📌 Core Information
🔹 Job Title: Growth Brand Designer
🔹 Company: Seed
🔹 Location: Remote (US)
🔹 Job Type: Full-time
🔹 Category: Biotechnology
🔹 Date Posted: July 14, 2025
🔹 Experience Level: Mid-Senior level (4-6+ years)
🔹 Remote Status: 100% Remote (US)
🚀 Job Overview
Key aspects of this role include:
- Blending storytelling with strategic execution to drive connection, curiosity, and conversion.
- Conceptualizing, crafting, and evolving designs across lifecycle marketing emails and paid social.
- Evolving design systems and digital experiences to meet members wherever they are in their journey.
- Collaborating cross-functionally to ensure cohesive and connected touchpoints.
- Designing with responsiveness, mobile-first principles, and accessibility standards in mind.
ASSUMPTION: This role requires a strong visual builder who can think both tactically and strategically to create compelling digital experiences that drive performance and inspire Seed's audience.
📋 Key Responsibilities
✅ Design and execute performance creative across lifecycle, email, and paid social, translating strategy into standout visual solutions.
✅ Own and evolve the email design system, working closely with the Lifecycle team to build scalable modules and templates optimized for engagement.
✅ Translate insights and testing data into thoughtful design iterations that balance conversion with brand integrity.
✅ Ensure each touchpoint—from inbox to seed.com—feels cohesive and connected by partnering closely with Lifecycle and Product teams.
✅ Support launches and campaigns with assets that span digital, IRL, and experiential moments.
✅ Develop quick-turn variations for testing and iteration across performance channels.
✅ Contribute to the evolving brand design component library, bringing consistency, flexibility, and creative excellence at scale.
ASSUMPTION: This role requires a high level of detail orientation and the ability to manage multiple priorities and meet deadlines, as well as strong communication skills to collaborate effectively with cross-functional teams.
🎯 Required Qualifications
Education: Bachelor’s degree in Graphic Design
Experience: 4-6+ years of experience crafting digital experiences, brand systems, and performance assets—ideally for a design-led, consumer-facing brand
Required Skills:
- Strength in visual design, typography, layout, and systems-thinking with a strong eye for storytelling
- Proficient in Figma and Adobe Creative Suite; motion or prototyping skills are a plus
- Experience designing for lifecycle marketing and a solid understanding of email design best practices
- Familiarity with performance creative testing (A/B, multivariate) and applying insights to optimize design
- Deep curiosity about the customer journey and how design can support each stage of the funnel
- Comfortable working within design systems and component libraries—able to think modularly and design for scale
- Highly collaborative, with strong communication skills and the ability to work cross-functionally across teams
- Exceptionally detail-oriented with a strong commitment to high-quality execution
- Organized and self-directed, with the ability to manage multiple priorities and meet deadlines
- Enthusiastic about the use of AI in design, with a keen interest in integrating emerging tools into creative workflows
Preferred Skills:
- Experience with AI-driven design tools
- Background in biotechnology or related industries
ASSUMPTION: While not explicitly stated, proficiency in motion graphics or prototyping tools may be beneficial for creating engaging digital experiences.
💰 Compensation & Benefits
Salary Range: $110,000 - $130,000 + equity + benefits across all US locations
Benefits:
- Medical, Dental, Vision, Life, AD&D, LTD, Mental Wellness, EAP, Wellness Stipend
- 401(k) match
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range provided is guided by discipline, level, and experience required, and individual pay may vary based on specific location, desired skills/technical competency, relevant experience, and advanced education/training.
📌 Applicant Insights
🔍 Company Context
Industry: Seed is a microbiome science company pioneering applications of microbes for human and planetary health. They focus on developing novel therapeutics, consumer health innovations, and environmental solutions in collaboration with leading academic researchers.
Company Size: Seed has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for collaboration and growth.
Founded: Seed was founded in 2016, making it a relatively young company with a strong focus on innovation and growth.
Company Description:
- Seed is a microbial sciences company developing applications of microbes for both human and environmental health.
- They are headquartered in Venice, California with a presence in New York, Colorado, Taipei, The Netherlands, Canada, and Australia.
- Their team includes scientists leading their field in microbiome research, as well as marketers, brand builders, operators, and storytellers who have worked across various disciplines.
Company Specialties:
- Probiotics and living medicines for human health
- Environmental research and interventions for restoring ecosystems
- Consumer life science brand commercialization
Company Website: seedhealth.com
ASSUMPTION: Seed's focus on innovation and collaboration makes it an attractive option for creative professionals looking to make an impact in the biotechnology industry.
📊 Role Analysis
Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and tactical execution.
Reporting Structure: The Growth Brand Designer will work closely with the Lifecycle and Product teams, collaborating cross-functionally to ensure cohesive and connected touchpoints.
Work Arrangement: This role is 100% remote and open to candidates based in the United States.
Growth Opportunities:
- Expanding the design systems and digital experiences to meet members wherever they are in their journey.
- Contributing to the evolving brand design component library to bring consistency, flexibility, and creative excellence at scale.
- Potential opportunities to work on environmental research and interventions for restoring ecosystems.
ASSUMPTION: This role offers growth opportunities for creative professionals looking to expand their skills and make an impact in the biotechnology industry.
🌍 Location & Work Environment
Office Type: Remote (100% remote work)
Office Location(s): United States
Geographic Context:
- The United States has a diverse range of cities and regions, offering various cultural, recreational, and professional opportunities.
