📌 Core Information
🔹 Job Title: Global Social Media & Influence Assistant - ECONOMY brands - 6 Months Internship
🔹 Company: AccorCorpo
🔹 Location: Issy-les-Moulineaux, Île-de-France, France
🔹 Job Type: Internship, Full-time
🔹 Category: Marketing, Communications
🔹 Date Posted: May 5, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting global social media campaigns for economy brands
- Coordinating editorial calendars and platform management
- Assisting with content creation and influencer coordination
- Monitoring campaign performance and providing strategic insights
- Identifying trends and innovative content opportunities
ASSUMPTION: This role is part of a 6-month internship program designed for students or recent graduates seeking to gain practical experience in global social media management within the hospitality industry.
📋 Key Responsibilities
✅ 1. Global Social Media Campaign Support
- Help launch and coordinate global campaigns across our brand portfolio
- Liaise with the agency to optimize content creation and performance
- Contribute creative ideas aligned with brand DNA and social-first approaches
✅ 2. Editorial Calendar & Platform Coordination
- Maintain and update calendars across Instagram, TikTok, and LinkedIn
- Ensure message consistency in collaboration with regional and brand teams
- Monitor and support social media publishing across platforms
✅ 3. Content Creation & Influencer Coordination
- Assist with sourcing and managing creators aligned with each campaign
- Organize influencer hotel stays with our regional teams
- Track deliverables and ensure content meets brand guidelines
✅ 4. Performance Tracking & Strategic Insight
- Monitor key metrics and analyze the success of social and influencer campaigns
- Produce performance reports and offer recommendations for improvement
- Support the team in making data-driven decisions
✅ 5. Trend Monitoring & Innovation Scouting
- Benchmark best practices and innovative formats
- Identify emerging content opportunities and creative directions
ASSUMPTION: The role requires a strong understanding of social media platforms, trends, and analytics to effectively support global campaigns and drive engagement.
🎯 Required Qualifications
Education:
- Master's/MBA student (Bac+4/5) in Marketing, Communications, or Digital
Experience:
- No professional experience required, but relevant internships or projects are a plus
Required Skills:
- Fluent in French and English
- Curious, creative, analytical, autonomous, and organized
- Comfortable with PowerPoint and Excel
- Good creative eye (a plus)
Preferred Skills:
- Familiarity with social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Experience with influencer marketing or brand collaborations
ASSUMPTION: While not explicitly stated, having some knowledge of the hospitality industry and its social media landscape would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: As this is an internship, the compensation is likely to be in the form of a stipend or living allowance. The exact amount is not provided, but based on industry standards for internships in France, it can range from €1,200 to €1,800 per month.
Benefits:
- Opportunity to gain experience in global social media management within a large hospitality corporation
- Access to Accor's learning and development resources
- Potential for full-time employment after the internship, depending on performance and business needs
Working Hours: Full-time (40 hours/week), with flexible hours based on project needs and team availability.
ASSUMPTION: The salary range provided is an estimate based on typical internship compensation in France. The actual stipend amount may vary depending on the company's policy and the candidate's qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality, specifically focused on global hotel brands and their social media presence.
Company Size: AccorCorpo is a large company with over 10,000 employees worldwide.
Founded: Accor was founded in 1967 and has since grown into one of the world's leading hospitality groups, operating in over 110 countries with more than 4,900 properties and 280,000 rooms.
Company Description:
- Accor is a world-leading hospitality group consisting of more than 500 hotels and resorts across luxury, premium, midscale, and economy segments.
- The group operates under several brands, including Sofitel, Pullman, MGallery, Novotel, Mercure, ibis, ibis Styles, ibis budget, and greet.
- Accor is committed to sustainable development and responsible tourism, with initiatives focused on environmental, social, and economic sustainability.
Company Specialties:
- Hotel operations and management
- Luxury and upscale hospitality
- Economy and midscale accommodation
- Food and beverage services
- Loyalty programs and customer relationships
Company Website:
ASSUMPTION: AccorCorpo's extensive global presence and diverse brand portfolio provide a unique opportunity for interns to gain experience in managing social media campaigns for various hotel segments and markets.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role reports directly to the Global Social Media Manager and works closely with regional and brand teams, as well as external agencies.
Work Arrangement: On-site, with potential for remote work depending on the company's policies and the intern's performance.
Growth Opportunities:
- Gaining practical experience in global social media management
- Building a professional network within the hospitality industry
- Potential for full-time employment after the internship, based on performance and business needs
ASSUMPTION: This internship offers a unique opportunity for students or recent graduates to gain hands-on experience in global social media management and potentially launch their careers in the hospitality industry.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern and collaborative work environment.
