Gestionnaire influenceurs - Influencer Manager

📌 Core Information 🔹 Job Title: Gestionnaire influenceurs - Influencer Manager 🔹 Company: Gameloft 🔹 Location: Montréal, Quebec, Canada 🔹 Job Type: Full-time 🔹 Category: Computer Games 🔹 Date Posted: May 26, 2025 🚀 Job Overview Key aspects of this role include: - Supporting influencer marketing strategies and campaign execution - Managing day-to-day elements of influencer campaigns - Collaborating with various teams and partners for successful campaign execution - Staying updated on trends in social, gaming, and creator ecosystems ASSUMPTION: This role requires strong organizational skills, experience in influencer marketing, and the ability to manage multiple projects and stakeholders. 📋 Key Responsibilities ✅ Principales responsabilités: - Soutenir le développement et l'exécution de stratégies de marketing d'influence en collaboration avec les cadres supérieurs, les équipes de marketing et les studios de jeux. - Gérer les éléments quotidiens des campagnes d'influence, y compris la recherche de talents, la coordination des briefs, le suivi des livrables et l'établissement de rapports sur les indicateurs clés. - Travailler en collaboration avec les équipes Acquisition des utilisateurs et Produits pour aider à élaborer des fonctionnalités qui permettent une intégration réussie des influenceurs. - Collaborer avec les partenaires détenteurs de propriétés intellectuelles sur les livrables des campagnes, en veillant à ce que tout le contenu respecte les consignes des marques et obtienne les approbations nécessaires. - Rédiger et tenir à jour la documentation relative aux campagnes, notamment les calendriers, les listes d'influenceurs et le suivi du budget. - Contribuer à l'analyse des performances des campagnes en recueillant des données et en faisant émerger des idées pour améliorer les exécution futures. - Participer à la planification du budget et assurer un suivi précis des dépenses et des livrables. - Nouer et maintenir des relations solides avec les créateurs de contenu et les agences d'influenceurs pour assurer une collaboration et une fidélité à long terme. - Rester à l'affût des tendances dans les écosystèmes sociaux, de jeux et de créateurs afin d'alimenter la créativité et la pertinence des campagnes. ASSUMPTION: This role requires strong communication skills, both written and verbal, to effectively collaborate with internal teams and external partners. 🎯 Required Qualifications Education: - Baccalauréat en marketing, communications, administration des affaires ou dans un domaine connexe. Experience: - 2 à 4 ans d'expérience en marketing d'influence, de préférence dans les industries du jeu, de la technologie ou du divertissement. Required Skills: - Solides compétences organisationnelles et capacité à gérer plusieurs projets et parties prenantes. - Expérience de travail direct avec des influenceurs et des agences de talents. - Connaissance des principales plateformes de médias sociaux (YouTube, TikTok, Instagram, Twitch) et des outils de suivi des performances. - À l'aise de travailler avec les données et les mesures de performances de base (engagement, portée, CPM, etc.). - Excellentes aptitudes à la communication écrite et orale; capacité à établir une relation de confiance avec les équipes internes et les partenaires et parties prenantes externes. - Créativité, esprit de collaboration et désir de prendre des initiatives. Preferred Skills: - Maîtrise de l'anglais requise; le français est un atout, mais n'est pas obligatoire. 💰 Compensation & Benefits Salary Range: The salary range for this role is not provided. Based on industry standards for a Senior Community Manager in the gaming industry, the estimated salary range is CAD 70,000 - 90,000 per year. Benefits: - Horaire flexible - Vendredi après-midi de congé toute l'année! - 3 semaines de vacances et des congés mobiles dès votre embauche - Congé offert entre Noël et le jour de l'An pour bien débuter la nouvelle année - Programme de REER collectif avec participation de l'employeur - Programme d'assurances collectives avantageux - Accès gratuit à une clinique médicale virtuelle 24h/24, 7 jours/7 - Programme d'aide aux employés et à leur famille immédiate - Programme de remboursement partiel pour votre déplacement au bureau (transport en commun et/ou stationnement) - Accompagnement lors de toute relocalisation pour les nouveaux collaborateurs en provenance de pays ou de régions hors Québec - Programme de référencement avec bonus - Activités et prix offerts régulièrement par le comité social Working Hours: 40 hours per week, with flexible scheduling options. 