- Working remotely allows for flexibility in choosing a living environment that best suits individual preferences and needs.
- Seed's remote work policy enables employees to work from any location within the United States.
Work Schedule: Full-time (40 hours/week) with flexible hours and the ability to work remotely
ASSUMPTION: The remote work arrangement provides flexibility and work-life balance, allowing employees to manage their time effectively and maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- Design challenge or portfolio review to evaluate creative skills and problem-solving abilities
- Final round interviews with key stakeholders to discuss the role, responsibilities, and company culture
Key Assessment Areas:
- Portfolio and design skills, including visual design, typography, layout, and systems-thinking
- Communication and collaboration skills, with a focus on working cross-functionally with various teams
- Problem-solving abilities and the ability to translate strategy into standout visual solutions
- Cultural fit and alignment with Seed's mission and values
Application Tips:
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your understanding of Seed's mission and how your skills and experiences align with the role's requirements
- Be ready to discuss your design process, creative choices, and how you approach design challenges
- Showcase your ability to think strategically and execute tactically by providing examples of your work that demonstrate both skills
ATS Keywords: Graphic Design, Digital Experiences, Brand Systems, Performance Assets, Visual Design, Typography, Layout, Systems-Thinking, Storytelling, Email Design, Performance Creative Testing, Customer Journey, Design Systems, Collaboration, Detail-Oriented, Self-Directed, AI in Design
ASSUMPTION: Applicants should tailor their application materials to include relevant keywords and demonstrate their understanding of Seed's mission and values to increase their chances of success in the application process.
🛠️ Tools & Technologies
- Figma
- Adobe Creative Suite
- Motion or prototyping tools (optional but preferred)
- AI-driven design tools (beneficial)
ASSUMPTION: Proficiency in Figma and Adobe Creative Suite is required, while experience with motion or prototyping tools and AI-driven design tools is preferred but not required.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Seed is committed to pushing the boundaries of what's possible in microbiome science and consumer health.
- Collaboration: Seed values working together to achieve common goals and fostering a culture of open communication and mutual respect.
- Excellence: Seed strives for excellence in all aspects of its work, from scientific research to consumer product development and branding.
Work Style:
- Seed values a balance of strategic thinking and tactical execution, with a focus on driving performance and inspiring Seed's audience.
- The company encourages a culture of continuous learning and growth, with opportunities for employees to expand their skills and take on new challenges.
- Seed values a strong work-life balance, with flexible hours and the ability to work remotely.
Self-Assessment Questions:
- Do you have a strong eye for storytelling and the ability to translate strategy into standout visual solutions?
- Are you comfortable working within design systems and component libraries, thinking modularly, and designing for scale?
- Do you thrive in a collaborative environment and enjoy working cross-functionally with various teams?
- Are you detail-oriented and committed to high-quality execution, with a strong commitment to meeting deadlines?
- Are you enthusiastic about the use of AI in design and integrating emerging tools into your creative workflow?
ASSUMPTION: Applicants should assess their alignment with Seed's values and work style to ensure a strong cultural fit and a successful integration into the company's team.
⚠️ Potential Challenges
- The role requires a high level of detail orientation and the ability to manage multiple priorities and meet deadlines, which may be challenging for some candidates.
- Working remotely may present challenges in maintaining a healthy work-life balance and staying connected with colleagues and company culture.
- The role requires a strong understanding of email design best practices and performance creative testing, which may be challenging for candidates without relevant experience.
- The role may require occasional collaboration with teams in different time zones, which may present scheduling challenges.
ASSUMPTION: Applicants should carefully consider these potential challenges and assess their ability to overcome them before applying for the role.
📈 Similar Roles Comparison
- Unlike traditional graphic design roles, this role requires a strong focus on performance and driving conversion, with a balance of strategic thinking and tactical execution.
- This role is unique in its focus on microbiome science and consumer health, with opportunities to work on environmental research and interventions for restoring ecosystems.
- This role offers growth opportunities for creative professionals looking to expand their skills and make an impact in the biotechnology industry.
ASSUMPTION: Applicants should carefully consider the unique aspects of this role and assess their fit with the company's mission and values before applying.
📝 Sample Projects
- Designing a lifecycle marketing email campaign to drive engagement and conversion, with a focus on storytelling and visual hierarchy
- Creating a performance creative asset for a paid social campaign, with a focus on driving action and inspiring Seed's audience
- Evolving Seed's email design system to ensure scalability and optimization for engagement, with a focus on modularity and design for scale
ASSUMPTION: These sample projects are intended to provide insight into the types of challenges and opportunities the Growth Brand Designer may face in this role.
❓ Key Questions to Ask During Interview
- Can you describe the design process for a recent lifecycle marketing email campaign and how you optimized it for performance?
- How do you approach collaborating with cross-functional teams to ensure cohesive and connected touchpoints across digital, IRL, and experiential moments?
- Can you provide an example of how you've integrated AI into your design workflow and what tools you've used?
- How do you balance conversion with brand integrity when translating insights and testing data into design iterations?
- Can you describe a challenge you've faced in designing for a specific customer journey stage and how you overcame it?
ASSUMPTION: These questions are intended to help applicants assess their fit with the role's requirements and gain a deeper understanding of Seed's design process and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your understanding of Seed's mission and how your skills and experiences align with the role's requirements
- Be ready to discuss your design process, creative choices, and how you approach design challenges during the interview process
- Follow up with Seed's hiring team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