Office Location(s): Issy-les-Moulineaux, France (near Paris)
Geographic Context:
- Issy-les-Moulineaux is a suburb of Paris, located on the western edge of the city.
- The area is well-connected by public transportation, with easy access to the city center and other nearby attractions.
- The office is situated in a bustling business district with numerous amenities, including shops, restaurants, and parks.
Work Schedule: Full-time (40 hours/week), with flexible hours based on project needs and team availability.
ASSUMPTION: The internship's location in Issy-les-Moulineaux offers a convenient and vibrant work environment, with easy access to Paris and its many cultural attractions.
💼 Interview & Application Insights
Typical Process:
1. Online application submission
2. Phone or video screening with the HR department
3. In-person or video interview with the Global Social Media Manager and/or other team members
4. Final decision and offer
Key Assessment Areas:
- Knowledge of social media platforms and trends
- Creativity and strategic thinking
- Analytical skills and data-driven decision-making
- Communication and collaboration skills
- Alignment with Accor's values and company culture
Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Showcase your understanding of social media trends and the hospitality industry.
3. Demonstrate your creativity and strategic thinking through examples of past projects or campaigns.
4. Emphasize your analytical skills and ability to work autonomously.
ATS Keywords: Social media, global campaigns, content creation, influencer marketing, performance tracking, trend monitoring, hospitality industry, Accor, internship
ASSUMPTION: The application process for this internship is likely to be competitive, so it's essential to tailor your application materials to highlight your relevant skills and experiences.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Microsoft Office Suite (PowerPoint, Excel)
- Google Analytics or other web analytics tools
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on AccorCorpo's internal systems and the team's preferences.
👔 Cultural Fit Considerations
Company Values:
- Passion for service
- Trust
- Respect
- Integrity
- Innovation
- Spirit of conquest
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to feedback
- Committed to sustainable development and responsible tourism
Self-Assessment Questions:
1. How do you embody Accor's values in your daily life and work?
2. Can you provide an example of a time when you had to adapt to a new situation or tool, and how did you approach it?
3. How do you stay organized and manage multiple projects or tasks simultaneously?
ASSUMPTION: AccorCorpo values candidates who align with their core values and demonstrate a strong work ethic, adaptability, and a commitment to sustainable practices.
⚠️ Potential Challenges
1. Managing multiple global campaigns simultaneously, requiring strong organizational skills and time management.
2. Adapting to a fast-paced and dynamic work environment, with changing priorities and deadlines.
3. Balancing the needs of various stakeholders, including regional teams, brand teams, and external agencies.
4. Staying up-to-date with the latest social media trends and algorithms, which can change rapidly.
5. Working in a multinational corporation, which may have complex hierarchies and communication structures.
ASSUMPTION: These challenges can be overcome by strong communication, collaboration, and adaptability, as well as a willingness to learn and grow in the role.
📈 Similar Roles Comparison
1. Social Media Coordinator (Hospitality): This role is more entry-level and focuses primarily on day-to-day social media management, whereas the AccorCorpo internship offers a broader range of responsibilities and the opportunity to work on global campaigns.
2. Social Media Manager (Other Industries): While the core responsibilities may be similar, the AccorCorpo internship offers the unique opportunity to gain experience in the hospitality industry and work with a diverse portfolio of hotel brands.
3. Marketing Intern (Hospitality): This role may have some overlap with the AccorCorpo internship, but it is likely to be more focused on general marketing tasks rather than global social media campaigns.
ASSUMPTION: The AccorCorpo internship offers a unique blend of responsibilities and opportunities, making it an attractive choice for students or recent graduates interested in the hospitality industry and global social media management.
📝 Sample Projects
1. Global Campaign Launch: Assist in the planning and execution of a global social media campaign for one of Accor's economy brands, including content creation, influencer coordination, and performance tracking.
2. Influencer Marketing Strategy: Develop a comprehensive influencer marketing strategy for a specific hotel brand, including target audience identification, influencer selection, campaign planning, and performance analysis.
3. Social Media Audit: Conduct a thorough audit of Accor's social media presence, assessing the performance of each platform and providing data-driven recommendations for improvement.
ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and initiatives they may work on during their internship at AccorCorpo.
❓ Key Questions to Ask During Interview
1. How does this internship fit into AccorCorpo's overall talent development strategy?
2. What opportunities are there for growth and learning during this internship?
3. How does the Global Social Media Manager support and mentor interns in their role?
4. What are the key priorities for this role in the first 30 days?
5. How does AccorCorpo measure the success of its social media campaigns, and how will my performance be evaluated?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to your professional development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of past projects or campaigns that demonstrate your creativity, strategic thinking, and analytical skills.
- Follow up with the HR department two weeks after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
