📌 Core Information
🔹 Job Title: Global Paid Media Marketing Manager
🔹 Company: Avetta, LLC
🔹 Location: US - Remote
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days in office, 2 days work from home)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing a comprehensive global paid media strategy
- Managing media vendors and optimizing paid media campaigns
- Setting regional goals and collaborating with regional teams
- Forecasting media performance and managing a global media budget
- Analyzing campaign performance and providing data-driven insights
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Develop and execute a comprehensive global paid media strategy aligned with Avetta’s marketing goals
✅ Establish and manage relationships with media vendors, overseeing contract negotiations and securing optimal placements
✅ Own and be accountable for paid media channels, setting clear KPIs and regularly reporting on performance
✅ Set regional media goals and collaborate with regional teams to ensure successful execution
✅ Forecast media performance and spend, optimizing strategies to maximize ROI
✅ Regularly analyze media activity and provide insights and recommendations for improvement
✅ Manage global media budget, allocating spend based on data-driven insights and regional performance trends
✅ Oversee invoice tracking and financial reporting to maintain budget adherence across regions
✅ Analyze campaign performance against KPIs, adjusting strategies based on data-driven insights
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field
Experience: 6+ years of experience in B2B SaaS Marketing, with at least 3-5 years managing media vendors and global paid media campaigns
Required Skills:
- Proven track record in media strategy, vendor management, and performance analysis
- Strong ability to set goals, forecast media spend, and analyze ROI
- Experience working with CRM and marketing automation tools (e.g., Salesforce, Marketo)
- Excellent communication, collaboration, and project management skills
- Ability to work in a fast-paced, dynamic environment
Preferred Skills:
- Experience with global media planning and budget management
- Familiarity with webinar platforms such as ON24 and CVENT
- Experience with AI-driven marketing tools for media optimization
- Strong understanding of digital advertising platforms and audience targeting strategies
ASSUMPTION: Candidates with relevant certifications in digital marketing, paid media, or marketing analytics will be preferred.
💰 Compensation & Benefits
Salary Range: $65,000 - $148,500 USD per year, with a potential bonus. This range is based on internal and market data, as well as the role's responsibilities. The final compensation offered will be determined by several factors, including work location, job-related skills, experience, and relevant education or training.
Benefits:
- Health, Dental, and Vision Insurance
- 401(K)
- Paid Time Off
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on market data and the role's responsibilities. The final compensation offered may vary based on the factors mentioned.
📌 Applicant Insights
🔍 Company Context
Industry: Avetta operates in the IT Services and IT Consulting industry, focusing on supply chain risk management, contractor management, and occupational safety.
Company Size: Avetta is a mid-sized company with 501-1,000 employees. This size offers a balance between the resources and opportunities of a larger company and the agility and personal touch of a smaller one.
Founded: Avetta was founded in 2003 and has since grown to become a leading global provider of contractor risk management solutions.
Company Description:
- Avetta provides a unified platform for proactive risk identification, assessment, and mitigation in the supply chain
- The platform covers robust supplier monitoring, advanced cybersecurity measures, ESG compliance, and subcontractor management
- Avetta's mission is to help businesses navigate supply chain risks with confidence
Company Specialties:
- Supply Chain Risk Management
- Supply Chain Management
- Contractor Management
- Supplier Management
- Occupational Safety
- Risk Management
- ESG
Company Website: http://www.avetta.com
ASSUMPTION: Avetta's focus on risk management and its global presence make it an attractive option for professionals seeking a challenging and impactful role in the IT industry.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and experience in paid media marketing.
Reporting Structure: The Global Paid Media Marketing Manager reports directly to the VP of Growth Marketing and works cross-functionally with internal marketing teams, regional marketing teams, and other stakeholders.
Work Arrangement: This role is hybrid, requiring employees to work from the office three days a week and remotely two days a week. Remote work may be considered for those outside of commutable distance to an office.
Growth Opportunities:
- Potential to expand the role's scope as Avetta continues to grow and enter new markets
- Opportunities to mentor junior team members and contribute to the development of Avetta's marketing team
- Possibility to take on additional responsibilities and advance within the marketing department or the organization as a whole
ASSUMPTION: Given Avetta's growth trajectory and focus on innovation, this role offers significant opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Avetta's offices are modern, collaborative workspaces designed to foster productivity and innovation.
