📌 Core Information
🔹 Job Title: Global Brand Director Specialty Care (Olezarsen)
🔹 Company: Sobi
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time, Remote
🔹 Category: Pharmaceuticals
🔹 Date Posted: 2025-04-29
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (Europe)
🚀 Job Overview
Key aspects of this role include:
- Driving pre-commercialization and commercialization strategies for the Olezarsen brand
- Collaborating with cross-functional teams to prepare the commercialization plan
- Leading day-to-day brand operations, including budget management and KPI monitoring
- Building and nurturing partnerships with affiliates and external stakeholders
- Operating with high ethical standards and adherence to regulations and policies
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively with multiple stakeholders.
📋 Key Responsibilities
✅ Lead the Olezarsen brand, ensuring a successful launch and realizing product potential
✅ Drive the development and coordinate the implementation of global cross-functional brand strategy, positioning, and communication
✅ Own day-to-day brand marketing activities, aligning with major milestones, budget, and defined KPIs
✅ Lead global teams, including cross-functional representatives, and align team output to an integrated strategy for the brand
✅ Partner strategically and operationally with the VP, Head of Immunology & Specialty Care portfolio, and CAT Lead
✅ Build and nurture fruitful partnerships with affiliates to ensure local successful launch preparation and execution
✅ Engage with external stakeholders, such as KOLs, to set the best foundation for realizing Olezarsen's ambition
✅ Control external expenses, promotion, and advertisement, maximizing Sobi resources and aligning with financial requirements and forecasting control
✅ Represent commercial function in the Core Asset Team (CAT) and work in alignment with peers to guarantee appropriate synergies and tackle common obstacles
✅ Liaise with Ionis (commercialization partner) to maximize the potential of a global footprint
✅ Complete all required initial and ongoing training in local regulations and policies and adhere to those regulations and policies for self and any direct reports
ASSUMPTION: This role requires a high level of responsibility, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: University degree level education – medical/science based
Experience: Proven solid experience of global pre-launch and launch activities in rare diseases (preferably in Immunology)
Required Skills:
- Strong brand management experience gained in at least 5 years in global roles and/or leadership roles in marketing/commercial departments
- Project Management skills and result-driven attitude
- Multi-stakeholder project management and leadership experience, delivering results on time and within budget
- Ability to manage and coordinate external consultants and agencies
- Demonstrable customer relationship management experience
Preferred Skills:
- Additional commercial experiences including sales, market analytics, and business intelligence
ASSUMPTION: Candidates with a strong background in brand management, project management, and experience in the rare disease space are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €80,000 - €120,000 (Estimated, based on market research and experience level)
Benefits:
- Competitive compensation for your work
- Emphasis on work/life balance
- Collaborative and team-oriented environment
- Opportunities for professional growth
- Diversity and Inclusion
- Making a positive impact to help ultra-rare disease patients who are in need of life-saving treatments
Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range is estimated based on market research and the experience level required for this role. The actual salary may vary based on the candidate's qualifications and Sobi's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Sobi operates in the pharmaceutical manufacturing industry, specializing in orphan drugs, hereditary metabolic disorders, haemophilia, biopharmaceuticals, patient access, rare diseases, haematology, immunology, and autoimmune disorders.
Company Size: Sobi has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Sobi was founded in 2010, with a focus on providing sustainable access to innovative therapies for people with rare diseases.
Company Description:
- Sobi is a specialized international biopharmaceutical company dedicated to transforming the lives of people with rare diseases
- The company provides sustainable access to innovative therapies in the areas of haematology, immunology, and specialty indications
- Sobi employs approximately 1,800 people across Europe, North America, the Middle East, and Asia
Company Specialties:
- Orphan drugs
- Hereditary metabolic disorders
- Haemophilia
- Biopharmaceuticals
- Patient access
- Rare diseases
- Haematology
- Immunology
- Autoimmune disorders
Company Website: http://www.sobi.com
ASSUMPTION: Sobi's focus on rare diseases and commitment to patient access make it an attractive employer for candidates interested in making a positive impact on patients' lives.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring significant experience and expertise in brand management and project management.
Reporting Structure: The Global Brand Director reports directly to the VP, Head of Immunology & Specialty Care portfolio and works closely with the Core Asset Team (CAT).
Work Arrangement: This is a remote role, with candidates able to be located anywhere in Europe.
Growth Opportunities:
- Potential to grow within the global marketing and commercialization team
- Opportunities to work on multiple brands and therapy areas
- Chance to develop leadership and mentoring skills by managing and guiding cross-functional teams
ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in global brand management and commercialization within the rare disease space.
