📌 Core Information
🔹 Job Title: Event Marketer
🔹 Company: LeafGuard
🔹 Location: Richmond, VA
🔹 Job Type: Part-Time
🔹 Category: Marketing & Events
🔹 Date Posted: May 1, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Acting as a spokesperson for LeafGuard at marketing events and showings
- Generating sales leads for the sales team through effective customer engagement
- Building trusting relationships with potential customers and understanding LeafGuard's products and services
- Earning a competitive hourly rate with weekly pay and bonuses
ASSUMPTION: This role is ideal for individuals seeking part-time work with flexible hours, as it primarily involves weekend work.
📋 Key Responsibilities
✅ Attend marketing events and act as a spokesperson for LeafGuard, representing the company's brand and values
✅ Engage with potential customers, understanding their needs and effectively communicating LeafGuard's products and services
✅ Build rapport and trust with potential customers, encouraging them to schedule appointments with the sales team
✅ Generate sales leads by collecting contact information and qualifying potential customers
✅ Maintain a professional and friendly demeanor at all times, embodying LeafGuard's brand
ASSUMPTION: Successful candidates will have strong interpersonal skills, be comfortable approaching strangers, and possess a genuine interest in LeafGuard's products and services.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: No prior experience required
Required Skills:
- Excellent communication skills, both verbal and written
- Professional attitude and appearance
- Outgoing personality with a desire to meet new people
- Reliable transportation
- Availability to work weekends
Preferred Skills:
- Previous experience in sales, marketing, or customer service
- Fluency in a second language (Spanish, for example)
ASSUMPTION: While not required, previous experience in sales, marketing, or customer service may provide a competitive edge in this role.
💰 Compensation & Benefits
Salary Range: $16-$18 per hour, plus bonuses
Benefits:
- Weekly pay
- Opportunity to work for a well-established, successful, and growing company
- Potential for career growth within the organization
Working Hours: Primarily weekend work, with flexible scheduling
ASSUMPTION: The salary range provided is competitive for part-time, entry-level positions in the Richmond, VA area.
📌 Applicant Insights
🔍 Company Context
Industry: LeafGuard operates in the construction industry, specializing in gutter installation and home improvement services.
Company Size: LeafGuard is a mid-sized company with 1,001-5,000 employees, providing a structured yet growing work environment.
Founded: LeafGuard was founded in 1993, with over three decades of experience in the home improvement industry.
Company Description:
- LeafGuard is a well-established home improvement company, focusing on gutter installation and related services
- The company is known for its patented one-piece leaf and debris shedding gutter system, the LeafGuard® Brand gutter
- LeafGuard offers a lifetime, clog-free guarantee and a Limited Lifetime Warranty on its ScratchGuard® paint finish
Company Specialties:
- Gutter installation
- Home improvement services
- Customer-focused marketing and sales strategies
Company Website: www.leafguard.com
ASSUMPTION: LeafGuard's focus on customer satisfaction and quality products makes it an attractive employer in the home improvement industry.
📊 Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: Event Marketers report directly to the Marketing Manager or Event Coordinator
Work Arrangement: Part-time, on-site work with primarily weekend hours
Growth Opportunities:
- Progression to full-time employment
- Advancement to higher-level marketing or sales positions
- Expanding responsibilities and event coverage as the company grows
ASSUMPTION: Successful event marketers may have opportunities for career growth within LeafGuard, as the company continues to expand its services and market reach.
