- Job Title: Fearless Digital Marketing Intern
- Company: Concord Music Group, Inc.
- Location: Los Angeles, California, United States
- Job Type: Part-time, Paid Internship
- Category: Music Industry, Digital Marketing
- Date Posted: July 14, 2025
- Experience Level: Entry-level (0-2 years)
- Remote Status: On-site (Los Angeles)
🚀 Job Overview
Fearless Records, a leading independent rock label, is seeking a passionate and driven Digital Marketing Intern to support its diverse roster of artists. This role involves assisting in digital campaigns, optimizing video releases, and providing analysis of campaign performance. Key aspects of this role include:
- Campaign Analysis: Conducting case studies and providing insights on past album campaigns.
- Advertising Reports: Analyzing digital advertising results for artists.
- Digital Optimization: Updating YouTube descriptions, end cards, and links, and researching TikTok trends.
- Creative Ideation: Developing content ideas and email marketing strategies for upcoming releases.
- Campaign-specific Tasks: Collaborating with artists and management on various projects.
ASSUMPTION: This role requires a strong understanding of digital marketing strategies and a passion for the music industry, particularly rock, punk rock, alternative rock, and heavy metal.
📋 Key Responsibilities
- ✅ Campaign Analysis: Conduct thorough analysis of digital campaigns and social media content, identifying tentpole moments and providing actionable insights.
- ✅ Advertising Reports: Prepare comprehensive reports on digital advertising campaigns, highlighting key results and areas for improvement.
- ✅ Digital Optimization: Ensure all video releases are optimized with appropriate YouTube descriptions, links, end cards, and thumbnails. Stay up-to-date with TikTok trends and best practices.
- ✅ Creative Ideation: Develop innovative content ideas and email marketing strategies for upcoming artist releases.
- ✅ Other Campaign-specific Tasks: Assist with asset collation, attend team meetings, and contribute to brainstorming sessions as needed.
ASSUMPTION: This role requires strong analytical skills, creativity, and the ability to work independently and collaboratively.
🎯 Required Qualifications
- Education: Pursuing or recently graduated from a degree program in Marketing, Communications, or a related field.
- Experience: Previous internship or relevant work experience in digital marketing, social media, or a related field is a plus but not required.
- Required Skills:
- Excellent communication and writing skills
- Strong analytical skills
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools)
- Passion for the entertainment and music industry, with a strong appreciation for rock, punk rock, alternative rock, and heavy metal
- Ability to work 20 hours per week, on-site in Los Angeles, from September 16th to November 25th
- Preferred Skills:
- Familiarity with the music industry and its trends
- Experience with email marketing platforms
- Knowledge of the local music scene in Los Angeles
ASSUMPTION: Candidates should have a strong desire to learn and grow in the digital marketing field, with a particular interest in the music industry.
💰 Compensation & Benefits
- Salary Range: $17.87 per hour
- Benefits: This is a paid internship with the opportunity to gain valuable experience in the music industry.
- Working Hours: Up to 20 hours per week, with flexible scheduling to accommodate academic commitments.
ASSUMPTION: The salary range is competitive for entry-level internships in the music industry and reflects the part-time nature of the role.
📌 Applicant Insights
🔍 Company Context
- Industry: Music Industry, specifically independent record labels and artist management.
- Company Size: Medium (1,001-5,000 employees)
- Founded: 1994 (as Fearless Records)
- Company Description: Concord is the world’s leading independent music company, supporting over 125,000 artists and songwriters. Fearless Records, a subsidiary of Concord, is a leading independent rock label with a diverse roster of successful artists.
- Company Specialties: Artist management, digital marketing, music publishing, and licensing.
📊 Role Analysis
- Career Level: Entry-level, Internship
- Reporting Structure: This role reports directly to the Marketing Manager at Fearless Records.
- Work Arrangement: On-site, part-time (up to 20 hours per week)
- Growth Opportunities: This internship provides an excellent opportunity to gain hands-on experience in digital marketing within the music industry. It may lead to full-time employment opportunities upon completion.
ASSUMPTION: This role is ideal for recent graduates or current students looking to break into the music industry and gain valuable experience in digital marketing.
🌍 Location & Work Environment
- Office Type: On-site, in-person work environment at the Concord Music Group headquarters in Los Angeles.
- Office Location(s): 5750 Wilshire Blvd, Los Angeles, CA 90036
- Geographic Context: Los Angeles is a major hub for the music industry, offering numerous networking opportunities and cultural experiences.
- Work Schedule: Flexible scheduling, with the ability to work up to 20 hours per week.
ASSUMPTION: The on-site work environment provides an immersive experience in the music industry and fosters collaboration and networking opportunities.
💼 Interview & Application Insights
- Typical Process: Applicants can expect a phone or video screening, followed by one or two in-person interviews with the Marketing Manager and other team members.
- Key Assessment Areas: Communication skills, analytical skills, creativity, passion for the music industry, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing and the music industry.
- Showcase your understanding of the music industry and Fearless Records' roster by mentioning specific artists or trends.
- Prepare examples of your analytical skills and creative ideas for upcoming releases.
🛠️ Tools & Technologies
- Google Analytics
- Social media management tools (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Microsoft Office Suite (Word, Excel, PowerPoint)
👔 Cultural Fit Considerations
- Company Values: Passion, creativity, collaboration, and a strong work ethic.
- Work Style: Fast-paced, dynamic, and collaborative. The ideal candidate is proactive, detail-oriented, and able to work independently.
- Self-Assessment Questions:
- How do you stay up-to-date with the latest trends in digital marketing and the music industry?
- Can you provide an example of a successful digital marketing campaign you've worked on or analyzed?
- How do you approach brainstorming sessions and incorporating feedback into your ideas?
⚠️ Potential Challenges
- The fast-paced nature of the music industry may require quick turnaround times and adaptability.
- The role may involve working with multiple artists and managing various projects simultaneously.
- The internship is part-time and may not provide the same level of immersion in the industry as a full-time role.
📈 Similar Roles Comparison
- Fearless Digital Marketing Intern vs. Universal Music Group Marketing Intern:
- Both roles involve digital marketing and campaign analysis, but the Fearless internship focuses specifically on the rock and punk rock genres.
- Universal Music Group is a larger, more established company, while Fearless Records is a subsidiary of Concord, offering a more intimate work environment.
- Fearless Digital Marketing Intern vs. Spotify Playlist Curator Intern:
- The Spotify internship focuses on curating playlists and working with artists directly, while the Fearless internship involves broader digital marketing campaigns and analysis.
- Both roles offer valuable experience in the music industry, but the Fearless internship provides more exposure to the record label side of the business.
📝 Sample Projects
- Analyze the digital marketing campaign for an upcoming album release, identifying key tentpole moments and areas for improvement.
- Develop a comprehensive email marketing strategy for an artist's upcoming tour, including segmentation, content, and scheduling.
- Research and present on emerging trends in digital marketing, focusing on platforms and strategies relevant to the music industry.
❓ Key Questions to Ask During Interview
- What are the most rewarding and challenging aspects of working in digital marketing for a record label?
- How does Fearless Records support the growth and development of its interns?
- What opportunities exist for collaboration and learning from other departments within Concord Music Group?
- How does Fearless Records approach artist development and digital marketing strategies for new releases?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://careers-concord.icims.com/jobs/1919/fearless-digital-marketing-intern/job) by the specified deadline.
- Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing and the music industry.
- Prepare examples of your analytical skills and creative ideas for upcoming releases.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