🌍 Location & Work Environment
Office Type: Sobi's headquarters are located in Stockholm, Sweden, but this role is remote and can be based anywhere in Europe.
Office Location(s): Stockholm, Sweden (headquarters)
Geographic Context:
- Paris, France, is a major European hub for the biopharmaceutical industry
- The city offers a high quality of life, with a rich cultural scene, excellent healthcare, and a well-established expat community
- Paris is also home to several international organizations and research institutions, providing ample networking opportunities
Work Schedule: Full-time, with flexibility for remote work and a focus on work/life balance
ASSUMPTION: The remote nature of this role allows for greater flexibility in work-life balance and the opportunity to live and work in various European locations.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the hiring manager and/or team members
- Final interview with the VP, Head of Immunology & Specialty Care portfolio
- Background check and reference check
Key Assessment Areas:
- Brand management and strategy development
- Project management and leadership skills
- Cross-functional collaboration and stakeholder management
- Industry knowledge and understanding of rare diseases
- Cultural fit and alignment with Sobi's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in brand management, project management, and the rare disease space
- Prepare examples of your past successes in driving brand strategy and commercialization
- Demonstrate your understanding of Sobi's mission and commitment to patient access
ATS Keywords: Brand Management, Project Management, Rare Diseases, Immunology, Global Marketing, Commercialization, Stakeholder Management, Cross-Functional Teams
ASSUMPTION: Sobi's hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's background and the team's preferences.
👔 Cultural Fit Considerations
Company Values:
- Care: Demonstrating empathy, respect, and support for colleagues, patients, and partners
- Ownership: Taking responsibility for one's actions and decisions, and driving results
- Ambition: Pursuing excellence and continuous improvement
- Urgency: Acting swiftly and decisively to achieve goals
- Partnership: Collaborating effectively with colleagues, patients, and partners to achieve common objectives
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on achieving goals
- Adaptable and responsive to change
- Committed to continuous learning and professional development
Self-Assessment Questions:
- How do you demonstrate care and empathy in your daily work?
- Can you provide an example of a time when you took ownership of a challenging situation and drove results?
- How do you approach continuous learning and professional development in your current role?
ASSUMPTION: Sobi's values and work style are designed to foster a collaborative, results-driven, and adaptable work environment that prioritizes the needs of patients and partners.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Balancing global brand strategy with local market needs and preferences
- Adapting to a remote work environment and building effective virtual teams
- Navigating the complexities of the rare disease landscape and regulatory environment
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a deep understanding of the rare disease space and Sobi's brand portfolio.
📈 Similar Roles Comparison
- This role is unique in its focus on the pre-commercialization and commercialization of a rare disease therapy, requiring a blend of brand management, project management, and stakeholder management skills
- Compared to other global brand management roles, this position offers the opportunity to work on a therapy area with significant unmet need and the potential for significant impact on patients' lives
- Career progression in this role may lead to increased responsibility within Sobi's global marketing and commercialization organization, or to other senior leadership roles within the rare disease space
ASSUMPTION: This role offers a unique opportunity to work on a therapy area with significant unmet need and the potential for significant impact on patients' lives, with career progression opportunities within Sobi's global marketing and commercialization organization or the rare disease space more broadly.
📝 Sample Projects
- Developing and executing a global brand strategy for Olezarsen, in collaboration with cross-functional teams and external stakeholders
- Managing the commercialization plan for Olezarsen, including budget management and KPI monitoring
- Building and nurturing partnerships with affiliates and external stakeholders to ensure local successful launch preparation and execution
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, demonstrating the candidate's ability to drive brand strategy, manage projects, and collaborate effectively with cross-functional teams and external stakeholders.
❓ Key Questions to Ask During Interview
- Can you describe the commercialization process for Olezarsen and how my role would contribute to its success?
- How does Sobi support the professional development and growth of its employees, particularly in global marketing and commercialization roles?
- What are the key priorities for this role in the first 90 days, and how would you approach them?
- How does Sobi measure the success of its global brand management efforts, and how would my performance be evaluated in this role?
- What are the key challenges facing the Olezarsen brand, and how would you approach addressing them?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, Sobi's commercialization process, and their ability to drive brand strategy and manage projects effectively.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in brand management, project management, and the rare disease space
- Prepare examples of your past successes in driving brand strategy and commercialization
- Demonstrate your understanding of Sobi's mission and commitment to patient access
- Follow up with the Sobi HR department one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