Office Location(s): Avetta has offices in Lehi, UT; Tustin, CA; Houston, TX; Dallas, TX; Calgary, CA; Newcastle, AU; Sydney, AU; Mount Maunganui, NZ; London, GB; Dusseldorf, DE, and other locations worldwide.
Geographic Context:
- Avetta's global presence allows employees to work with diverse teams and clients from various regions
- The company's headquarters in Lehi, UT, offers a vibrant tech industry and a high quality of life
- Avetta's offices in other locations provide opportunities to work in dynamic, multicultural environments
Work Schedule: The work schedule for this role is full-time, with standard business hours. However, the role may require occasional flexibility to accommodate meetings and deadlines in different time zones.
ASSUMPTION: Avetta's global presence and diverse work environment offer unique opportunities for employees to gain international experience and expand their professional networks.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the VP of Growth Marketing and other team members
- Final interview with the CEO or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Analytical skills and data-driven decision-making
- Communication and collaboration skills
- Cultural fit and alignment with Avetta's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of global paid media marketing strategies and trends
- Showcase your ability to work effectively with cross-functional teams and stakeholders
- Prepare for behavioral interview questions that assess your problem-solving skills and ability to work under pressure
ATS Keywords: Global Paid Media, Marketing Strategy, Vendor Management, Performance Analysis, CRM, Marketing Automation, Digital Advertising, Audience Targeting, Webinar Management, Cross-Functional Coordination
ASSUMPTION: Avetta's hiring process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a dynamic, global environment.
🛠️ Tools & Technologies
- CRM and marketing automation tools (e.g., Salesforce, Marketo)
- Paid media platforms (e.g., Google Ads, LinkedIn Ads, Facebook Ads)
- Webinar platforms (e.g., ON24, CVENT)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should have experience with relevant marketing tools and be comfortable learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Acting with honesty and accountability
- Customer Focus: Prioritizing customer needs and exceeding expectations
- Innovation: Embracing continuous learning and improvement
- Collaboration: Working together to achieve common goals
- Excellence: Striving for the highest standards in all aspects of our work
Work Style:
- Data-driven: Making decisions based on data and analytics
- Collaborative: Working closely with cross-functional teams and stakeholders
- Adaptable: Embracing change and responding to new challenges
- Results-oriented: Focusing on achieving measurable outcomes
Self-Assessment Questions:
- Do you have a proven track record in global paid media marketing, with a strong focus on data-driven decision-making?
- Are you comfortable working in a dynamic, global environment and collaborating with diverse teams?
- Do you thrive in a fast-paced, results-oriented work environment, and are you able to manage multiple priorities effectively?
ASSUMPTION: Candidates who align with Avetta's values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- Managing a global media budget and ensuring alignment with overall marketing objectives
- Collaborating effectively with regional teams and stakeholders across different time zones
- Keeping up with the latest trends and best practices in global paid media marketing
- Balancing strategic planning with day-to-day campaign management and optimization
- Ensuring the security and compliance of webinar content and data
ASSUMPTION: These challenges require strong organizational skills, attention to detail, and the ability to prioritize and manage multiple tasks effectively.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on global paid media strategy and vendor management
- Compared to other global marketing roles, this position places a greater emphasis on performance analysis and ROI optimization
- Career progression in this role may lead to senior marketing leadership positions or specialized expertise in global paid media marketing
ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired career path in marketing.
📝 Sample Projects
- Developing and executing a global paid media strategy for a new product launch
- Managing a global media budget and optimizing performance across multiple regions
- Collaborating with regional teams to execute a successful webinar campaign
- Analyzing campaign performance data and providing insights to inform future strategy
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role and provide insight into the day-to-day tasks and challenges faced by the Global Paid Media Marketing Manager.
❓ Key Questions to Ask During Interview
- Can you describe the current state of Avetta's global paid media strategy, and what are the key priorities for this role in the first 90 days?
- How does Avetta support the professional development and growth of its marketing team members?
- Can you provide an example of a successful global paid media campaign executed by Avetta, and what factors contributed to its success?
- How does Avetta measure the impact of paid media campaigns on revenue and business growth?
- What is the typical work arrangement for this role, and how does Avetta support remote or hybrid work arrangements?
ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into Avetta's marketing strategy, culture, and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that assess your problem-solving skills and ability to work under pressure
- Research Avetta's company culture and values to demonstrate your fit for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
