📌 Core Information
🔹 Job Title: Global Manager Brand Design & Food and Drink
🔹 Company: IHG Hotels & Resorts
🔹 Location: United Kingdom
🔹 Job Type: Full time, Hybrid
🔹 Category: Hospitality
🔹 Date Posted: 2025-07-17
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Elevating luxury hospitality through design, food and drink strategies, and sensory experiences
- Leading the creation and implementation of global brand-defining initiatives
- Collaborating globally with internal stakeholders to activate world-class luxury experiences
- Curating and delivering design and food and drink strategies to enhance brand equity and guest satisfaction
ASSUMPTION: This role requires a strong background in luxury hospitality design or brand strategies, with a refined aesthetic sensibility and a deep appreciation for the nuances of luxury design and storytelling.
📋 Key Responsibilities
✅ Curate and deliver Design, Food and Drink strategies that enhance brand equity, guest satisfaction, and commercial performance
✅ Oversee the development of immersive brand assets including films and presentations to support global growth and hotel onboarding
✅ Act as a central connector, managing creative projects under the direction of the Head of Design, Food and Drink Strategies
✅ Own and refine brand standards, ensuring seamless integration across regions while supporting sustainable and operational excellence
✅ Collaborate globally with internal stakeholders across Design, F&D, Brand, GSS, and hotel teams to activate world-class luxury experiences
ASSUMPTION: This role involves a high level of cross-functional collaboration and global communication, requiring strong project management skills and cultural sensitivity.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Hospitality Management, or a related field
Experience: A minimum of 3 years in luxury hospitality design or brand strategies, within a multinational environment
Required Skills:
- Proven experience in luxury hospitality design or brand strategies
- Refined aesthetic sensibility and a deep appreciation for luxury design and storytelling
- Working knowledge and artistic direction with PowerPoint, In-Design, and/or Sketch-up
- Experience working cross-functionally across global markets and cultures
- Familiarity with sustainable design and F&B practices (LEED knowledge a plus)
Preferred Skills:
- Experience with hotel onboarding and brand presentations
- Fluency in multiple languages
ASSUMPTION: Candidates with experience in luxury hospitality design or brand strategies within a multinational environment are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: £50,000 - £65,000 per annum (AI-estimated based on industry standards for the role, experience level, and location)
Benefits:
- Competitive benefits package
- Discounted hotel stays worldwide
- Opportunities for career growth and development
Working Hours: Full-time, typically 40 hours per week, with flexible hybrid work arrangements
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: IHG Hotels & Resorts operates in the hospitality industry, offering a wide range of hotel brands and experiences across the globe.
Company Size: IHG is a large company with over 6,300 open hotels in more than 100 countries and a development pipeline of over 2,000 properties, employing approximately 345,000 people worldwide.
Founded: IHG was founded in 2003 and is headquartered in Windsor, Berkshire, United Kingdom.
Company Description:
- IHG Hotels & Resorts is a global hospitality company with a purpose to provide True Hospitality for Good.
- The company offers a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes.
- IHG has a diverse portfolio of luxury, premium, essentials, suites, and exclusive partner brands, catering to various guest preferences and needs.
Company Specialties:
- Hotels
- Resorts
- Hospitality
- Food & Beverage
Company Website: http://www.ihgplc.com
ASSUMPTION: Working for IHG offers opportunities for career growth, international exposure, and a competitive benefits package.
📊 Role Analysis
Career Level: This role is a mid-level management position, offering opportunities for growth and development within the company.
Reporting Structure: The Global Manager Brand Design & Food and Drink reports directly to the Head of Design, Food and Drink Strategies.
Work Arrangement: This role offers a hybrid work arrangement, with a combination of on-site and remote work.
Growth Opportunities:
- Progression to senior management or leadership roles within the design or brand strategy teams
- Expansion of responsibilities to cover additional regions or brands
- Development of expertise in related fields, such as sustainability or innovation
ASSUMPTION: This role provides a strong foundation for a career in luxury hospitality design or brand strategy, with opportunities for growth and development within the company.
🌍 Location & Work Environment
Office Type: IHG's global headquarters is located in Windsor, Berkshire, United Kingdom, with additional offices in Atlanta, Singapore, and Shanghai.
