Field Marketing & Community Intern (d/f/m)

📌 Core Information

🔹 Job Title: Field Marketing & Community Intern (d/f/m)

🔹 Company: Leapsome

🔹 Location: Berlin, Germany

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (8 days in the office per month)

🚀 Job Overview

Key aspects of this role include:

• Assisting in planning and executing field marketing and community strategies
• Organizing impactful events and managing logistical arrangements
• Creating engaging content and promotional materials
• Analyzing data to evaluate performance metrics and drive improvements

ASSUMPTION: This role requires a high level of organization, creativity, and strong communication skills to manage multiple projects and events successfully.

📋 Key Responsibilities

✅ Field Marketing: Collaborate with team members to assist in planning and executing in-person and virtual events, manage logistical arrangements, create marketing collateral, and analyze event data to evaluate performance metrics and determine ROI.

✅ Community: Engage with community members, create content for discussions and newsletters, moderate the community, support events, and track engagement trends to improve community initiatives.

ASSUMPTION: This role requires strong interpersonal skills, attention to detail, and the ability to manage multiple projects concurrently within strict timelines.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communications, or a related field (not specified)

Experience: No relevant experience required (entry-level position)

Required Skills:

• Fluency in German (min. B2 level)
• Exceptional communication and interpersonal skills
• Highly organized with keen attention to detail
• Creative mindset and proactive approach
• Passion for marketing, events, and community building
• Readiness to travel within Germany for on-site event execution

Preferred Skills:

• Previous experience in marketing, events, or community management
• Familiarity with marketing tools and platforms
• Basic knowledge of data analysis and reporting

ASSUMPTION: While not explicitly stated, a strong academic record and relevant coursework may be beneficial for this role.

💰 Compensation & Benefits

Salary Range: As an internship, this role may not offer a salary or may have a nominal stipend. However, Leapsome offers other benefits to interns, such as a development budget and flexible work hours.

Benefits:

• Become part of a fast-growing scale-up in the HR tech industry
• Join a diverse and international team
• Value feedback exchange and celebrating successes
• Hybrid work model with flexible work hours
• Yearly development budget of €500 (if staying at Leapsome for +6 months)
• Monthly team activities and events

Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (8 days in the office per month)

ASSUMPTION: The salary range for this role is not provided, but internships at similar companies in Berlin typically do not offer a salary or have a nominal stipend. The main benefits for this role are the opportunity to gain experience in a fast-growing company and the development budget.

📌 Applicant Insights

🔍 Company Context

Industry: Leapsome is a software development company specializing in HR tech, focusing on employee engagement, performance management, and people development.

Company Size: Leapsome has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Leapsome was founded in 2016, with headquarters in New York, USA, and a significant presence in Berlin, Germany.

Company Description:

• Leapsome is an AI-powered people platform that automates, connects, and simplifies HR processes across the employee lifecycle.
• The company aims to make work fulfilling for everyone by helping companies create environments where people can achieve shared goals, build authentic relationships, learn, and grow together.
• Leapsome's platform includes features for employee engagement, performance management, and people development, with built-in best practices and AI capabilities to future-proof HR toolkits.

Company Specialties:

• Employee Engagement
• Performance Management
• OKRs
• Feedback
• 1:1s
• Performance Reviews
• Surveys
• Continuous Learning
• People Development
• People Analytics
• HR Software
• HR Management
• Employee Management

Company Website: www.leapsome.com

ASSUMPTION: Leapsome is a well-established company in the HR tech industry, with a strong focus on employee engagement and development. The company's mission and values align with creating a fulfilling work environment for its employees and clients.

📊 Role Analysis

Career Level: This role is an entry-level internship, providing an excellent opportunity for recent graduates or early-career professionals to gain experience in marketing, events, and community management.

Reporting Structure: The intern will report directly to the Global Field Marketing Lead in Berlin.

Work Arrangement: This role follows a hybrid work model, requiring the intern to be in the office 8 days per month.

Growth Opportunities:

• Gain hands-on experience in field marketing, event planning, and community management
• Develop skills in project management, data analysis, and marketing strategy
• Build a professional network within the HR tech industry
• Potential full-time employment opportunities after the internship, depending on performance and company needs

ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career development within Leapsome.

🌍 Location & Work Environment

Office Type: Leapsome's Berlin office is a collaborative and dynamic workspace, fostering innovation and creativity.