📌 Applicant Insights 🔍 Company Context Industry: Computer Games Company Size: 5,001-10,000 employees Founded: Not specified Company Description: Gameloft is a leading mobile gaming company, with over 1.5 million new games downloaded every day. They offer a wide range of games, including strong franchises like Asphalt, Order & Chaos, Modern Combat, and Dungeon Hunter. Gameloft also has a great network of partners, providing games from Universal, Illumination Disney®, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel®, Ferrari®, and many more. Gameloft is home to Gameloft for brands and Gameloft Business Solutions, which provide gaming experiences for brands and carriers, respectively. Company Specialties: - Mobile games - Phones - iPhone - iPad - Android - Advertising - Cross-platform - Technology - Smartphones - Apps - Programming - Gameplay - And gamification Company Website: http://www.gameloft.com 📊 Role Analysis Career Level: Senior Reporting Structure: This role reports directly to the Senior Manager of Influencer Marketing. Work Arrangement: On-site, with flexible scheduling options. Growth Opportunities: - Potential to contribute to the growth of a beloved game played by millions - Opportunities to help the environment and make a difference in communities - Possibility to build a more inclusive world by using the power of video games as a force for positive change ASSUMPTION: This role offers opportunities for career growth and development within the gaming industry. 🌍 Location & Work Environment Office Type: On-site, with a secure bike storage room and a subsidy to encourage active transportation during the summer. Office Location(s): 7250, rue Marconi, Montreal, Quebec H2R 2Z5, CA Geographic Context: - Located in the Mile-Ex neighborhood of Montreal - Near Jarry Park and the charming Mile-Ex and Little Italy neighborhoods - Close to public transportation and various amenities Work Schedule: Standard office hours, with flexible scheduling options. ASSUMPTION: This role requires a strong work-life balance, with flexible scheduling options to accommodate personal needs. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-person or virtual interview with the hiring manager 4. Final interview with the team or other stakeholders 5. Offer and onboarding Key Assessment Areas: - Marketing and influencer marketing skills - Organizational skills and project management abilities - Communication and collaboration skills - Knowledge of social media platforms and performance-tracking tools - Ability to work with data and basic performance metrics Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Showcase your understanding of the gaming industry and influencer marketing trends - Prepare examples of successful influencer marketing campaigns you've worked on or contributed to - Research Gameloft and their games to demonstrate your enthusiasm for the role and company ATS Keywords: Influencer marketing, project management, communication skills, data analysis, social media platforms, collaboration, creativity, budget management, relationship building, trend awareness ASSUMPTION: This role requires strong ATS-optimized keywords to help you stand out in the application process. 🛠️ Tools & Technologies - Social media platforms (YouTube, TikTok, Instagram, Twitch) - Performance-tracking tools - Project management software (e.g., Asana, Trello) - Collaboration tools (e.g., Microsoft Teams, Slack) - Data analysis tools (e.g., Google Analytics, Tableau) ASSUMPTION: This role requires proficiency in various tools and technologies to effectively manage influencer marketing campaigns. 👔 Cultural Fit Considerations Company Values: - Passion for gaming and creating fun, high-quality games - Collaboration and teamwork - Creativity and innovation - Attention to detail and commitment to excellence - Responsibility and accountability Work Style: - Fast-paced and dynamic work environment - Strong focus on teamwork and collaboration - Open and inclusive company culture - Encouragement of initiative and innovation - Flexible and adaptable work style Self-Assessment Questions: 1. How do your personal values align with Gameloft's company values? 2. How comfortable are you working in a fast-paced, collaborative environment? 3. How do you approach taking initiative and driving innovation in your work? ASSUMPTION: This role requires a strong cultural fit with Gameloft's values and work style. 🛑 Potential Challenges 1. Managing multiple projects and stakeholders simultaneously 2. Working with tight deadlines and campaign timelines 3. Adapting to changes in the gaming industry and influencer marketing trends 4. Collaborating effectively with remote teams and partners 5. Balancing the need for creativity with the need for data-driven decision-making ASSUMPTION: This role requires strong organizational skills, adaptability, and the ability to manage multiple projects and stakeholders effectively. 📈 Similar Roles Comparison 1. Gestionnaire influenceurs - Influencer Manager vs. Responsable marketing influenceurs - Influencer Marketing Specialist: - The Influencer Manager role has a broader scope, focusing on strategy development and campaign execution, while the Influencer Marketing Specialist role may have a more focused responsibility, such as managing specific influencer relationships or campaign aspects. - The Influencer Manager role may require more experience and seniority, while the Influencer Marketing Specialist role could be more entry-level or mid-level. 