📌 Core Information
🔹 Job Title: Executive - Trade Marketing
🔹 Company: Jotun Paints (Malaysia) Sdn. Bhd.
🔹 Location: Shah Alam, Selangor, Malaysia
🔹 Job Type: Full-time
🔹 Category: Trade Marketing
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing impactful trade campaigns and retail upgrades
- Driving dealer engagement and supporting business growth
- Managing trade marketing budgets and vendor coordination
- Conducting market visits and supporting dealers on-site
- Organizing dealer incentive trips and activities
ASSUMPTION: This role requires a balance of creative thinking for campaign development and analytical skills for budget management and market analysis.
📋 Key Responsibilities
✅ Drive the upgrade of our retail network with improved shop displays and promotional materials
✅ Develop and execute trade campaigns and dealer promotions, ensuring they are on-brand, on-time, and within budget
✅ Partner with Sales to lead and implement key trade activities such as Master Painter Programs, Painters Night Events, Loyalty Programs, etc.
✅ Lead and coordinate the implementation of Jotun Studio and shop image improvement initiatives
✅ Support the launch of new products with tailored marketing materials and on-ground activation plans
✅ Manage trade marketing budgets and vendor coordination, from purchase orders to reporting
✅ Conduct market visits to monitor execution, gather insights, and support dealers on-site
✅ Organize dealer incentive trips and activities that strengthen customer loyalty and engagement
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and on-the-ground support to ensure brand visibility, customer experience, and sales performance.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business Administration, or a related field
Experience: At least 2 years of experience in Trade Marketing
Required Skills:
- Proficient in Microsoft Office (Outlook, Excel, Word, and PPT)
- Fluent in English, both written and spoken
- Strong project management and organizational skills
- Ability to work independently and in a team environment
- Proven ability to manage budgets and coordinate vendors
- Experience in retail upgrades and trade campaign development
Preferred Skills:
- Experience in the paint or coatings industry
- Fluency in additional languages
- Experience with CRM software
ASSUMPTION: While industry-specific experience is not required, it would be an asset for this role.
💰 Compensation & Benefits
Salary Range: RM 60,000 - RM 80,000 per annum (Estimated based on market research and company size)
Benefits:
- Continuous learning opportunities and training activities through on-the-job training and the in-house learning Jotun Academy
- Career development opportunities across multiple disciplines and geographies
- A supportive and inclusive company culture where you can be your authentic self
- A focus on having fun together through team building and social activities
- Flexi Medical Benefits provided to all employees
Working Hours: Full-time (40 hours per week) with flexibility for market visits and events
ASSUMPTION: The salary range is estimated based on market research and company size. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Chemical Manufacturing (Paint and Coatings)
Company Size: 1,001-5,000 employees (Global), 262 employees (Malaysia & Singapore)
Founded: 1926 (Global), 1971 (Malaysia & Singapore)
Company Description:
- Jotun is a global leader in decorative paints and performance coatings, with a strong presence in South East Asia and the Pacific region
- The company focuses on providing high-quality products and exceptional customer service
- Jotun Malaysia and Singapore have consistently delivered strong growth and profitability, contributing significantly to the global business
Company Specialties:
- Decorative Paints
- Performance Coatings
- Industrial Coatings
- Marine Coatings
Company Website: http://www.jotun.com
ASSUMPTION: Jotun's global presence and strong regional performance indicate a stable and growing company with opportunities for career development.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports directly to the Manager – Trade Marketing
Work Arrangement: Full-time, on-site, with flexibility for market visits and events
Growth Opportunities:
- Progression to senior trade marketing roles or management positions
- Expansion into other business areas or regions within Jotun
- Development of skills and expertise through training and on-the-job experiences
ASSUMPTION: This role offers opportunities for career growth within the company, both in terms of seniority and functional expertise.
🌍 Location & Work Environment
Office Type: Corporate office with a factory and warehouse nearby
Office Location(s): Shah Alam, Selangor, Malaysia
Geographic Context:
- Shah Alam is a major city in the Selangor state of Malaysia, located near the capital Kuala Lumpur
- The area is well-connected by highways and public transportation, with numerous amenities nearby
- Jotun's Shah Alam office is part of a larger industrial park, providing a mix of corporate and industrial work environments
Work Schedule: Standard office hours with flexibility for market visits and events
ASSUMPTION: The Shah Alam location offers a convenient and well-connected work environment, with opportunities for both professional growth and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the department head or HR
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Budget management and vendor coordination
- Communication and presentation skills
- Cultural fit and alignment with Jotun's values
Application Tips:
- Highlight relevant experience in trade marketing, retail upgrades, and campaign development
- Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
- Prepare examples of successful trade campaigns or retail upgrades you've led in the past
- Research Jotun's company culture and values to demonstrate your cultural fit
ATS Keywords: Trade Marketing, Retail Upgrades, Campaign Development, Budget Management, Dealer Engagement, Market Analysis, Product Launch, Team Collaboration
ASSUMPTION: Jotun's application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on problem-solving, communication, and strategic thinking.
🛠️ Tools & Technologies
- Microsoft Office (Outlook, Excel, Word, and PPT)
- CRM software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Design software (e.g., Adobe Creative Suite) for creating promotional materials
ASSUMPTION: While specific tools and technologies may vary, the role requires proficiency in Microsoft Office and familiarity with project management and design software.
👔 Cultural Fit Considerations
Company Values:
- Loyalty
- Care
- Respect
- Boldness
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on execution
Self-Assessment Questions:
- How do you demonstrate loyalty and care in your work?
- Can you provide an example of a time when you showed boldness and took initiative?
- How do you balance collaboration with individual responsibility and accountability?
ASSUMPTION: Jotun's company culture emphasizes loyalty, care, respect, and boldness, with a focus on collaboration, adaptability, and results-driven work styles.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse stakeholders, including sales teams, dealers, and vendors
- Adapting to changes in market conditions and customer preferences
- Balancing creative and analytical aspects of the role
ASSUMPTION: This role presents both strategic and tactical challenges, requiring strong project management, communication, and adaptability skills.
📈 Similar Roles Comparison
- Compared to related roles, this position places a stronger emphasis on dealer engagement and retail upgrades
- Industry-specific context: The paint and coatings industry is competitive and dynamic, with a focus on brand visibility and customer experience
- Career path comparison: This role offers opportunities for progression into senior trade marketing roles or management positions within Jotun
ASSUMPTION: This role is unique in its focus on dealer engagement and retail upgrades, with opportunities for career growth within the company.
📝 Sample Projects
- Developing and executing a successful trade campaign that increased sales by 15%
- Leading a retail upgrade project that improved dealer outlet displays and increased foot traffic by 20%
- Managing a trade marketing budget of RM 500,000, achieving a 95% accuracy rate in vendor coordination and reporting
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the Executive - Trade Marketing role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Trade Marketing department?
- How does this role contribute to Jotun's overall business strategy and growth objectives?
- What are the most challenging aspects of this role, and how have previous incumbents addressed them?
- What opportunities are there for professional development and growth within the company?
- How does Jotun support work-life balance for its employees?
ASSUMPTION: These interview questions are designed to assess the role's fit with your skills, experiences, and career goals, as well as Jotun's company culture and opportunities for growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in trade marketing, retail upgrades, and campaign development
- Prepare examples of successful trade campaigns or retail upgrades you've led in the past
- Research Jotun's company culture and values to demonstrate your cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
