Growth and Retention Marketing Assistant

📌 Core Information

🔹 Job Title: Growth and Retention Marketing Assistant

🔹 Company: GrowthAssistant

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 21, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Supporting the execution and coordination of paid social, search campaigns, and retention efforts
• Working in a fast-paced, collaborative remote environment with a growing brand
• Opportunities for continuous learning and growth
• Competitive compensation and benefits package

ASSUMPTION: This role requires a proactive individual who can manage multiple tasks and work well in a remote team environment. The company offers growth opportunities and a comprehensive benefits package to attract and retain top talent.

📋 Key Responsibilities

✅ Set up, optimize, and maintain ad campaigns across Meta, TikTok, and Google (including YouTube), using provided copy and creatives

✅ Maintain and update campaign analytics dashboards and templated reports on a daily, weekly, and monthly basis

✅ Track and coordinate product feed updates, UTMs, Google Tags, and other data entry points

✅ Support retention marketing and influencer/affiliate initiatives (e.g., contract tracking, impressions logging, shipment tracking)

✅ Report on ad testing performance and coordinate with teams based on client strategies

ASSUMPTION: This role involves hands-on campaign management and requires strong project coordination skills. The candidate should be comfortable working with data and reporting tools to maintain and update campaign analytics dashboards.

🎯 Required Qualifications

Education: Not specified

Experience: 1+ years of experience with paid social campaign management (Meta and TikTok)

Required Skills:

• Basic proficiency in Excel or Google Sheets
• Strong English communication skills (written and verbal) with excellent attention to detail
• Ability to work EST hours and 30 minutes on weekends when required
• Experience coordinating projects and tasks across teams

Preferred Skills: Not specified

ASSUMPTION: Candidates should have a solid understanding of paid social campaign management and be comfortable working with data in Excel or Google Sheets. Strong communication skills are essential for coordinating tasks across teams in a remote environment.

💰 Compensation & Benefits

Salary Range: PHP 55,000 to PHP 75,000/month (Estimated based on industry standards for entry-level marketing roles in the Philippines)

Benefits:

• Work-from-home setup
• Paid holidays
• Health insurance
• PTO
• Training opportunities

Working Hours: 9:00 AM to 6:00 PM EST, with occasional weekend work

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in the Philippines. The benefits package is comprehensive and includes work-from-home setup, health insurance, and training opportunities to support employee well-being and growth.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in providing trained, full-time offshore employees for marketing tasks

Company Size: 11-50 employees, offering a mid-sized company environment with opportunities for growth and collaboration

Founded: Not specified, but the company has established itself as a trusted provider of offshore marketing assistance

Company Description:

• GrowthAssistant provides trained, full-time offshore employees to handle manual tasks for campaign management, design, and reporting
• The company helps marketing teams focus on brand, strategy, and results by delegating repetitive tasks to qualified Growth Assistants
• GrowthAssistant offers services in digital marketing, growth marketing, design assistance, SDR assistance, and training specialist roles

Company Specialties:

• Offshore talent solutions
• Digital Marketing
• Growth Marketing
• Design Assistant
• SDR Assistant
• SDR
• Training Specialist

Company Website: https://www.growthassistant.com/

ASSUMPTION: GrowthAssistant is a well-established company in the staffing and recruiting industry, specializing in providing offshore marketing assistance to help teams focus on strategic tasks while delegating repetitive work to qualified Growth Assistants.

📊 Role Analysis

Career Level: Entry-level, offering an opportunity for candidates to gain experience in paid social campaign management and retention marketing

Reporting Structure: The Growth and Retention Marketing Assistant will report to the marketing team and collaborate with various departments to coordinate tasks and projects

Work Arrangement: Fully remote, with occasional weekend work required

Growth Opportunities:

• Learning and development opportunities through training and workshops
• Potential career progression within the marketing department or related fields
• Gaining experience in a growing brand with a comprehensive benefits package

ASSUMPTION: This role offers entry-level candidates the opportunity to gain experience in paid social campaign management and retention marketing while working in a collaborative remote environment. Growth opportunities are available through learning and development programs and potential career progression within the marketing department or related fields.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): Philippines

Geographic Context:

• The Philippines offers a favorable time zone for collaboration with teams based in the United States
• The country has a strong English-speaking workforce, making it an ideal location for remote work
• The Philippines has a well-established business process outsourcing (BPO) industry, providing a supportive ecosystem for remote work

