V

Event Marketing Specialist

Verifiable
Full-time
On-site
United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Event Marketing Specialist

πŸ”Ή Company: Verifiable

πŸ”Ή Location: United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 22, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Fully remote (hiring in specific US states)

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing events to drive brand awareness and generate leads
  • Collaborating with cross-functional teams to deliver exceptional event experiences
  • Managing event logistics, vendors, and budgets
  • Measuring event success and optimizing future events

ASSUMPTION: This role requires a high level of organization, creativity, and strong communication skills. Experience in B2B marketing and healthcare is a plus but not required.

πŸ“‹ Key Responsibilities

βœ… Plan and execute events that influence target accounts and generate leads for sales follow-up

βœ… Plan dinners and other live events to engage executives at target accounts

βœ… Plan and execute virtual events to engage with and educate the wider market

βœ… Drive pipeline generation from events

βœ… Negotiate event sponsorships and coordinate with various teams for successful event execution

βœ… Manage event logistics, vendors, and budgets to stay within approved budgets and timelines

βœ… Collaborate with product marketing, demand gen, and partnerships teams to align event activities with wider campaigns and audience approaches

ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in event marketing or a related role

Required Skills:

  • Proven experience coordinating logistics and promotion for various event types
  • Proficiency in marketing tools (HubSpot, Salesforce, Asana, 6sense, Figma)
  • Excellent communication skills, both written and verbal
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects simultaneously and meet deadlines
  • Confidence in managing vendors and negotiating contracts
  • Data-driven approach to measuring event success and optimizing future events

Preferred Skills:

  • Familiarity with healthcare, health tech, and B2B marketing

ASSUMPTION: While not required, experience in healthcare or health tech can be beneficial for understanding the target audience and industry trends.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $100,000 per year (based on industry standards for experience level and location)

Benefits:

  • Health, Vision, and Dental plans
  • Unlimited PTO
  • New Apple equipment
  • Startup equity as part of the compensation package

Working Hours: Full-time, with flexible hours and unlimited PTO

ASSUMPTION: The salary range is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary based on the candidate's qualifications and the company's discretion.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically focused on provider network management and automated credentialing for healthcare organizations

Company Size: 51-200 employees, with a fully remote workforce across the US and internationally

Founded: 2020, with steady revenue growth and a Series B funding round of $27M led by Craft Ventures, bringing total funding to $47M

Company Description:

  • Verifiable is an API-first, provider network management platform that helps healthcare provider and payer organizations streamline operations and improve provider experiences
  • The company works with innovative healthcare organizations, including Humana, Lyra Health, Talkspace, and many others
  • Verifiable is a Y-Combinator company with investments from Craft Ventures, Highland Capital Partners, Tiger Global, and other notable venture capital firms

Company Specialties:

  • Primary source verifications
  • APIs
  • Credentialing
  • Provider enrollment
  • Sanctions & exclusions
  • Provider network management

Company Website: http://www.verifiable.com

ASSUMPTION: Verifiable's focus on healthcare and provider network management makes it an attractive option for candidates interested in the healthcare tech industry.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and career advancement

Reporting Structure: This role reports directly to the Marketing Manager and collaborates with cross-functional teams, including sales, partnerships, product marketing, and demand gen

Work Arrangement: Fully remote, with hiring limited to specific US states

Growth Opportunities:

  • Potential career progression into senior event marketing roles or other marketing specializations
  • Opportunities to work on high-impact projects and contribute to the company's growth and success
  • Chance to gain experience in healthcare tech and provider network management

ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in event marketing or related fields.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): United States (hiring in specific states)

Geographic Context:

  • Verifiable's fully remote work environment allows employees to work from anywhere within the approved hiring states
  • The company's focus on healthcare tech may provide unique insights and opportunities for candidates interested in this industry
  • Verifiable's remote work culture may offer a better work-life balance and increased flexibility for employees

Work Schedule: Full-time, with flexible hours and unlimited PTO

ASSUMPTION: Verifiable's fully remote work environment may be particularly appealing to candidates who value flexibility and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-depth interview with the marketing team
  • Final interview with the CEO or another executive team member
  • Background check and offer extension

Key Assessment Areas:

  • Event planning and coordination skills
  • Communication and presentation skills
  • Problem-solving and adaptability
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant event marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of Verifiable's mission and how your skills align with the role's requirements
  • Prepare examples of successful events you've planned and executed, focusing on results and outcomes

ATS Keywords: Event Planning, Event Coordination, Event Marketing, Logistics Management, Vendor Management, Budget Management, Cross-functional Collaboration, Healthcare Tech, B2B Marketing

ASSUMPTION: Verifiable's interview process is designed to assess candidates' skills, cultural fit, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • HubSpot
  • Salesforce
  • Asana
  • 6sense
  • Figma

ASSUMPTION: Familiarity with these tools is preferred but not required. Candidates should be willing to learn and adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Data-driven
  • Adaptable

Work Style:

  • Self-motivated and results-driven
  • Strong communication and collaboration skills
  • Ability to work independently and manage multiple projects simultaneously
  • Data-driven and analytical mindset
  • Adaptable and willing to learn new tools and processes

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you have strong communication skills and the ability to collaborate with cross-functional teams?
  • Are you data-driven and analytical, with a focus on measuring and optimizing event success?

ASSUMPTION: Verifiable values candidates who are self-motivated, results-driven, and able to thrive in a remote work environment.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously and meeting tight deadlines
  • Working with various vendors and negotiating contracts
  • Adapting to changes in event plans and priorities
  • Measuring event success and optimizing future events based on data analysis
  • Staying within approved budgets and managing event logistics

ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a data-driven approach to event planning and execution.

πŸ“ˆ Similar Roles Comparison

  • Event Marketing Specialist vs. Event Coordinator: The Event Marketing Specialist role focuses more on driving brand awareness, generating leads, and supporting sales pipeline growth, while the Event Coordinator role may have a more operational focus on event logistics and execution
  • Healthcare Tech vs. Other Industries: Working in healthcare tech provides unique insights into the industry and its trends, as well as the opportunity to work with innovative healthcare organizations
  • Career Path: This role can serve as a stepping stone to senior event marketing roles or other marketing specializations, with opportunities for growth and career advancement

ASSUMPTION: Candidates should consider their career goals and interests when comparing similar roles and industries.

πŸ“ Sample Projects

  • Planning and executing a large industry conference, including logistics, vendor management, and on-site coordination
  • Managing a targeted roundtable or dinner event to engage executives at target accounts
  • Creating and executing a virtual event series to educate the wider market about Verifiable's products and services

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Event Marketing Specialist role.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the event marketing team currently, and how can this role help address them?
  • How does this role collaborate with other teams, such as sales, partnerships, and product marketing?
  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does Verifiable support the growth and development of its employees in event marketing roles?
  • What is the company's approach to measuring event success, and how can this role contribute to improving event performance over time?

ASSUMPTION: These questions help candidates better understand the role's responsibilities, priorities, and opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant event marketing experience and achievements
  • Write a cover letter that demonstrates your understanding of Verifiable's mission and how your skills align with the role's requirements
  • Prepare examples of successful events you've planned and executed, focusing on results and outcomes
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.