🌍 Location & Work Environment
Office Type: LeafGuard's Richmond, VA office is a professional and collaborative work environment
Office Location(s): 1 Tower Center Blvd, Floor 19 & 20, East Brunswick, New Jersey 08816, US
Geographic Context:
- Richmond, VA is a mid-sized city with a diverse population and a growing job market
- The city offers a range of cultural, historical, and recreational attractions
- Richmond has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Primarily weekend work, with flexible scheduling to accommodate event and showing schedules
ASSUMPTION: The Richmond, VA location provides a dynamic and engaging work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Manager or Event Coordinator
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to engage with potential customers
- Professionalism and enthusiasm for LeafGuard's products and services
- Availability to work weekends and flexibility with scheduling
- Problem-solving skills and ability to handle customer inquiries
Application Tips:
- Tailor your resume to highlight relevant skills and experiences, such as sales, marketing, or customer service
- Prepare examples of how you've successfully engaged with customers or prospects in previous roles
- Demonstrate your enthusiasm for LeafGuard's products and services in your cover letter
ATS Keywords: Event marketing, customer engagement, sales lead generation, part-time work, weekend availability, home improvement, gutter installation
ASSUMPTION: The application process for this role may involve multiple stages, with a focus on assessing communication skills and cultural fit.
🛠️ Tools & Technologies
- LeafGuard's proprietary event management software
- Customer relationship management (CRM) software
- Social media platforms (for event promotion and engagement)
ASSUMPTION: Successful candidates will be comfortable using basic event management and customer relationship management tools, as well as social media platforms.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Quality and craftsmanship
- Integrity and professionalism
- Continuous improvement
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible, with a willingness to learn and grow
- Results-driven and focused on customer satisfaction
Self-Assessment Questions:
- Do you have strong communication skills and the ability to engage with potential customers?
- Are you available to work primarily on weekends, with flexible scheduling?
- Are you passionate about LeafGuard's products and services, and eager to represent the company at events and showings?
ASSUMPTION: Successful candidates will embody LeafGuard's company values and work style, demonstrating a strong commitment to customer satisfaction and professional growth.
⚠️ Potential Challenges
- Working primarily on weekends may impact personal or family commitments
- Engaging with potential customers may require handling objections or difficult conversations
- Adapting to a fast-paced, growing company may present challenges in terms of role evolution and expectations
- Weather conditions may impact event schedules and attendance
ASSUMPTION: Successful candidates will be able to navigate these challenges and maintain a positive, professional demeanor in all situations.
📈 Similar Roles Comparison
- Event Marketer vs. Brand Ambassador: Both roles focus on representing a company's brand at events, but Event Marketers may have more specific sales or lead generation responsibilities
- Event Marketer vs. Sales Representative: Event Marketers may have more limited sales responsibilities, focusing primarily on generating leads and building customer relationships, while Sales Representatives have more direct sales responsibilities
- Event Marketer vs. Marketing Coordinator: Event Marketers may have more focused event-specific responsibilities, while Marketing Coordinators have broader marketing responsibilities, including event planning, but may not be as directly involved in customer engagement at events
ASSUMPTION: The Event Marketer role at LeafGuard offers a unique blend of marketing, sales, and customer engagement responsibilities, with opportunities for career growth and development within the company.
📝 Sample Projects
- Planning and executing a successful event or showing, generating a specified number of sales leads
- Developing and implementing a targeted marketing campaign to promote an upcoming event or product launch
- Collaborating with the sales team to follow up on generated leads and close sales
ASSUMPTION: Successful candidates will be able to demonstrate their ability to plan, execute, and follow up on event marketing projects, with a focus on generating sales leads and driving customer engagement.
❓ Key Questions to Ask During Interview
- What are the most common challenges faced by Event Marketers at LeafGuard, and how can I best prepare to address them?
- How does the Event Marketer role fit into the overall marketing and sales strategy for LeafGuard?
- What opportunities are there for professional growth and development within the company for Event Marketers?
- How does LeafGuard support its Event Marketers in balancing work-life responsibilities, given the primarily weekend work schedule?
- What are the key performance indicators (KPIs) used to measure the success of Event Marketers at LeafGuard, and how can I best track my progress in this role?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates a candidate's interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences, such as sales, marketing, or customer service
- Prepare examples of how you've successfully engaged with customers or prospects in previous roles
- Demonstrate your enthusiasm for LeafGuard's products and services in your cover letter
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