Work Schedule: 9:00 AM to 6:00 PM EST, with occasional weekend work required

ASSUMPTION: The fully remote work environment in the Philippines offers candidates the opportunity to work with a growing brand while enjoying a flexible work arrangement. The favorable time zone and strong English-speaking workforce make it an ideal location for remote collaboration with teams based in the United States.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (e.g., Excel or Google Sheets test)
• Final interview with the hiring manager

Key Assessment Areas:

• Paid social campaign management experience
• Excel or Google Sheets proficiency
• Communication skills (written and verbal)
• Attention to detail
• Project coordination skills

Application Tips:

• Highlight relevant paid social campaign management experience in your resume
• Include specific examples of successful campaign management projects
• Tailor your resume and cover letter to emphasize your skills and experience in project coordination and data management
• Prepare for technical assessments by practicing Excel or Google Sheets exercises

ATS Keywords: Paid social campaign management, Meta, TikTok, Google Ads, Excel, Google Sheets, project coordination, retention marketing, data entry, campaign analytics

ASSUMPTION: The application process for this role may involve a technical assessment to evaluate the candidate's proficiency in Excel or Google Sheets. Applicants should tailor their resume and cover letter to emphasize their skills and experience in paid social campaign management and project coordination.

🛠️ Tools & Technologies

• Meta Ads Manager
• TikTok Ads Manager
• Google Ads
• Google Analytics
• Excel or Google Sheets
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The candidate should be comfortable working with various ad platforms, including Meta, TikTok, and Google Ads. Proficiency in Excel or Google Sheets is essential for maintaining and updating campaign analytics dashboards. Familiarity with project management tools is also beneficial for coordinating tasks across teams.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Collaborative
• Continuous learning
• Accountability

Work Style:

• Remote-friendly
• Data-driven
• Results-oriented
• Adaptable

Self-Assessment Questions:

• Do you thrive in a remote work environment and enjoy collaborating with teams across time zones?
• Are you comfortable working with data and maintaining campaign analytics dashboards?
• Do you have a proactive approach to project coordination and task management?

ASSUMPTION: GrowthAssistant values candidates who are customer-centric, collaborative, and committed to continuous learning. A strong work ethic and ability to work independently in a remote environment are essential for success in this role.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines in a fast-paced remote environment
• Occasional weekend work to accommodate time zone differences
• Adapting to changes in campaign strategies and priorities
• Ensuring data accuracy and consistency in campaign analytics dashboards

ASSUMPTION: This role may present challenges related to managing multiple tasks and deadlines in a fast-paced remote environment. Candidates should be comfortable working independently and prioritizing their workload to meet project deadlines.

📈 Similar Roles Comparison

• This role differs from related positions in that it focuses specifically on paid social campaign management and retention marketing initiatives
• Industry-specific context: The staffing and recruiting industry specializes in providing offshore marketing assistance to help teams focus on strategic tasks while delegating repetitive work to qualified Growth Assistants
• Career path comparison: This entry-level role offers opportunities for learning and development, as well as potential career progression within the marketing department or related fields

ASSUMPTION: This role is unique in its focus on paid social campaign management and retention marketing initiatives. Candidates should consider the industry-specific context and career path opportunities when evaluating this role compared to similar positions in the market.

📝 Sample Projects

• Managing a paid social campaign for a client, including setup, optimization, and maintenance using provided copy and creatives
• Updating campaign analytics dashboards and generating templated reports on a daily, weekly, and monthly basis
• Coordinating product feed updates, UTMs, Google Tags, and other data entry points to ensure accurate campaign tracking and reporting

ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities of the Growth and Retention Marketing Assistant role. Candidates should be prepared to discuss their experience with similar projects and tasks during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for managing paid social campaigns in this role?
• How does the marketing team collaborate and coordinate tasks across departments in a remote environment?
• What opportunities are available for learning and development in this role?
• How does the company support work-life balance for remote employees?
• Can you provide an example of a successful retention marketing initiative that the company has implemented?

ASSUMPTION: These key questions help candidates better understand the day-to-day responsibilities, work environment, and growth opportunities associated with the Growth and Retention Marketing Assistant role at GrowthAssistant.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant paid social campaign management experience and project coordination skills
• Prepare for technical assessments by practicing Excel or Google Sheets exercises
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.