Event Marketer

📌 Core Information

🔹 Job Title: Event Marketer

🔹 Company: Joyce Windows, Sunrooms & Baths

🔹 Location: East Flat Rock, North Carolina, United States

🔹 Job Type: Part-Time (Remote)

🔹 Category: Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: Hybrid (On-site for events)

🚀 Job Overview

Key aspects of this role include:

• Representing Joyce Windows, Sunrooms & Baths at home shows, festivals, and fairs
• Qualifying home improvement projects and generating leads and appointments
• Creating brand awareness and making a great first impression
• Setting up and tearing down events

ASSUMPTION: This role requires strong interpersonal skills and the ability to work well with people. It also demands good physical condition due to the nature of event setups and teardowns.

📋 Key Responsibilities

✅ Set up and tear down events, including booth displays and materials

✅ Secure entry forms and book appointments with potential customers

✅ Engage with attendees, demonstrating products, and answering questions

✅ Qualify home improvement projects and generate leads and appointments

✅ Maintain a positive and professional demeanor while representing the company

ASSUMPTION: Event marketers should be comfortable with public speaking and have strong communication skills. They should also be able to work independently and manage their time effectively.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: No specific experience required, but previous event or sales experience is a plus

Required Skills:

• Excellent interpersonal skills with a professional, upbeat, and engaging personality
• Reliable transportation and cell phone
• Good physical condition with no limits on bending, walking, and standing
• Strong communication and listening skills

Preferred Skills:

• Previous event marketing or sales experience
• Bilingual or multilingual skills

ASSUMPTION: While not explicitly stated, candidates should have a clean driving record and be comfortable with travel to various events.

💰 Compensation & Benefits

Salary Range: $17 - $47 per hour (including commission)

Benefits:

• Mileage compensation
• Advancement opportunities for management

Working Hours: Approximately 20 hours per week, with flexible scheduling based on event schedules

ASSUMPTION: The salary range provided is an estimate based on industry standards for event marketing roles. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Construction (Home Improvement)

Company Size: 51-200 employees

Founded: 1955

Company Description:

• Family-owned and operated since 1955
• Manufactures and installs high-quality windows, sunrooms, siding, roofing, bathroom remodeling, kitchen updating, decks, doors, and more
• Serves Cleveland, Pittsburgh, Charlotte, and Asheville

Company Specialties:

• Windows
• Sunrooms
• Siding
• Entry Doors
• Patio Doors
• Patio Covers
• Bathroom Remodeling

Company Website: JoyceFactoryDirect.com

ASSUMPTION: Joyce Windows, Sunrooms & Baths is a well-established company with a strong reputation in the home improvement industry. They value their family-owned heritage and strive to provide high-quality products and services.

📊 Role Analysis

Career Level: Entry Level

Reporting Structure: Event marketers report directly to the event manager or marketing manager

Work Arrangement: Hybrid (On-site for events, remote for planning and follow-up)

Growth Opportunities:

• Advancement to management positions
• Expanding event marketing skills and experience
• Potential to transition into other marketing or sales roles within the company

ASSUMPTION: This role offers opportunities for growth and development, particularly for candidates who demonstrate strong performance and a commitment to learning.

🌍 Location & Work Environment

Office Type: Event-based (no physical office for this role)

Office Location(s): Events take place across various locations in the United States

Geographic Context:

• East Flat Rock, North Carolina, is a small town with a population of approximately 8,000 people
• The area offers a mix of rural and suburban living with easy access to nearby cities like Charlotte and Asheville
• The climate is generally mild, with four distinct seasons

Work Schedule: Flexible, with scheduling based on event availability

ASSUMPTION: Event marketers should be comfortable with travel and working in various environments, as events can take place in different locations and settings.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the event manager or marketing manager
• Background check and reference check (if applicable)
• Job offer and onboarding

Key Assessment Areas:

• Communication skills and ability to engage with customers
• Product knowledge and understanding of home improvement projects
• Physical capability to set up and tear down events
• Adaptability and ability to work in various environments

Application Tips:

• Highlight relevant experience, such as event marketing, sales, or customer service
• Tailor your resume and cover letter to emphasize your interpersonal skills and enthusiasm for the role
• Prepare examples of how you've successfully engaged with customers or prospects in previous roles

ATS Keywords: Event marketing, home shows, customer engagement, lead generation, appointment setting, product demonstration, brand awareness, communication skills, interpersonal skills

ASSUMPTION: The application process may vary depending on the specific needs of the company and the hiring manager. Applicants should be prepared to demonstrate their skills and qualifications throughout the interview process.

🛠️ Tools & Technologies

• Event management software (e.g., Eventbrite, Cvent)
• Lead generation and CRM software (e.g., HubSpot, Salesforce)
• Communication tools (e.g., email, phone, text messaging)

ASSUMPTION: Event marketers should be comfortable using various tools and technologies to manage events, engage with customers, and track leads and appointments.

👔 Cultural Fit Considerations

Company Values:

• Family-oriented
• Customer-focused
• Quality-driven
• Innovative

Work Style:

• Flexible and adaptable
• Customer-centric
• Collaborative
• Results-driven

Self-Assessment Questions:

• Do you enjoy working with people and building relationships?
• Are you comfortable working independently and managing your time effectively?
• Do you thrive in dynamic environments and enjoy the challenge of event marketing?

ASSUMPTION: Joyce Windows, Sunrooms & Baths values employees who are passionate about customer service, committed to quality, and eager to contribute to the company's success.

⚠️ Potential Challenges

• Working irregular hours and weekends, depending on event schedules
• Physical demands of setting up and tearing down events
• Travel requirements, which may include overnight stays
• Potential exposure to various weather conditions and environments

ASSUMPTION: Event marketers should be aware of the potential challenges associated with the role and ensure they are comfortable with the demands of the position.

📈 Similar Roles Comparison

• Event marketers may have similar responsibilities to trade show exhibitors or brand ambassadors, but focus more on lead generation and appointment setting
• In the home improvement industry, event marketers may work alongside sales representatives or consultants to close deals and provide customer support
• Career progression may include transitioning into sales, marketing, or management roles within the company

ASSUMPTION: While event marketing shares similarities with other roles, it is essential to understand the unique aspects and requirements of the position to ensure a good fit.

📝 Sample Projects

• Planning and executing a successful event, including setup, engagement with attendees, lead generation, and teardown
• Developing and implementing strategies to improve lead generation and appointment setting at events
• Collaborating with the marketing team to create promotional materials and event-specific content

ASSUMPTION: Event marketers should be prepared to take on various projects and initiatives to drive success and contribute to the company's growth.

❓ Key Questions to Ask During Interview

• What are the most common challenges faced by event marketers in this role?
• How does the company support event marketers in their professional development?
• What are the key performance indicators (KPIs) used to measure success in this role?
• How does the company foster a positive and inclusive work environment?
• What opportunities exist for growth and advancement within the company?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your interpersonal skills, event marketing experience, and enthusiasm for the role
• Prepare examples of how you've successfully engaged with customers or prospects in previous roles
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.