📌 Core Information
🔹 Job Title: Field Marketing Manager
🔹 Company: Bath Planet
🔹 Location: Vancouver, WA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 30, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and managing a team of door-to-door marketers
- Maximizing lead quality through strategic territory management
- Promoting Bath Planet's 1-2 day bathroom remodel services
- Training team members on sales techniques and company messaging
- Monitoring team performance and holding members accountable
ASSUMPTION: This role requires a balance of leadership, sales, and marketing skills. Successful candidates will have experience in door-to-door sales or canvassing and a proven track record of building high-performing teams.
📋 Key Responsibilities
✅ Select and manage canvassing territories throughout the Vancouver area to maximize lead quality
✅ Lead a team that promotes Bath Planet's 1-2 day bathroom remodel services, setting appointments and generating leads
✅ Distribute flyers and promote services via door-to-door and social media channels
✅ Monitor and report team performance, and hold team members accountable
✅ Train team members on scripts, company messaging, and sales techniques
✅ Learn and demonstrate knowledge of Bath Planet's services and value propositions
✅ Accurately collect homeowner information and set qualified appointments
ASSUMPTION: This role involves a significant amount of physical activity, including walking 3-5 miles daily in the field and going door-to-door to engage homeowners.
🎯 Required Qualifications
Education: High school diploma or equivalent required, bachelor's degree in marketing, business, or a related field preferred
Experience: Prior door-to-door sales or canvassing experience, preferably with experience as a Canvassing Manager
Required Skills:
- Proven leadership skills with a track record of building high-performing teams
- Strong interpersonal skills and persuasive communication style
- Highly self-motivated with a results-driven mindset
- Ability to manage team performance, meet KPIs, and exceed quotas
- Comfortable working flexible hours, including evenings and weekends
- Physically capable of walking 3-5 miles daily in the field
- Confident going door-to-door, engaging homeowners, and setting appointments
Preferred Skills:
- Experience with CRM software
- Fluency in Spanish
ASSUMPTION: While not explicitly stated, having a valid driver's license and reliable transportation may be required for this role due to the need to travel to different canvassing territories.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Field Marketing Manager with 2-5 years of experience in the home improvement sector, the estimated salary range is $55,000 - $75,000 per year. This role offers unmatched earning potential with a clear path for long-term career growth.
Benefits:
- Medical insurance
- 401(k)
- Paid vacation
- Paid sick time
Working Hours: Full-time, with flexible hours including evenings and weekends
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Bath Planet operates in the home improvement sector, specializing in affordable acrylic bathroom remodeling solutions and refit systems. The company aims to design bathrooms that are both comfortable and meet customers' specific needs.
Company Size: Bath Planet has 501-1,000 employees, making it a mid-sized company. This size allows for ample opportunities for career growth and development.
Founded: Bath Planet was founded in 1999 and has since grown to become a trusted provider of bathroom remodeling services, holding the Good Housekeeping Seal and offering a Lifetime Warranty on both products and labor.
Company Description:
- Bath Planet provides affordable acrylic bathroom remodeling solutions and refit systems
- The company aims to design bathrooms that are comfortable and meet customers' specific needs
- Bath Planet holds the Good Housekeeping Seal and offers a Lifetime Warranty on both products and labor
- All of Bath Planet's products are 100% manufactured in the U.S.A.
Company Specialties:
- Bath Remodel
- Tub to Shower Conversion
- Walk-in Tubs
- Shower to Tub Conversion
Company Website: http://www.bathplanetwesternpa.com
ASSUMPTION: Bath Planet's focus on customer satisfaction and quality products makes it an attractive employer in the home improvement industry.
📊 Role Analysis
Career Level: This role is suitable for candidates with 2-5 years of experience in door-to-door sales, canvassing, or a related field. It offers opportunities for career growth and development within the company.
Reporting Structure: The Field Marketing Manager will report directly to the company's leadership team and oversee a team of door-to-door marketers.
Work Arrangement: This is an on-site, full-time position with flexible hours, including evenings and weekends. The role requires a significant amount of physical activity, including walking and going door-to-door to engage homeowners.
Growth Opportunities:
- Proven success in this role may lead to opportunities for advancement within the company's marketing or leadership teams
- The company offers a clear path for long-term career growth, with no cap on income potential
- Bath Planet values hustle and heart, providing opportunities for motivated individuals to grow with the company
ASSUMPTION: Successful candidates will be self-starters with a strong work ethic and a desire to grow within the company.
🌍 Location & Work Environment
Office Type: Bath Planet's office is a professional environment where team members collaborate to achieve common goals.