2. Gestionnaire influenceurs - Influencer Manager vs. Responsable acquisition utilisateurs - User Acquisition Specialist: - Both roles involve working with influencers, but the Influencer Manager role focuses on marketing and branding, while the User Acquisition Specialist role focuses on driving user growth and engagement. - The Influencer Manager role may require more experience in marketing and branding, while the User Acquisition Specialist role may require more experience in user behavior and analytics. ASSUMPTION: This role is unique in its focus on influencer marketing strategy development and campaign execution within the gaming industry. 📝 Sample Projects 1. Influencer Marketing Campaign for a New Game Launch: - Develop and execute a comprehensive influencer marketing strategy to promote the launch of a new game - Collaborate with influencers and agencies to create engaging content that showcases the game's unique features and mechanics - Monitor and analyze campaign performance to optimize future marketing efforts 2. Influencer Integration into an Existing Game: - Work with game developers and designers to integrate influencer content into an existing game, creating a seamless and engaging user experience - Collaborate with influencers to create exclusive in-game content that drives user engagement and retention - Monitor and analyze the impact of influencer integration on game metrics, such as user acquisition, retention, and revenue ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Gestionnaire influenceurs - Influencer Manager might undertake in this role. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: - Can you describe the key responsibilities of the Gestionnaire influenceurs - Influencer Manager role? - How does this role fit into the overall marketing and gaming strategies of the company? 2. Team Structure: - Who will I be working with directly in this role? - How does the Influencer Marketing team collaborate with other departments, such as User Acquisition and Product? 3. Campaign Examples: - Can you provide examples of successful influencer marketing campaigns that the company has executed in the past? - What were the key challenges and learnings from these campaigns? 4. Industry Trends: - How does the company stay up-to-date with the latest trends and best practices in influencer marketing and the gaming industry? - What are some emerging trends or platforms that the company is exploring? 5. Growth Opportunities: - What opportunities are there for professional growth and development within this role and the company? - How does the company support the career advancement of its employees? ASSUMPTION: These key questions help applicants better understand the role, the company, and the industry, enabling them to make informed decisions about their career. 📝 Sample Projects 1. Influencer Marketing Campaign for a New Game Launch: - Develop and execute a comprehensive influencer marketing strategy to promote the launch of a new game - Collaborate with influencers and agencies to create engaging content that showcases the game's unique features and mechanics - Monitor and analyze campaign performance to optimize future marketing efforts 2. Influencer Integration into an Existing Game: - Work with game developers and designers to integrate influencer content into an existing game, creating a seamless and engaging user experience - Collaborate with influencers to create exclusive in-game content that drives user engagement and retention - Monitor and analyze the impact of influencer integration on game metrics, such as user acquisition, retention, and revenue ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Gestionnaire influenceurs - Influencer Manager might undertake in this role. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: - Can you describe the key responsibilities of the Gestionnaire influenceurs - Influencer Manager role? - How does this role fit into the overall marketing and gaming strategies of the company? 2. Team Structure: - Who will I be working with directly in this role? - How does the Influencer Marketing team collaborate with other departments, such as User Acquisition and Product? 3. Campaign Examples: - Can you provide examples of successful influencer marketing campaigns that the company has executed in the past? - What were the key challenges and learnings from these campaigns? 4. Industry Trends: - How does the company stay up-to-date with the latest trends and best practices in influencer marketing and the gaming industry? - What are some emerging trends or platforms that the company is exploring? 5. Growth Opportunities: - What opportunities are there for professional growth and development within this role and the company? - How does the company support the career advancement of its employees? ASSUMPTION: These key questions help applicants better understand the role, the company, and the industry, enabling them to make informed decisions about their career. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: https://jobs.smartrecruiters.com/Gameloft/744000061516450-gestionnaire-influenceurs-influencer-manager 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 3. Prepare examples of successful influencer marketing campaigns you've worked on or contributed to 4. Research Gameloft and their games to demonstrate your enthusiasm for the role and company 5. Follow up with the hiring manager after your interview, expressing your interest in the role and the company ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.