📌 Core Information
🔹 Job Title: Event Marketing Assistant
🔹 Company: Silver Lining Marketing
🔹 Location: New Orleans, Louisiana
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: June 10, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating innovative marketing campaigns to align with target audiences and exceed growth demands
- Developing campaigns through market research and generating ideas to reach customers from diverse demographics
- Collaborating with sales teams to optimize marketing funnels and formulate new outreach strategies
- Attending weekly training sessions to enhance skills in prospecting new customers and sales opportunities
- Serving as the lead point of contact for all customer accounts and multitasking within a team environment
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and the ability to work both independently and within a team.
📋 Key Responsibilities
✅ Create innovative marketing campaigns to align with target audiences and exceed growth demands
✅ Develop campaigns through market research and generate ideas to reach customers from diverse demographics
✅ Collaborate with sales teams to optimize marketing funnels and formulate new outreach strategies
✅ Attend weekly training sessions to enhance skills in prospecting new customers and sales opportunities
✅ Serve as the lead point of contact for all customer accounts and multitask within a team environment
✅ Coordinate with other departments to ensure that all company goals are met
ASSUMPTION: The role may require occasional weekend or evening work to attend events or meet deadlines.
🎯 Required Qualifications
Education: Bachelor's degree preferred but not required
Experience: None specified, but 0-2 years of experience is preferred
Required Skills:
- Excellent communication skills
- Creative mindset and ability to share new ideas
- Problem-solving skills and ability to follow through on work assignments
- Outgoing demeanor to execute campaigns directly with customers and build positive work relationships
Preferred Skills:
- Previous experience in event marketing or a related field
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, having some experience in marketing, sales, or a related field would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM, with occasional weekend or evening work as needed
ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the New Orleans area.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services
Company Size: 11-50 employees
Founded: Not specified
Company Description:
- Provides clients with unparalleled expertise, customized experiences, imagination, and resources
- Executes ideas from concept to completion
- Focuses on delivering excellent customer service and providing charity partners with high-quality events
Company Specialties:
- Event marketing
- Fundraising strategies
- Brand awareness
- Long-term donor loyalty
Company Website: www.silverliningmarketinginc.com
ASSUMPTION: Silver Lining Marketing is a mid-sized company that focuses on providing high-quality event marketing and fundraising services to its clients.
📊 Role Analysis
Career Level: Entry-level
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, with occasional remote work for events
Growth Opportunities:
- Advancement to Marketing Coordinator or similar role
- Expanding responsibilities based on performance and company growth
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department.
🌍 Location & Work Environment
Office Type: On-site, with a casual and collaborative work environment
Office Location(s): 405 Gretna Blvd, Gretna, Louisiana 70053, US
Geographic Context:
- New Orleans is known for its vibrant culture, music, and food scenes
- The office is located in a suburban area with easy access to major highways
- Public transportation is available, but having a car is recommended
Work Schedule: Full-time, Monday-Friday, 9:00 AM - 5:00 PM, with occasional weekend or evening work as needed
ASSUMPTION: The work environment is collaborative and supportive, with a focus on teamwork and creativity.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final decision and offer
Key Assessment Areas:
- Communication skills
- Creativity and problem-solving abilities
- Understanding of marketing principles
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of marketing campaigns you've worked on or ideas you have for the role
- Research the company and be prepared to discuss how your skills and experiences align with their mission and values
ATS Keywords: Marketing campaigns, event marketing, customer service, teamwork, creativity, problem-solving
ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
ASSUMPTION: Familiarity with these tools is preferred but not required. Training will be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- Excellence in customer service
- Creativity and innovation
- Teamwork and collaboration
- Continuous learning and improvement
Work Style:
- Casual and collaborative work environment
- Focus on teamwork and open communication
- Supportive and mentoring culture
- Flexible and adaptable to change
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you comfortable working with diverse customer demographics?
- Can you multitask and manage multiple projects simultaneously?
ASSUMPTION: Silver Lining Marketing values employees who are creative, collaborative, and adaptable to change.
⚠️ Potential Challenges
- Occasional weekend or evening work for events or projects
- Managing multiple customer accounts and campaigns simultaneously
- Keeping up with industry trends and best practices in event marketing
- Working in a fast-paced and dynamic environment
ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and a willingness to learn and adapt.
📈 Similar Roles Comparison
- Event Coordinator: Focuses more on logistics and on-site event management, while this role focuses on marketing and customer engagement
- Marketing Coordinator: Has more responsibility for overall marketing strategy and campaign execution, while this role focuses on specific event marketing campaigns
- Sales Development Representative: Focuses on generating leads and driving sales, while this role focuses on customer engagement and brand awareness
ASSUMPTION: This role offers a unique blend of marketing and customer engagement responsibilities, with opportunities for growth and development within the marketing department.
📝 Sample Projects
- Developing a targeted marketing campaign for a charity gala
- Creating a social media strategy to promote an upcoming event
- Collaborating with the sales team to create a new outreach program for potential clients
ASSUMPTION: These projects demonstrate the creative and collaborative nature of the role, as well as the opportunity to work with various teams within the company.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What are the most important qualities and skills you're looking for in a candidate for this role?
ASSUMPTION: These questions demonstrate your interest in the role and provide insight into the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the apply link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of marketing campaigns you've worked on or ideas you have for the role
- Research the company and be prepared to discuss how your skills and experiences align with their mission and values
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
