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Graduate Development Program, Consumer Marketing (Full-Time Internship) - New York Spring 2025

FleishmanHillard
Full-time
On-site
New York, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Graduate Development Program, Consumer Marketing (Full-Time Internship) - New York Spring 2025

πŸ”Ή Company: FleishmanHillard

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Public Relations and Communications Services

πŸ”Ή Date Posted: April 9, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting a portfolio of best-in-class brands
  • Implementing public relations tactics for leading top-tier clients
  • Collaborating with industry-leading professionals
  • Participating in office learning programs and on-the-job training

ASSUMPTION: This role is designed for recent graduates or current graduate students seeking to launch their post-college professional career in communications.

πŸ“‹ Key Responsibilities

βœ… Supporting media and social-led tactics and strategies resulting in high-quality placements

βœ… Implementing public relations tactics for leading top-tier clients across CPG, retail, and sports industries

βœ… Collaborating with cross-functional teams to develop and execute integrated communications campaigns

βœ… Assisting in the creation of content, including press materials, social media posts, and blog articles

βœ… Monitoring and analyzing media coverage and social media metrics

ASSUMPTION: Responsibilities may evolve based on the specific needs of the client portfolio and the Consumer Marketing team.

🎯 Required Qualifications

Education: Bachelor’s or graduate degree or currently enrolled in a graduate program

Experience: Prior internship experience in an agency environment is preferred but not required

Required Skills:

  • Excellent writing skills
  • Strong communication and interpersonal skills
  • Ability to work in a fast-paced, dynamic environment
  • Proficient in Microsoft Office Suite

Preferred Skills:

  • Consumer lifestyle experience
  • Event marketing experience
  • Social media/influencer experience
  • AI interest

ASSUMPTION: Preferred skills are not required but would be beneficial for success in this role.

πŸ’° Compensation & Benefits

Salary Range: The anticipated hourly rate for this position is $20.00 per hour. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.

Benefits:

  • On-the-job training and career guidance
  • Networking opportunities with industry-leading professionals
  • Potential for full-time employment upon completion of the internship

Working Hours: Full-time, 40 hours per week. The Spring 2025 GDP session will be 6 months in duration from April – October 2025 (dependent on start date).

ASSUMPTION: Benefits and working hours are subject to change and may vary based on the specific needs of the company and the intern.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: FleishmanHillard is part of Omnicom Public Relations Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries. They specialize in public relations, public affairs, marketing, paid media, digital, social media, social content, content marketing, content strategy, and reputation management.

Company Size: FleishmanHillard has 1,001-5,000 employees globally, providing a large and diverse work environment for interns to learn and grow.

Founded: FleishmanHillard was founded in 1946 and has since grown to become one of the world’s top communications agencies for global clients.

Company Description:

  • FleishmanHillard is committed to doing what’s right and pursuing what matters.
  • They strive to be the world’s most inclusive agency and make the world a more inclusive place.
  • FleishmanHillard frequently earns accolades for their work and is a workplace of choice, being named one of Seramount’s β€œTop Companies for Executive Women” and one of the Human Rights Campaign’s Best Places to Work for LGBTQ Equality.

Company Specialties:

  • Public relations
  • Public affairs
  • Marketing
  • Paid media
  • Digital
  • Social media
  • Social content
  • Content marketing
  • Content strategy
  • Reputation management

Company Website: http://fleishmanhillard.com

ASSUMPTION: FleishmanHillard’s commitment to diversity, inclusion, and social responsibility creates a supportive and engaging work environment for interns.

πŸ“Š Role Analysis

Career Level: This role is designed for recent graduates or current graduate students seeking to launch their post-college professional career in communications.

Reporting Structure: Interns will report directly to the Consumer Marketing team and work closely with industry-leading professionals.

Work Arrangement: This is a hybrid role, with interns expected to work on-site for a portion of their week, in accordance with their local office hybrid work policy.

Growth Opportunities:

  • On-the-job training and career guidance
  • Potential for full-time employment upon completion of the internship
  • Exposure to a wide range of clients and industries

ASSUMPTION: Growth opportunities are subject to the intern’s performance, the specific needs of the company, and the availability of full-time positions.

🌍 Location & Work Environment

Office Type: FleishmanHillard’s New York office provides a collaborative and dynamic work environment for interns to learn and grow.