Office Location(s): The Field Marketing Manager will be based in Vancouver, WA, with regular travel to different canvassing territories throughout the area.
Geographic Context:
- Vancouver, WA is located in the Pacific Northwest region of the United States
- The city offers a mix of urban and suburban environments, with a population of approximately 185,000 people
- Vancouver has a mild oceanic climate, with mild winters and warm, dry summers
Work Schedule: Full-time, with flexible hours including evenings and weekends. The role requires a significant amount of physical activity, including walking and going door-to-door to engage homeowners.
ASSUMPTION: The geographic context of Vancouver, WA, provides a stable and growing market for Bath Planet's bathroom remodeling services.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the hiring manager and team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Sales and marketing skills
- Leadership and team-building abilities
- Communication and interpersonal skills
- Problem-solving and adaptability
- Alignment with Bath Planet's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your prior door-to-door sales or canvassing experience and any leadership roles you've held
- Demonstrate your understanding of Bath Planet's services and value propositions during the interview
- Show enthusiasm for the opportunity to grow with the company and contribute to its success
ATS Keywords: Door-to-door sales, canvassing, leadership, team building, interpersonal skills, communication, self-motivation, results-driven, performance management, training, sales techniques, customer engagement, appointment setting
ASSUMPTION: Bath Planet's hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best possible fit for the company and the role.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Social media platforms (e.g., Facebook, Instagram, or Nextdoor)
- Google Maps or other mapping software for territory management
ASSUMPTION: While not explicitly stated, the Field Marketing Manager may be required to use CRM software to manage team performance and track leads. Familiarity with CRM software and social media platforms is preferred.
👔 Cultural Fit Considerations
Company Values:
- Customer satisfaction
- Quality products and services
- Integrity and professionalism
- Continuous improvement
- Teamwork and collaboration
Work Style:
- Results-driven and motivated
- Strong communication and interpersonal skills
- Adaptable and resilient
- Comfortable working in a fast-paced, dynamic environment
- Ability to thrive in a team setting and contribute to a positive work environment
Self-Assessment Questions:
- Do you have prior door-to-door sales or canvassing experience, and have you successfully led a team in this capacity?
- Are you comfortable working flexible hours, including evenings and weekends, and physically capable of walking 3-5 miles daily in the field?
- Do you share Bath Planet's commitment to customer satisfaction and quality products and services?
- Are you motivated by the opportunity to grow with the company and contribute to its success?
ASSUMPTION: Bath Planet values candidates who are results-driven, motivated, and committed to customer satisfaction. Successful candidates will be able to thrive in a fast-paced, dynamic environment and contribute to a positive work environment.
⚠️ Potential Challenges
- The role requires a significant amount of physical activity, including walking and going door-to-door to engage homeowners
- The role involves working flexible hours, including evenings and weekends
- The role requires managing team performance and holding team members accountable, which may involve difficult conversations and decision-making
- The role may require travel to different canvassing territories throughout the Vancouver area
ASSUMPTION: While these challenges may present obstacles for some candidates, they also offer opportunities for growth and development within the company.
📈 Similar Roles Comparison
- Field Marketing Manager vs. Marketing Manager: The Field Marketing Manager role focuses more on door-to-door sales and team leadership, while the Marketing Manager role may involve more strategic planning and campaign development
- Field Marketing Manager vs. Sales Manager: The Field Marketing Manager role focuses more on lead generation and appointment setting, while the Sales Manager role may involve more account management and customer relationship building
- Career Path: The Field Marketing Manager role offers opportunities for career growth and development within the company's marketing or leadership teams
ASSUMPTION: While these roles share some similarities, the Field Marketing Manager role is unique in its focus on door-to-door sales and team leadership within the home improvement industry.
📝 Sample Projects
- Developing and implementing a strategic plan for canvassing territories to maximize lead quality
- Training team members on sales techniques and company messaging to improve appointment setting rates
- Monitoring and reporting team performance to ensure KPIs are met and quotas are exceeded
- Collaborating with Bath Planet's leadership team to refine and improve marketing strategies and tactics
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for the Field Marketing Manager role, focusing on leadership, sales, and marketing.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term growth plans and how this role contributes to those goals?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Bath Planet support the professional development and growth of its employees?
- What are the biggest challenges facing the company in the next 1-2 years, and how can this role help address them?
- How does Bath Planet foster a positive work environment and company culture?
ASSUMPTION: These questions demonstrate your interest in the role and the company, and show that you are a proactive and engaged candidate.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Bath Planet's services, value propositions, and company culture
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