Office Location(s): Brunnenstr. 153, Berlin, Berlin 10115, DE

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving tech industry
• The office is located in the trendy district of Wedding, with easy access to public transportation and various amenities
• Berlin offers a high quality of life, with affordable housing, a rich cultural scene, and numerous recreational opportunities

Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (8 days in the office per month)

ASSUMPTION: Leapsome's Berlin office provides an inclusive and collaborative work environment, with opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening with the Global Field Marketing Lead
• In-person or virtual interview with the Global Field Marketing Lead and another team member
• Decision and offer extension

Key Assessment Areas:

• Communication and interpersonal skills
• Organizational skills and attention to detail
• Creativity and proactive approach
• Passion for marketing, events, and community building
• Fluency in German and English

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Address the required qualifications and preferred skills in your application materials
• Prepare examples of previous marketing, event planning, or community management projects to discuss during the interview
• Research Leapsome's company culture and values to demonstrate your fit for the role

ATS Keywords: Field Marketing, Event Planning, Community Management, Marketing Strategy, Data Analysis, German Fluency, Hybrid Work, Internship

ASSUMPTION: Leapsome's application process is designed to assess candidates' skills and cultural fit for the role, with a focus on communication, organization, and creativity.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• Event management platforms (e.g., Eventbrite, Bizzabo)
• Community management platforms (e.g., Mighty Networks, Circle)
• Data analysis tools (e.g., Google Analytics, Excel)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Leapsome uses industry-standard marketing, event, and community management tools to streamline processes and improve efficiency.

👔 Cultural Fit Considerations

Company Values:

• Seek impact: Leapsome values employees who strive to make a meaningful difference in the HR industry and the lives of their colleagues and clients.
• Listen & learn: The company fosters a culture of continuous learning and open communication, encouraging employees to seek understanding and growth opportunities.
• Challenge the status quo: Leapsome encourages employees to question assumptions, innovate, and drive change within the HR industry.
• Take ownership & pursue excellence: The company values employees who take responsibility for their work and strive for excellence in their roles.
• Be honest & transparent: Leapsome promotes open and honest communication, with a focus on building trust and maintaining transparency in all interactions.
• Be kind & humble: The company values kindness, empathy, and humility, fostering a collaborative and inclusive work environment.

Work Style:

• Collaborative: Leapsome values teamwork and encourages employees to work together to achieve shared goals.
• Dynamic: The company operates in a fast-paced and ever-changing industry, requiring employees to adapt and pivot as needed.
• Inclusive: Leapsome fosters a diverse and inclusive work environment, valuing the unique perspectives and experiences of its employees.

Self-Assessment Questions:

• How have you demonstrated your ability to seek impact in previous roles or projects?
• Can you provide an example of a time when you challenged the status quo and drove positive change?
• How do you approach taking ownership and pursuing excellence in your work?

ASSUMPTION: Leapsome's values and work style align with creating a fulfilling and engaging work environment, with a focus on collaboration, innovation, and personal growth.

⚠️ Potential Challenges

• Managing multiple projects and events concurrently may be challenging for some candidates, requiring strong organizational skills and time management.
• Working in a fast-paced and dynamic industry may require candidates to adapt quickly and pivot as needed.
• Leapsome's hybrid work arrangement may not be suitable for candidates who prefer a fully remote or on-site work environment.
• Berlin's cost of living has been increasing in recent years, which may impact the affordability of housing and other expenses for some candidates.

ASSUMPTION: These potential challenges should be carefully considered by candidates when evaluating their fit for this role and Leapsome's work environment.

📈 Similar Roles Comparison

• Field Marketing & Community Intern (d/f/m) at Leapsome vs. Marketing Intern at a traditional marketing agency: Leapsome's role offers a more specialized focus on HR tech and employee engagement, while a traditional marketing agency may provide broader exposure to various industries and marketing disciplines.
• Industry-specific context: Leapsome's role requires a strong understanding of the HR tech industry and its trends, while a traditional marketing agency may not have the same level of industry-specific expertise.
• Career path comparison: An internship at Leapsome may lead to long-term career opportunities within the HR tech industry, while an internship at a traditional marketing agency may provide a broader range of career paths in marketing and communications.

ASSUMPTION: Candidates should carefully consider their career goals and industry preferences when comparing this role to similar opportunities in the marketing and communications field.

📝 Sample Projects

• Planning and executing a successful HR tech conference, including vendor management, venue selection, and event logistics
• Creating engaging content for an HR tech community, such as blog posts, webinars, or podcasts
• Analyzing event data to identify trends and optimize future marketing strategies

ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities that the Field Marketing & Community Intern (d/f/m) may encounter in this role.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the HR tech industry today, and how does Leapsome address them?
• How does Leapsome support the professional growth and development of its interns?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Leapsome foster a collaborative and inclusive work environment, and what initiatives are in place to promote diversity and equity?
• What are the most rewarding aspects of working at Leapsome, according to current employees?

ASSUMPTION: These key questions help candidates gain a deeper understanding of Leapsome's company culture, values, and the specific requirements of this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of previous marketing, event planning, or community management projects to discuss during the interview
• Research Leapsome's company culture and values to demonstrate your fit for the role
• Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.