Office Location(s): Windsor, Berkshire, United Kingdom
Geographic Context:
- The United Kingdom is a major global hub for the hospitality industry, with a diverse range of cultural, historical, and culinary influences.
- Windsor is a town in Berkshire, located near London, offering a mix of urban and rural environments.
- The United Kingdom has a temperate maritime climate, with mild winters and cool summers.
Work Schedule: The work schedule for this role is typically Monday to Friday, with some flexibility for hybrid work arrangements.
ASSUMPTION: The United Kingdom offers a diverse and vibrant cultural environment, with a strong hospitality industry and a temperate climate.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Design and brand strategy expertise
- Cross-functional collaboration and communication skills
- Cultural sensitivity and global awareness
- Project management and organizational skills
Application Tips:
- Highlight relevant experience in luxury hospitality design or brand strategies
- Demonstrate a strong aesthetic sensibility and appreciation for luxury design and storytelling
- Showcase familiarity with sustainable design and F&B practices
- Tailor your resume and cover letter to emphasize your fit for this role and company
ATS Keywords: Luxury Hospitality Design, Brand Strategies, Aesthetic Sensibility, Luxury Design, Storytelling, PowerPoint, In-Design, Sketch-up, Cross-Functional Collaboration, Sustainable Design, F&B Practices, Innovation, Elegance, Guest-Centricity
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on design and brand strategy expertise, cross-functional collaboration, and cultural sensitivity.
🛠️ Tools & Technologies
- PowerPoint
- In-Design
- Sketch-up
- Microsoft Office Suite
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are commonly used in luxury hospitality design and brand strategy.
👔 Cultural Fit Considerations
Company Values:
- True Hospitality
- One IHG
- Responsible Business
- Community Spirit
Work Style:
- Collaborative and cross-functional
- Global and culturally sensitive
- Innovative and guest-centric
Self-Assessment Questions:
- Do you have a refined aesthetic sensibility and a deep appreciation for luxury design and storytelling?
- Are you comfortable working cross-functionally across global markets and cultures?
- Do you have a passion for innovation, elegance, and guest-centricity?
ASSUMPTION: Candidates who align with IHG's company values and work style are more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple global projects simultaneously, requiring strong organizational and time management skills
- Balancing brand consistency with regional customization, necessitating cultural sensitivity and adaptability
- Keeping up with industry trends and innovations in luxury hospitality design and brand strategy
- Navigating a large, multinational organization with diverse stakeholders
ASSUMPTION: These challenges can be overcome with strong project management skills, cultural sensitivity, adaptability, and a commitment to continuous learning and development.
📈 Similar Roles Comparison
- This role is similar to a Senior Brand Manager or Global Design Manager within the hospitality industry, but with a specific focus on luxury brands and food and drink strategies
- Compared to related roles, this position offers a unique blend of design, brand strategy, and project management responsibilities
- Career progression in this role could lead to senior management or leadership positions within the design or brand strategy teams
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities within the luxury hospitality industry.
📝 Sample Projects
- Developing a signature interior and architectural design concept for a new luxury hotel brand
- Creating a global scent program and colleague attire guidelines to enhance brand consistency and guest experience
- Crafting a botanical styling direction for a luxury resort, incorporating local flora and sustainable design principles
ASSUMPTION: These sample projects demonstrate the range of responsibilities and creative challenges faced by the Global Manager Brand Design & Food and Drink.
❓ Key Questions to Ask During Interview
- Can you describe the most challenging global brand project you've worked on and how you overcame any cultural or logistical obstacles?
- How does this role fit into the overall brand strategy for IHG's luxury brands, and what are the key priorities for the first 90 days?
- What opportunities are there for growth and development within the design or brand strategy teams at IHG?
- How does IHG support work-life balance for employees in hybrid or remote work arrangements?
- Can you provide examples of how IHG has successfully integrated sustainable design and F&B practices into its luxury brands?
ASSUMPTION: Asking these questions demonstrates a strong interest in the role and a commitment to understanding the company's brand strategy and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in luxury hospitality design or brand strategies
- Prepare examples of your design work or brand strategy projects to showcase your aesthetic sensibility and storytelling skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
