketing environment.

๐Ÿ“ˆ Similar Roles Comparison

  • Event Marketer vs. Brand Ambassador: Both roles focus on customer engagement and brand promotion, but Event Marketers typically have more sales-focused responsibilities.
  • Event Marketer vs. Sales Representative: Event Marketers focus on generating leads and initial customer engagement, while Sales Representatives focus on closing sales and managing customer relationships.
  • Event Marketer vs. Marketing Coordinator: Event Marketers focus on customer engagement and lead generation at events, while Marketing Coordinators have a broader range of marketing responsibilities, including event planning, market research, and campaign management.

ASSUMPTION: While there are similarities between Event Marketer and other marketing and sales roles, the primary focus of this role is on customer engagement and lead generation at events.

๐Ÿ“ Sample Projects

  • Planning and executing a successful event booth at a local home show, generating a significant number of leads for the sales team.
  • Building relationships with local business owners and community leaders to promote LeafGuard's services and generate referrals.
  • Developing and implementing a social media campaign to promote an upcoming event and drive attendance.

ASSUMPTION: Successful Event Marketers will be able to demonstrate their ability to plan and execute events, build relationships, and drive results through their sample projects.

โ“ Key Questions to Ask During Interview

  • What are the most common challenges faced by Event Marketers in this role, and how can they be overcome?
  • How does LeafGuard support the growth and development of its Event Marketers?
  • What are the key performance indicators (KPIs) used to measure success in this role?
  • How does LeafGuard differentiate itself from competitors in the home improvement industry?
  • What opportunities are there for growth and advancement within the company for high-performing Event Marketers?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and commitment to success. These questions can help candidates better understand the expectations and opportunities associated with the Event Marketer position.

๐Ÿ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your communication skills, customer engagement experience, and sales achievements.
  • Write a cover letter that demonstrates your enthusiasm for customer engagement and sales, and your understanding of LeafGuard's products and services.
  • Prepare examples of your ability to build relationships and overcome objections for the interview.
  • Follow up with LeafGuard one week after submitting your application to confirm receipt and express your continued interest in the position.

โš ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.