Event Marketing and Promotions Assistant

📌 Core Information 🔹 Job Title: Event Marketing and Promotions Assistant 🔹 Company: IMS 🔹 Location: Hayward, California 🔹 Job Type: Full-Time 🔹 Category: Marketing & Advertising 🔹 Date Posted: May 22, 2025 🔹 Experience Level: Entry-Level (0-2 years) 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Supporting public relations efforts to enhance brand visibility - Coordinating promotional events and activities for clients - Building and maintaining client and consumer relationships - Collaborating with internal teams for consistent brand messaging - Contributing to creative marketing and promotional strategies ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking hands-on experience in event marketing and public relations. 📋 Key Responsibilities ✅ Help shape a positive public image for clients through tailored promotional and PR strategies ✅ Coordinate promotional events and activities, ensuring seamless execution and strong client outcomes ✅ Build and maintain client and consumer relationships to support long-term brand growth ✅ Collaborate with internal teams to ensure consistent brand messaging across campaigns ✅ Assist in selecting marketing materials and promotional tools that align with campaign goals ✅ Contribute to the development of creative marketing and promotional strategies ✅ Track and evaluate event performance; recommend improvements for future campaigns ✅ Support daily public relations tasks including event logistics, press materials, and social media updates ASSUMPTION: Successful candidates will have strong communication skills, attention to detail, and the ability to manage multiple priorities effectively. 🎯 Required Qualifications

Education: Bachelor's degree in marketing, communications, public relations, or a related field

Experience: Internship or prior experience in marketing, advertising, PR, or event planning preferred

Required Skills:

• Excellent communication skills, both written and verbal
• Strong problem-solving abilities
• Highly organized with the ability to manage multiple priorities effectively
• Positive attitude, proactive mindset, and team-oriented approach
• Comfortable working in a dynamic, fast-paced environment

Preferred Skills:

• Fluency in Japanese (for working with Japanese clients)
• Experience with CRM software
• Knowledge of the sports industry

ASSUMPTION: While not explicitly stated, familiarity with the sports industry and Japanese language skills may be beneficial for working with IMS's diverse client base. 💰 Compensation & Benefits

Salary Range: $50,000 - $70,000 per year (based on experience level)

Benefits:

• Comprehensive training and hands-on mentorship
• Clear pathways for career growth and advancement
• Creative and collaborative team culture
• Competitive base salary plus performance-driven bonuses and incentives
• Opportunities to work on high-profile campaigns

Working Hours: Full-time, Monday-Friday, with occasional evenings and weekends for events

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing and PR roles in the San Francisco Bay Area. 📌 Applicant Insights 🔍 Company Context

Industry: Advertising Services

Company Size: 2-10 employees (small, close-knit team)

Founded: 1996 (over 20 years of experience)

Company Description:

• IMS supports customers seeking to expand their business in the US and promote sales in Japan and the US
• They leverage their network with American sports organizations to develop advertising, marketing, and branding solutions
• IMS has a proven track record of successful consulting contracts with major sports organizations and MLB teams

Company Specialties:

• Event marketing and promotions
• Public relations and branding
• Advertising and consulting services

Company Website: imsmarketinginc.com

ASSUMPTION: IMS's focus on the sports industry and Japanese market may provide unique opportunities for candidates interested in these areas. 📊 Role Analysis

Career Level: Entry-level to mid-level (depending on experience)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, full-time with occasional remote work for events

Growth Opportunities:

• Career advancement within the company
• Expanding skills in event marketing, PR, and branding
• Gaining experience working with high-profile clients and campaigns

ASSUMPTION: Given IMS's small size, there may be opportunities for growth and increased responsibility as the company expands. 🌍 Location & Work Environment

Office Type: On-site, with a casual and collaborative work environment

Office Location(s): Hayward, California

Geographic Context:

• Hayward is located in the San Francisco Bay Area, offering a mix of urban and suburban living
• The area has a diverse population and a range of cultural attractions
• Hayward is conveniently located near major highways and public transportation

Work Schedule: Full-time, Monday-Friday, with occasional evenings and weekends for events

ASSUMPTION: The work environment at IMS is likely to be dynamic and fast-paced, with a focus on team collaboration and client success. 💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the Marketing Manager
• In-person or virtual interview with the Marketing Manager and other team members
• Final interview with the CEO

Key Assessment Areas:

• Communication skills and ability to work with clients
• Problem-solving and organizational skills
• Creativity and strategic thinking
• Alignment with IMS's company values and culture

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Demonstrate your understanding of IMS's focus on the sports industry and Japanese market
• Prepare examples of your event planning, marketing, or PR work to discuss during the interview
• Research IMS's clients and campaigns to show your enthusiasm and initiative

ATS Keywords: Event planning, marketing, public relations, client engagement, communication, problem-solving, organization, teamwork, creativity, campaign management, brand visibility, audience engagement, logistics, social media, promotional strategies

ASSUMPTION: IMS may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can help your application stand out. 🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media management platforms (e.g., Hootsuite, Buffer)
• Event planning software (e.g., Eventbrite, Cvent)

ASSUMPTION: Familiarity with CRM software and marketing automation tools may be beneficial for this role. 👔 Cultural Fit Considerations

Company Values:

• Collaboration
• Innovation
• Client-focused
• Accountability
• Integrity

Work Style:

• Dynamic and fast-paced
• Team-oriented and collaborative
• Focused on client success and results
• Adaptable and proactive

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you proactive and adaptable in the face of changing priorities?
• Do you have a strong client focus and a results-driven mindset?
• Are you comfortable working with diverse teams and clients?

ASSUMPTION: IMS values candidates who are team-oriented, adaptable, and committed to client success. ⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced environment
• Working with diverse clients and stakeholders
• Occasional evenings and weekends for events
• Adapting to a small company culture with a focus on growth and change

ASSUMPTION: Successful candidates will be organized, proactive, and able to manage multiple priorities effectively. 📈 Similar Roles Comparison

• Event Coordinator vs. Event Marketing and Promotions Assistant: Event Coordinators focus more on logistics and venue management, while this role emphasizes marketing, PR, and client engagement
• Marketing Coordinator vs. Event Marketing and Promotions Assistant: Marketing Coordinators typically have a broader scope, covering various marketing channels and campaigns. This role is more specialized in event marketing and promotions
• Public Relations Specialist vs. Event Marketing and Promotions Assistant: Public Relations Specialists focus on media relations and communication strategies. This role combines event planning, marketing, and PR to enhance brand visibility and audience engagement

ASSUMPTION: This role is unique in its focus on event marketing and promotions, requiring a blend of skills in marketing, PR, and event planning. 📝 Sample Projects

• Planning and executing a client's product launch event, including logistics, promotion, and on-site management
• Developing a social media campaign to promote an upcoming event, including content creation, scheduling, and analytics
• Creating and distributing press materials for an event, including media alerts, press releases, and media kits

ASSUMPTION: Sample projects should demonstrate the candidate's ability to manage events, create engaging content, and work effectively with clients and stakeholders. ❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role fit into the overall marketing and PR strategy for IMS's clients?
• What opportunities are there for growth and advancement within the company?
• How does IMS support its employees' professional development and career growth?
• What is the team structure like, and how do team members collaborate and support each other?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link - Tailor your resume and cover letter to highlight relevant experience and skills for this role - Prepare examples of your event planning, marketing, or PR work to discuss during the interview - Research IMS's clients and campaigns to show your enthusiasm and initiative - Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.