📌 Core Information
🔹 Job Title: Development and Marketing Manager
🔹 Company: German International School New York (GISNY)
🔹 Location: White Plains, New York
🔹 Job Type: Full-time
🔹 Category: Education, Non-profit
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a multi-faceted fundraising strategy
- Cultivating and stewarding donor relationships
- Creating and executing marketing and communications plans
- Collaborating with the Board of Trustees and school leadership
- Fostering a culture of philanthropy within GISNY's community
ASSUMPTION: This role requires a balance of strategic thinking, relationship-building, and tactical execution to drive growth in both fundraising and marketing efforts.
📋 Key Responsibilities
✅ Establishing and implementing a multi-faceted development strategy
✅ Managing donor relationships and portfolios
✅ Designing and overseeing fundraising events
✅ Developing and implementing marketing and communications plans
✅ Creating compelling content and engaging design for various media
✅ Collaborating with cross-functional teams to ensure consistent messaging
✅ Representing GISNY at school fairs and community events
ASSUMPTION: This role involves a mix of strategic planning, project management, and hands-on execution, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: B.S. or B.A. degree with emphasis on marketing
Experience: Several years of experience in marketing and/or development, preferably in a non-profit organization
Required Skills:
- Bilingual in German and English
- Excellent written and verbal communication skills
- Strong customer orientation and people skills
- Mission-driven with excellent organizational skills and ability to prioritize
- Multitasking capability, problem-solving, and analytical skills
- Ability to take initiative and work independently
- Strong team player
Preferred Skills:
- Nonprofit fundraising and capital campaign experience
- CRM software experience
- Graphic design skills
ASSUMPTION: Candidates with relevant experience in non-profit marketing and development, as well as bilingual proficiency, will be strongly considered for this role.
💰 Compensation & Benefits
Salary Range: $87,000 to $92,000 per year
Benefits:
- Health insurance
- Retirement plan
- Paid time off
- Professional development opportunities
Working Hours: 40 hours per week, with regular hours to be agreed upon
ASSUMPTION: The salary range provided is based on industry standards for non-profit development and marketing managers with 5-10 years of experience in the New York area.
📌 Applicant Insights
🔍 Company Context
Industry: Education, Non-profit
Company Size: Small (2-10 employees)
Founded: 1989
Company Description:
- German International School New York (GISNY) is an independent, bilingual Pre-K through Grade 12 college preparatory institution
- Offers a German-inspired, internationally minded curriculum
- Serves both local and expat families
Company Specialties:
- Bilingual education
- International mindedness
- College preparation
Company Website: http://gaccphiladelphia.com/
ASSUMPTION: GISNY is part of the network of German Chambers of Commerce Abroad (AHKs) with 130 offices in 90 countries around the globe.
📊 Role Analysis
Career Level: Mid-level management
Reporting Structure: Reports to the Business Manager and works closely with the Board of Trustees and school leadership
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to make a significant impact on the school's growth and success
- Opportunities to collaborate with various stakeholders, including the Board of Trustees and school leadership
- Potential for career advancement within the organization or the broader network of German international schools
ASSUMPTION: This role offers opportunities for professional growth and development within the organization and the broader network of German international schools.
🌍 Location & Work Environment
Office Type: On-site, with a beautiful campus offering wide-open green spaces
Office Location(s): White Plains, New York
Geographic Context:
- Close to New York City
- Diverse and vibrant community
- Access to various cultural and recreational activities
Work Schedule: Regular hours to be agreed upon, with some flexibility for events and meetings
ASSUMPTION: The work environment at GISNY is collaborative, mission-driven, and focused on fostering a safe and welcoming environment for students and families.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen
- In-person interview with the Business Manager and/or school leadership
- Final interview with the Board of Trustees
Key Assessment Areas:
- Communication skills, both written and verbal
- Cultural fit and alignment with GISNY's mission
- Problem-solving and analytical skills
- Fundraising and marketing experience
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of GISNY's mission and values
- Prepare examples of successful fundraising campaigns or marketing initiatives
ATS Keywords: Marketing, Development, Fundraising, Communications, Bilingual, Customer Orientation, Organizational Skills, Problem Solving, Analytical Skills, Team Player, Initiative, Detail Oriented, Public Relations, Event Management, Social Media, Content Creation
ASSUMPTION: The application process at GISNY is thorough and designed to assess candidates' fit for the role and the organization's mission.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, Bloomerang)
- Microsoft Office Suite
- Graphic design tools (e.g., Adobe Creative Suite, Canva)
- Social media platforms (e.g., Facebook, Instagram, LinkedIn)
ASSUMPTION: The specific tools and technologies used may vary depending on the organization's preferences and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven
- Collaborative
- Inclusive
- Innovative
Work Style:
- detail-oriented
- Adaptable
- Proactive
- Team-oriented
Self-Assessment Questions:
- How do you embody GISNY's mission and values in your work?
- How do you approach building and maintaining relationships with donors and stakeholders?
- How do you balance strategic planning with hands-on execution?
ASSUMPTION: Candidates who demonstrate a strong cultural fit with GISNY's mission, values, and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Balancing multiple priorities and deadlines
- Working with a small team and limited resources
- Navigating a diverse and sometimes complex stakeholder environment
- Adapting to the unique cultural and linguistic needs of GISNY's community
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a commitment to GISNY's mission and values.
📈 Similar Roles Comparison
- Compared to other development and marketing roles in education, this position offers a unique blend of strategic planning and hands-on execution
- Unlike larger organizations, GISNY offers the opportunity to make a significant impact on the school's growth and success
- Career paths in international education can lead to opportunities within the broader network of German international schools
ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.
📝 Sample Projects
- Developing and executing a capital campaign to fund a new school facility
- Creating and implementing a comprehensive marketing and communications strategy to increase student enrollment
- Managing a team of volunteers to plan and execute a major fundraising event
ASSUMPTION: These sample projects illustrate the range of responsibilities and the level of strategic planning and execution required for this role.
❓ Key Questions to Ask During Interview
- How does GISNY support the professional development of its employees?
- What are the most pressing fundraising priorities for GISNY in the next year?
- How does GISNY engage with the broader community, both locally and internationally?
- What are the key performance indicators (KPIs) used to measure success in this role?
- How does GISNY foster a culture of philanthropy within its community?
ASSUMPTION: These questions can help candidates better understand the role, the organization, and the expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of successful fundraising campaigns or marketing initiatives
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
