Field Marketing Manager (Remote – Charlotte)

📌 Core Information

🔹 Job Title: Field Marketing Manager (Remote – Charlotte)

🔹 Company: Rossum

🔹 Location: Charlotte, North Carolina, United States

🔹 Job Type: Full-Time, Remote

🔹 Category: Marketing

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Charlotte, NC)

🚀 Job Overview

Key aspects of this role include:

• Driving pipeline acceleration and regional impact through high-touch field marketing
• Creating, executing, and measuring regional marketing programs
• Collaborating with Sales, Product Marketing, and Demand Gen teams
• Localizing global campaigns to resonate with specific regional audiences
• Building strong partnerships with local influencers and journalists

ASSUMPTION: This role requires strong collaboration, communication, and project management skills. Experience in field marketing and data analysis is essential for success.

📋 Key Responsibilities

✅ Assist in the creation, execution, and measurement of field marketing programs, including executive events, webinars, roundtables, sponsorships, and local campaigns

✅ Collaborate with Sales and Product Marketing to develop targeted materials and messaging that connect with local personas and verticals

✅ Localize global campaigns and content to fit the needs of specific regional audiences and buying behaviors

✅ Develop and nurture a network of influencers and journalists in the intelligent document processing space to increase brand awareness, market credibility, and campaign amplification

✅ Manage logistics and operations for local events—including vendor coordination, venue selection, speaker preparation, and on-site support—to ensure flawless execution

✅ Support Account-Based Marketing (ABM) initiatives through tailored field experiences and coordinated campaign execution

✅ Analyze campaign performance metrics and provide actionable insights to improve program effectiveness and ROI

✅ Manage the regional field marketing budget and maintain alignment with pipeline and revenue targets

✅ Build strong partnerships with regional Sales and SDR teams to identify opportunities, accelerate deals, and ensure mutual accountability

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical reporting. Strong organizational skills and attention to detail are crucial for success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in field marketing, event management, or a related role

Required Skills:

• Proven experience in field marketing or event management
• Strong collaboration and communication skills
• Excellent project management and organizational skills
• Familiarity with marketing automation tools and CRM
• Ability to analyze data and draw insights to optimize campaigns
• Experience working with remote teams and stakeholders

Preferred Skills:

• Fluency in additional languages
• Experience with ABM strategies and tools
• Knowledge of the intelligent document processing industry

ASSUMPTION: A background in marketing, event management, or a related field is essential for success in this role. Familiarity with the intelligent document processing industry is a plus but not required.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Field Marketing Manager with 2-5 years of experience in the Charlotte, NC area)

Benefits:

• 20 days of vacation
• Health Benefits: Medical (Aetna), dental (Guardian), and vision (VSP)
• 401k: Employer matching 100% contribution of 100% of the employee deferral up to 6% of eligible compensation, made each pay period
• Flexible working hours
• Employee Stock Option Plan

Working Hours: Full-time, with flexible hours and a focus on results

ASSUMPTION: The salary range is based on industry standards for a Field Marketing Manager with 2-5 years of experience in the Charlotte, NC area. The benefits package is competitive and designed to support employee well-being and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Rossum operates in the technology industry, specifically in intelligent document processing and automation. The company is a trailblazer in its field, offering a unique transactional document automation platform to enterprise businesses worldwide.

Company Size: Rossum has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Rossum was founded in 2017, making it a relatively young and innovative company in the tech space.

Company Description:

• Rossum is a trailblazer in intelligent document processing, delivering a unique transactional document automation platform to enterprise businesses across the globe.
• The company envisions a world where a single person can effortlessly process one million transactions a year, from start to finish.
• Powered by Rossum's proprietary Transactional Large Language Model, Rossum Aurora is the next-generation AI that brings unparalleled accuracy and efficiency to document processing.

Company Specialties:

• Artificial Intelligence
• Machine Learning
• Data Capture
• Process Automation
• Invoice Extraction
• OCR Software
• Data Extraction
• Enterprise Software
• Accounts Payable
• Invoice Processing
• Electronic Data Capture
• Digital Document Processing
• Digital Transformation
• Robotic Process Automation
• And Approval Workflows

Company Website: rossum.ai

ASSUMPTION: Rossum's focus on AI and automation makes it an innovative and dynamic place to work. The company's growth and success in the market indicate a strong trajectory for the future.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, offering opportunities for growth and development within the marketing function.

Reporting Structure: The Field Marketing Manager reports directly to the VP of Marketing and works closely with cross-functional teams, including Sales, Product Marketing, and Demand Gen.

