Event Marketing and Promotions Assistant

📌 Core Information

🔹 Job Title: Event Marketing and Promotions Assistant

🔹 Company: IMS (Invictus Marketing Solutions)

🔹 Location: Hayward, CA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 8, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Designing and maintaining a favorable public image for clients
• Coordinating promotional activities and events
• Leveraging existing consumer relationships and cultivating new business contacts
• Collaborating with other departments to promote brand recognition
• Assisting in the selection of marketing and promotional materials

ASSUMPTION: This role requires a balance of creativity, organization, and strong communication skills. It's ideal for a proactive individual who enjoys working in a dynamic environment and can manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Design and maintain a favorable public image for clients

✅ Coordinate all promotional activities and events

✅ Leverage existing consumer relationships and cultivate new business contacts

✅ Work with other departments to help promote brand recognition

✅ Assist in the selection of marketing and promotional materials

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and relationship building. It requires a strong understanding of marketing principles and the ability to adapt to various client needs.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Previous experience in marketing, advertising, public relations, or a related field (0-2 years)

Required Skills:

• Excellent written and verbal communication skills
• Strong problem-solving and critical thinking skills
• Deadline and detail-oriented
• Proficiency in Microsoft Office Suite
• Basic knowledge of graphic design software (e.g., Adobe Creative Suite) is a plus

Preferred Skills:

• Experience with CRM software (e.g., Salesforce, HubSpot)
• Fluency in a second language
• Event planning experience

ASSUMPTION: While previous experience is preferred, the company may consider candidates with strong academic backgrounds and relevant internship experience.

💰 Compensation & Benefits

Salary Range: $50,000 - $70,000 per year

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee development and training opportunities

Working Hours: Full-time (40 hours/week), Monday - Friday, 9:00 AM - 5:00 PM

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Bay Area. Benefits are typical for a company of this size in the marketing industry.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing and Advertising

Company Size: Small to Medium (50-250 employees)

Founded: 2015

Company Description:

• IMS is a growing event marketing company that provides marketing, advertising, and consulting services to large national companies and corporations.
• The company specializes in identifying and developing new revenue streams for clients through on-site promotions, innovative marketing strategies, and advertising campaigns.
• IMS prides itself on delivering personalized marketing solutions tailored to each client's target market.

Company Specialties:

• Event Marketing
• Promotional Marketing
• Advertising Campaigns
• Marketing Consulting

Company Website: invictusmarketingsolutions.org

ASSUMPTION: IMS is a growing company with a strong focus on client relationships and personalized marketing solutions. It values creativity, innovation, and a personal touch in its approach to marketing and advertising.

📊 Role Analysis

Career Level: Entry-Level

Reporting Structure: This role reports directly to the Marketing Manager.

Work Arrangement: On-site, full-time

Growth Opportunities:

• Potential to take on more responsibilities and advance within the marketing department
• Opportunities to work with diverse clients and industries
• Chance to learn and develop skills in various aspects of marketing and advertising

ASSUMPTION: This role offers a strong foundation for a career in marketing and advertising. It provides exposure to various aspects of marketing and the opportunity to work with a diverse range of clients.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Hayward, CA

Geographic Context:

• The office is located in the East Bay area of the San Francisco Bay Area, offering a mix of urban and suburban environments.
• The area has a diverse population and offers a range of cultural, recreational, and dining options.
• Public transportation is available, with the Hayward BART station nearby.

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM, with occasional evening or weekend events

ASSUMPTION: The work environment is dynamic and collaborative, with a focus on teamwork and open communication. The office is located in a convenient and accessible area with plenty of nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen
• In-person interview with the Marketing Manager
• Final interview with the CEO or another senior team member

Key Assessment Areas:

• Communication skills
• Problem-solving abilities
• Creativity and innovation
• Understanding of marketing principles

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role.
• Prepare examples of past marketing campaigns or projects you've worked on, demonstrating your problem-solving skills and creativity.
• Research IMS and be prepared to discuss how your skills and experience align with the company's mission and values.

ATS Keywords: Marketing, Advertising, Public Relations, Event Planning, Promotional Materials, Brand Recognition, Client Relationships, Strategic Planning, Tactical Execution

ASSUMPTION: The application process is straightforward and focused on assessing the candidate's communication skills, problem-solving abilities, and understanding of marketing principles.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Adobe Creative Suite (Photoshop, Illustrator)
• CRM software (e.g., Salesforce, HubSpot)
• Social media platforms (e.g., Facebook, Twitter, LinkedIn)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: The tools and technologies required for this role are standard for the marketing industry. Proficiency in these tools is expected, and training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Innovation
• Collaboration
• Client-focused
• Continuous learning

Work Style:

• Dynamic and fast-paced
• Team-oriented and collaborative
• Adaptable and flexible
• Results-driven

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced environment?
• Are you comfortable working collaboratively and adaptably?
• Do you have a strong client focus and a results-driven approach?

ASSUMPTION: IMS values creativity, innovation, and a strong work ethic. Candidates who are adaptable, collaborative, and results-driven will likely be a good fit for the company's culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the diverse needs and preferences of various clients
• Working occasional evenings or weekends for events
• Keeping up with the latest marketing trends and technologies

ASSUMPTION: This role requires strong organizational skills, adaptability, and the ability to manage multiple projects simultaneously. It may also require occasional work outside of regular business hours for events.

📈 Similar Roles Comparison

• Unlike other entry-level marketing roles, this position offers exposure to a wide range of marketing and advertising aspects, from strategic planning to tactical execution.
• In the marketing industry, this role is typical for an entry-level position, with opportunities for growth and advancement based on performance and experience.
• Compared to other entry-level roles, this position offers a competitive salary and benefits package, with opportunities for professional development and training.

ASSUMPTION: This role offers a unique blend of strategic and tactical marketing experience, with opportunities for growth and advancement based on performance and experience.

📝 Sample Projects

• Planning and executing a promotional event for a new product launch
• Developing and implementing a social media marketing campaign for a client
• Creating and distributing promotional materials for an advertising campaign

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the Event Marketing and Promotions Assistant may be expected to perform in this role.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the marketing department?
• How does the company support work-life balance for its employees?
• What are the most important qualities you're looking for in a candidate for this role?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the expectations for the ideal candidate.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of past marketing campaigns or projects you've worked on, demonstrating your problem-solving skills and creativity.
• Research IMS and be prepared to discuss how your skills and experience align with the company's mission and values.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.