Executive, Consumer and Marketing Insights (6-months contract)

📌 Core Information

🔹 Job Title: Executive, Consumer and Marketing Insights (6-months contract)

🔹 Company: NielsenIQ

🔹 Location: Bangkok, Krung Thep Maha Nakhon, Thailand

🔹 Job Type: On-site

🔹 Category: 📊 Marketing Analytics & Insights

🔹 Date Posted: Thu Apr 03 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Delivering world-class insights and reports to clients
• Maintaining a comprehensive understanding of the market with insightful data
• Assisting in developing analytical solutions and consumer insight recommendations
• Collaborating with internal teams for research projects

ASSUMPTION: The role involves significant client interaction and requires a deep understanding of consumer behaviors, which is essential for developing market insights and aligning with client expectations.

📋 Key Responsibilities

✅ Maintaining and building an accurate market understanding with insightful data

✅ Analyzing, charting, and performing quality checks for analytic reports

✅ Assisting in developing questionnaires aligned with client goals

✅ Assisting in preparation of proposals and credential presentations

✅ Ensuring timely and quality deliverables and services to clients

✅ Providing administrative and operational support in research projects

✅ Collaborating with various internal teams for research projects

ASSUMPTION: Responsibilities suggest a dynamic work environment where team collaboration and precision in data handling are critical components of the role.

🎯 Required Qualifications

Education: University graduate in Marketing, Business, Economics, Social Sciences, Mathematics, Statistics, or equivalent disciplines

Experience: Minimum 1 year of working experience in Market Research, with fresh graduates encouraged to apply

Required Skills:

• Analytical skills
• Communication skills
• Coordination skills

Preferred Skills:

• Proficiency in Microsoft Excel & PowerPoint
• Good client service skills

ASSUMPTION: Fresh graduates might be given specialized training on the job to enhance essential skills, enabling them to effectively handle job responsibilities.

💰 Compensation & Benefits

Salary Range: Not specified. Industry averages in Thailand for similar roles might range from THB 50,000 to THB 70,000 monthly.

Benefits:

• Flexible working environment
• Volunteer time off
• LinkedIn Learning access
• Employee Assistance Program (EAP)

Working Hours: 40 hours per week, standard working hours with potential for some flexibility based on project needs

ASSUMPTION: Compensation details are inferred from market statistics and the company's reputation within consumer insights and analytics sectors.

📌 Applicant Insights

🔍 Company Context

Industry: Part of the Software Development industry focusing on consumer intelligence and insights

Company Size: 10,001+ employees, implying robust global operations and extensive resources for professional growth

Founded: 1923

Company Description:

• World's leading consumer intelligence provider
• Focus on digital measurement and activation needs
• Broad global presence with operations in 100+ markets

Company Specialties:

• Omnichannel and E-commerce
• Data Analytics and SaaS
• Digital Shelf Optimization

Company Website: https://nielseniq.com/global/en/industries/digital-commerce/

ASSUMPTION: The company's diverse specialties suggest opportunities for employees to engage in broad-spectrum analytics and digital commerce projects.

📊 Role Analysis

Career Level: Entry-level to early career, appropriate for fresh graduates and those with up to 2 years of experience

Reporting Structure: Directly supports the Senior Manager, indicating mentoring and learning opportunities

Work Arrangement: On-site, fostering closer collaboration with team members

Growth Opportunities:

• On-the-job coaching and training
• Access to a wide range of market research tools
• Project leadership experiences

ASSUMPTION: Given the emphasis on structured training, employees will likely gain comprehensive skills in market research early in their career.

🌍 Location & Work Environment

Office Type: Modern office environment aimed at fostering collaboration and innovation

Office Location(s): Bangkok, Thailand

Geographic Context:

• Located in a major business district with access to public amenities
• Cultural richness of Bangkok offering vibrant lifestyle choices
• Proximity to key business hubs in Southeast Asia

Work Schedule: Standard office hours with flexibility catered to project needs

ASSUMPTION: The office's strategic location is likely to enhance networking opportunities and access to a rich professional ecosystem.

💼 Interview & Application Insights

Typical Process:

• Initial application and CV screening
• Preliminary phone interview
• Technical interview with case study presentation

Key Assessment Areas:

• Analytical thinking and problem-solving
• Communication proficiency in English and Thai
• Ability to manage and interpret complex datasets

Application Tips:

• Demonstrate relevant experience in market research
• Highlight proficiency in analytical tools
• Prepare examples of past work where data-driven insights played a key role

ATS Keywords: Market Analysis, Consumer Insights, Data Analytics, Client Communication, Project Management

ASSUMPTION: The process is likely structured to select candidates with demonstrated data analysis proficiency and client management skills.

🛠️ Tools & Technologies

• Microsoft Excel and PowerPoint
• Market Research software tools
• Data Visualization platforms

ASSUMPTION: Familiarity with specialized software may be part of the training, assuming candidates have foundational knowledge.

👔 Cultural Fit Considerations

Company Values:

• Commitment to diversity and inclusion
• Continuous improvement and excellence
• Openness in communication

Work Style:

• Proactive problem-solving attitude
• Collaboration and team-oriented approach
• High client focus and service orientation

Self-Assessment Questions:

• Do I thrive in a fast-paced, analytical environment?
• Am I comfortable communicating complex insights in simple terms?
• Can I manage multiple projects simultaneously?

ASSUMPTION: An ideal candidate would embody both a strong analytical mindset and a client-focused approach, aligning with the company's values.

⚠️ Potential Challenges

• Navigating complex datasets under tight deadlines
• Adapting to evolving client needs and market dynamics
• Balancing multiple project demands
• Ensuring accuracy in data-driven insights

ASSUMPTION: These challenges are inherent in data-centric roles, where both technical and soft skills are frequently tested.

📈 Similar Roles Comparison

• Similar roles may offer remote options, whereas this is on-site
• Industry-standard compensations might vary; verify directly for specifics
• Greater exposure to analytical tools than standard marketing roles

ASSUMPTION: Roles in similar environments might provide differing work arrangements and exposure, reflecting organizational strategies.

📝 Sample Projects

• Consumer sentiment analysis for new market entries
• Trend forecasting for retail clients
• Development of client-specific insight dashboards

ASSUMPTION: Sample projects are speculative but based on typical assignments prevalent in consumer insights roles.

❓ Key Questions to Ask During Interview

• What opportunities exist for career advancement beyond the contract?
• How is performance measured within the Customer Success Team?
• What are the company's expectations for collaboration within internal teams?
• Can you share more about the structured training provided?
• How does NIQ encourage diversity and inclusion in its workplace culture?

ASSUMPTION: These questions aim to provide deeper insight into the company's structure and culture, essential for prospective employees.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant market research experience and analytical skills
• Prepare for a phone interview focusing on your technical and soft skills
• Develop a case study presentation showcasing your insight generation capabilities
• Follow up with a thank-you message reiterating your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.