Work Arrangement: This is a remote position based in Charlotte, NC, with flexible working hours and a focus on results.

Growth Opportunities:

• Expanding the regional marketing program portfolio
• Developing expertise in the intelligent document processing industry
• Building strong relationships with local influencers and journalists
• Gaining experience in account-based marketing strategies

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing function. Success in this role could lead to increased responsibilities and career advancement within Rossum or the broader tech industry.

🌍 Location & Work Environment

Office Type: Remote (Charlotte, NC)

Office Location(s): Charlotte, NC

Geographic Context:

• Charlotte, NC, is the most populous city in North Carolina and the 17th most populous city in the United States.
• The city is known for its diverse economy, with significant sectors including finance, energy, and healthcare.
• Charlotte has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time, with flexible hours and a focus on results

ASSUMPTION: The remote work arrangement allows for a flexible work-life balance, while the Charlotte location provides access to a vibrant and growing tech industry.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen with the Hiring Manager
• In-depth interview with the VP of Marketing and other cross-functional stakeholders
• Final interview with the CEO
• Job offer and onboarding

Key Assessment Areas:

• Marketing strategy and planning
• Event management and logistics
• Data analysis and reporting
• Collaboration and communication skills
• Industry knowledge and trends

Application Tips:

• Tailor your resume to highlight relevant marketing, event management, and data analysis experience
• Prepare examples of successful field marketing campaigns and their results
• Demonstrate your understanding of the intelligent document processing industry and Rossum's unique value proposition

ATS Keywords: Field Marketing, Pipeline Acceleration, Lead Generation, Customer Engagement, Revenue Growth, Collaboration, Campaign Localization, Data Analysis, Brand Awareness, Event Management, Account-Based Marketing, Budget Management, Influencer Networking, Sales Partnership, Performance Insights, Logistics Management

ASSUMPTION: The application process is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit with Rossum's values and work environment.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, HubSpot)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Event management platforms (e.g., Eventbrite, Cvent)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with marketing automation tools, CRM, and data analysis tools is essential for success in this role. Experience with event management platforms and project management tools is also beneficial.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer-centricity
• Integrity
• Accountability

Work Style:

• Results-driven and focused on execution
• Collaborative and team-oriented
• Adaptable and open to feedback
• Data-informed and analytical
• Strategic and forward-thinking

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working remotely and managing your time effectively?
• Do you have strong project management skills and attention to detail?
• Are you able to analyze data and draw insights to optimize marketing campaigns?
• Do you enjoy collaborating with cross-functional teams and stakeholders?

ASSUMPTION: Rossum values innovation, collaboration, and customer-centricity in its work environment. Candidates who align with these values and demonstrate a strong work ethic and results-driven approach will be successful in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with remote teams and stakeholders across different time zones
• Adapting to a fast-paced and dynamic work environment
• Keeping up with industry trends and best practices in field marketing
• Balancing strategic planning with tactical execution

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a results-driven approach. Candidates who are adaptable, resilient, and open to feedback will be well-positioned to succeed in this role.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on field marketing and event management
• Rossum's focus on AI and automation sets it apart from other companies in the tech industry
• This role offers opportunities for growth and development within the marketing function and the broader tech industry

ASSUMPTION: This role is unique in its focus on field marketing and event management within the tech industry. Candidates with relevant experience in these areas will find this role to be a strong fit for their skills and career goals.

📝 Sample Projects

• Planning and executing a regional marketing event, including vendor coordination, venue selection, and on-site support
• Localizing a global campaign to resonate with specific regional audiences and buying behaviors
• Analyzing campaign performance metrics and providing actionable insights to improve program effectiveness and ROI

ASSUMPTION: These sample projects illustrate the strategic, tactical, and analytical aspects of the Field Marketing Manager role. Candidates with relevant experience in these areas will be well-prepared to succeed in this role.

❓ Key Questions to Ask During Interview

• How does Rossum support the growth and development of its Field Marketing Managers?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Rossum measure the success of its field marketing programs, and how can I contribute to improving their performance?
• What opportunities are there for collaboration with other marketing teams and stakeholders within Rossum?
• How does Rossum foster a culture of innovation and continuous learning?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, Rossum's values, and the company's growth trajectory. Candidates who ask thoughtful and insightful questions will demonstrate their interest in and fit for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant marketing, event management, and data analysis experience
• Prepare a cover letter that demonstrates your understanding of Rossum's unique value proposition and your fit for the role
• Prepare examples of successful field marketing campaigns and their results
• Follow up with the Hiring Manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.