Office Location(s): 220 E 42nd St, New York, NY 10017, US

Geographic Context:

  • New York City offers a vibrant and diverse cultural scene, with numerous museums, theaters, and restaurants.
  • The city is home to a thriving public relations and communications industry, providing ample networking opportunities for interns.
  • New York City has a fast-paced and competitive job market, with many industries and companies vying for top talent.

Work Schedule: Full-time, 40 hours per week. The Spring 2025 GDP session will be 6 months in duration from April – October 2025 (dependent on start date).

ASSUMPTION: Work hours and schedule may be subject to change based on the specific needs of the company and the intern.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit a resume and cover letter specifying interest in the Consumer Marketing capability.
  • Complete a phone or video screening with the hiring manager.
  • Participate in an in-person or virtual interview with the Consumer Marketing team.
  • Receive a job offer and complete onboarding paperwork.

Key Assessment Areas:

  • Communication skills
  • Writing skills
  • Cultural fit with the Consumer Marketing team and FleishmanHillard
  • Understanding of the public relations and communications industry

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for the Consumer Marketing capability.
  • Demonstrate your passion for communications and eagerness to learn in your cover letter.
  • Prepare for interview questions by researching FleishmanHillard and the Consumer Marketing team, and thinking about how your skills and experiences align with the role’s responsibilities.

ATS Keywords: communications, writing, media, social media, event marketing, influencer marketing, public relations, consumer marketing

ASSUMPTION: The application process may vary based on the specific needs of the company and the number of applicants.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Social media platforms (e.g., Twitter, Instagram, Facebook)
  • Media monitoring tools (e.g., Muck Rack, Agility PR Solutions)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role may vary based on the specific needs of the client portfolio and the Consumer Marketing team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Giving our best
  • Creating belonging for all
  • Caring for the whole person
  • Respecting and supporting one another
  • Embracing challenges
  • Thinking boldly
  • Harnessing our talented worldwide network

Work Style:

  • Collaborative
  • Dynamic
  • Fast-paced
  • Results-driven

Self-Assessment Questions:

  • Do you embrace challenges and think boldly?
  • Are you comfortable working in a fast-paced, dynamic environment?
  • Do you respect and support others, and value diversity and inclusion?

ASSUMPTION: Cultural fit is crucial for success in this role, as interns will be working closely with industry-leading professionals and collaborating with cross-functional teams.

⚠️ Potential Challenges

  • Managing multiple client priorities and deadlines
  • Adapting to a fast-paced, dynamic work environment
  • Balancing internship responsibilities with coursework and other commitments
  • Navigating a large and diverse organization

ASSUMPTION: Potential challenges are subject to the intern’s performance, the specific needs of the company, and the availability of resources and support.

πŸ“ˆ Similar Roles Comparison

  • This role is designed for recent graduates or current graduate students seeking to launch their post-college professional career in communications.
  • Similar roles may be available in other industries or organizations, with varying responsibilities, work environments, and cultural fit considerations.
  • Career paths in communications can vary widely, with opportunities for growth and advancement in a variety of specializations and industries.

ASSUMPTION: This role is unique to FleishmanHillard and the Consumer Marketing team, with specific responsibilities, work environments, and cultural fit considerations.

πŸ“ Sample Projects

  • Developing and executing a social media campaign for a leading top-tier client
  • Assisting in the creation of a media relations plan for a product launch
  • Monitoring and analyzing media coverage and social media metrics for multiple clients

ASSUMPTION: Sample projects are subject to the specific needs of the client portfolio and the Consumer Marketing team.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall structure of the Consumer Marketing team and FleishmanHillard?
  • What opportunities are there for growth and development within the Consumer Marketing team and FleishmanHillard?
  • How does FleishmanHillard support work-life balance for interns?
  • What are the key challenges facing the Consumer Marketing team and FleishmanHillard, and how can this role help address them?

ASSUMPTION: Interview questions should be tailored to the specific needs of the company and the intern’s goals and objectives.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your resume and cover letter specifying your interest in the Consumer Marketing capability through the application link provided in the job description.
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for the Consumer Marketing capability.
  • Prepare for phone or video screening and in-person or virtual interview by researching FleishmanHillard and the Consumer Marketing team, and thinking about how your skills and experiences align with the role’s responsibilities.
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.