🔹 Job Title: Global Marketing Director
🔹 Company: Ipsen Pharma (SAS)
🔹 Location: Paris, Île-de-France, France & London, London, City of, United Kingdom
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Pharmaceuticals
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site with hybrid flexibility
Key aspects of this role include:
ASSUMPTION: This role requires a high level of leadership, influence, and operational excellence in a complex, matrixed environment.
✅ Define and lead the global ex-US marketing vision, brand positioning, and launch strategy
✅ Develop and implement a differentiated value proposition, segmentation, and customer/channel strategies
✅ Serve as a strategic advisor to senior leadership and cross-functional teams
✅ Leverage deep market, customer, and competitive insights to inform strategy and innovation
✅ Lead disease area modeling, patient journey mapping, and healthcare flow analysis to identify key leverage points
✅ Oversee global brand planning, including promotional strategy, digital/multichannel campaigns, and congress presence
✅ Ensure alignment and execution of global initiatives across affiliates and alliance partners
✅ Drive excellence in launch readiness and lifecycle management
✅ Lead global commercial budget planning, and resource allocation to support strategic priorities
✅ Establish KPIs and performance tracking mechanisms to measure marketing impact and ROI
✅ Mobilize and lead cross-functional teams (GBT) to ensure cohesive strategy and flawless execution
✅ Foster strong collaboration with regional and local teams to ensure alignment and knowledge sharing
✅ Act as a key influencer and connector across the organization, driving alignment and engagement
✅ Champion a culture of compliance and integrity, ensuring all activities adhere to internal and external standards
ASSUMPTION: This role involves a high degree of complexity, ambiguity, and change, especially during launch phases involving multiple stakeholders and evolving market dynamics.
Education: Degree in life sciences or business; advanced degree preferred
Experience: 10+ years of experience in oncology and/or rare diseases, with knowledge of the pediatric environment being a plus. Demonstrated ability to lead cross-functional and cross-cultural teams, strategic marketing expertise (branding, segmentation, lifecycle management), strong business acumen and analytical thinking, excellent communication and influencing skills, results-oriented with a proactive, entrepreneurial mindset, deep understanding of patient-centric approaches, and ability to lead through ambiguity and drive execution.
Required Skills:
Preferred Skills:
ASSUMPTION: Given the global nature of the role, fluency in English is required.
Salary Range: €120,000 - €160,000 per year (Estimated based on industry standards for a Global Marketing Director role in the pharmaceutical industry in France and the UK)
Benefits:
Working Hours: Full-time, typically 40 hours per week, with flexibility for hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience, skills, and qualifications.
Industry: Ipsen is a mid-sized global biopharmaceutical company focused on transformative medicines in Oncology, Rare Disease, and Neuroscience. With nearly 100 years of development experience and global hubs in the U.S., France, and the U.K., Ipsen brings medicines to patients in 88 countries.
Company Size: Ipsen has 5,001-10,000 employees worldwide, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: Ipsen was founded in 1929, with a rich history and extensive experience in the pharmaceutical industry.
Company Description:
Company Specialties:
Company Website: ipsen.com
ASSUMPTION: Ipsen's focus on transformative medicines and global presence provide a unique opportunity for candidates to work on innovative projects and make a significant impact on patients' lives.
Career Level: This role is at the senior management level, reporting directly to the Global Brand Lead or a similar senior position within the organization.
Reporting Structure: The Global Marketing Director will oversee a cross-functional team consisting of marketing professionals, market access experts, and other stakeholders, both within the global team and across regional affiliates.
Work Arrangement: This role follows a hybrid work arrangement, with 2-3 days on-site per week, allowing for flexibility and a balance between collaboration and remote work.
Growth Opportunities:
ASSUMPTION: Given Ipsen's global presence and diverse portfolio, there are ample opportunities for career growth and development within the organization.
Office Type: Ipsen's offices are modern, collaborative workspaces designed to facilitate teamwork and innovation.
Office Location(s): Paris, Île-de-France, France & London, London, City of, United Kingdom
Geographic Context:
Work Schedule: The work schedule is typically Monday to Friday, with core hours from 9:00 AM to 5:00 PM, with flexibility for hybrid work arrangements.
ASSUMPTION: Both Paris and London offer unique cultural experiences and opportunities for personal and professional growth, with Ipsen's offices providing modern, collaborative workspaces.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Global Marketing, Oncology, Rare Disease, Neuroscience, Strategic Marketing, Brand Management, Cross-Functional Team, Global-to-Local Integration, Market Insights, Competitive Landscape, Pharmaceutical Industry, Ipsen, Tovorafenib
ASSUMPTION: Ipsen's recruitment process is designed to assess candidates' strategic thinking, leadership, and cultural fit, with a focus on their ability to drive global marketing initiatives and collaborate effectively with cross-functional teams.
ASSUMPTION: Proficiency in Microsoft Office Suite and relevant marketing automation tools is required, while experience with data visualization and project management software is preferred.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Ipsen values candidates who align with their patient-centric, integrity-driven, and excellence-focused culture, as well as those who demonstrate a global mindset, agility, and data-driven approach.
ASSUMPTION: These challenges require a high level of leadership, strategic thinking, and adaptability, as well as a deep understanding of the pharmaceutical industry and global healthcare systems.
ASSUMPTION: This role is distinct from other marketing positions due to its global focus, brand-specific nature, and the high level of leadership and strategic thinking required.
ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and global nature of the role, as well as the need for a deep understanding of the pharmaceutical industry and market dynamics.
ASSUMPTION: These questions demonstrate your interest in the role, the brand, and Ipsen's marketing organization, as well as your strategic thinking and preparation for the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.