Growth Executive - Credit Scoring and Leadgen Services

📌 Core Information

🔹 Job Title: Growth Executive - Credit Scoring and Leadgen Services

🔹 Company: Trusting Social & Kompato AI

🔹 Location: Ho Chi Minh City, Vietnam

🔹 Job Type: Full-time, On-site

🔹 Category: Financial Services, Fintech

🔹 Date Posted: May 28, 2025

🔹 Experience Level: 0-2 years (Freshers/Juniors) and 2+ years (Mid/Senior)

🔹 Remote Status: On-site (Ho Chi Minh City office)

🚀 Job Overview

Key aspects of this role include:

• Managing the entire lead lifecycle, from sourcing to conversion and revenue optimization
• Collaborating with data partnerships (e.g., Telco, E-wallets, Digital Platforms) to identify and manage diverse lead sources
• Designing and executing data-driven growth solutions in collaboration with financial institutions
• Optimizing lead routing and client matching strategies to maximize conversion and monetization
• Launching product-led growth experiments and refining user experiences to improve conversion rates

ASSUMPTION: This role requires a strong sense of ownership, hustle, and intellectual sharpness, with excellent problem-solving, coordination, and communication skills. Candidates should be passionate about user growth, fintech innovation, or digital product development and comfortable with ambiguity and fast-paced changes.

📋 Key Responsibilities

✅ Product Ownership - Lead Funnel: Work with data partnerships to identify and manage diverse lead sources, design custom lead packages, define lead quality tiers, and monitor and optimize lead quota, traffic capacity, and quality per source/channel.

✅ Lead Routing & Client Matching Strategy: Build and maintain a Rule Engine or Decision Framework to match leads with the right bank/finance clients, match each lead type to clients based on risk-reward balance and real-time performance, and manage multi-client dynamic allocation to maximize conversion and monetization.

✅ Growth Execution & Funnel Optimization: Operate lead-to-conversion campaigns across channels and product types (loan, card, BNPL), oversee end-to-end campaign execution, collaborate with internal teams and external vendors to improve conversion and reduce drop-offs, and utilize feedback and data to pinpoint areas of friction and refine the overall user experience.

✅ Reporting & Performance Monitoring: Analyze lead performance data to identify patterns, trends, and inefficiencies, prepare growth reports, campaign summaries, and insight packs for internal stakeholders and clients, and proactively suggest data-driven strategies to optimize product, routing, or channel strategy.

✅ Client-facing Product Support (Post-deal - Ad hoc): Support AM and client teams during onboarding and scaling of scoring programs, collaborate on refining lead packages, expectations, or risk configurations, and present lead behavior insights to support strategic alignment.

ASSUMPTION: The responsibilities listed above are not exhaustive and may evolve based on business needs and the candidate's skills and experience. Strong problem-solving, communication, and stakeholder management skills are essential for success in this role.

🎯 Required Qualifications

Education: Background in business, economics, tech, data, or related fields (for Freshers/Juniors) or relevant degree and experience (for Mid/Senior levels)

Experience: 0-2 years (Freshers/Juniors) or 2+ years (Mid/Senior levels) in relevant fields, with experience in product growth, fintech, telco, or consumer credit domains preferred

Required Skills:

• Excellent problem-solving, coordination, and communication skills
• Strong sense of ownership, hustle, and intellectual sharpness
• Passion for user growth, fintech innovation, or digital product development
• Comfortable with ambiguity and fast-paced changes
• Proficient in data analysis and campaign operations
• Familiarity with automated engagement flows (e.g., CRM, ZNS, telesales) and B2B2C models

Preferred Skills:

• Exposure to credit scoring, financial product sales, or unsecured lending
• Experience working with telco data or credit products
• Fluency in English and Vietnamese

ASSUMPTION: While specific degree requirements are not listed, candidates should have a relevant educational background or equivalent experience. Mid/Senior-level candidates should have a proven track record in campaign operations, lead management, or digital user journeys.

💰 Compensation & Benefits

Salary Range: Competitive compensation package, including 13th-month salary and performance bonuses (specific details not provided, but industry-standard ranges for similar roles in Vietnam are approximately VND 15,000,000 - 30,000,000 per year for Freshers/Juniors and VND 30,000,000 - 50,000,000 per year for Mid/Senior levels)

Benefits:

• Comprehensive health care coverage for you and your dependents
• Generous leave policies, including annual leave, sick leave, and flexible work hours
• Convenient central district 1 office location, next to the metro station
• On-site lunch with multiple options, including vegetarian
• Grab for work allowance and fully equipped workstations
• Fun and engaging team-building activities, sponsored sports clubs, and happy hour every Thursday
• Unlimited free coffee, tea, snacks, and fruit to keep you energized
• Opportunity to make a social impact by helping to democratize credit access in emerging markets

Working Hours: Full-time (40 hours per week), with flexible work hours and remote work options not specified

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Vietnam. The actual salary may vary depending on the candidate's experience and qualifications. The benefits listed are based on the information provided in the job description and may be subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, Fintech

Company Size: 201-500 employees (mid-size company)

Founded: 2013, with offices in Singapore, Vietnam, Indonesia, India, and the Philippines

Company Description:

• Trusting Social is an AI fintech company revolutionizing credit scoring using big data technology, and social, web, and mobile data
• The company enables lenders in emerging markets to reach billions of "financially invisible" consumers not covered by credit bureaus
• Trusting Social's mission is to make financial inclusion a reality in Southeast Asia and India within the next decade through large-scale AI-based risk assessment, AI-first products for embedded finance, and sophisticated analytics

Company Specialties:

• Credit Scoring
• Fraud Detection
• Machine Learning
• Artificial Intelligence
• Alternative data
• Financial inclusion
• Co-lending partnerships
• Embedded finance
• eKYC
• Credit cards for mass consumers
• Enterprise solutions for the lending industry
• Consumer data privacy
• Alternative Credit Scoring
• Big Data Analytics
• Retail AI
• Universal Credit Access
• Social Impact
• Customer insights
• Predictive analytics
• Real-time analytics
• Computer vision
• AI Fintech
• Personalization
• Credit Persona
• Fraud Detection
• Recommender Systems
• and Demand Forecasting

Company Website: https://trustingsocial.com

ASSUMPTION: Trusting Social is a high-growth fintech company offering Enterprise Solutions for the lending industry and Co-Lending Partnerships. The company is committed to providing innovative solutions to improve financial inclusion and credit access, with a focus on large-scale AI-based risk assessment, AI-first products for embedded finance, and sophisticated analytics.

📊 Role Analysis

Career Level: Junior/Mid/Senior (depending on experience)

Reporting Structure: The Growth Executive will report directly to the Head of Growth or a relevant manager within the organization

Work Arrangement: On-site (Ho Chi Minh City office), with flexible work hours and remote work options not specified

Growth Opportunities:

• Fast-track growth in a dynamic environment, building real impact while contributing to the future of AI-powered lending in Vietnam and across the region
• Potential career progression into senior roles within the growth team or other departments, depending on performance and organizational needs
• Opportunities to work on high-impact projects and collaborate with cross-functional teams

ASSUMPTION: The Growth Executive role offers significant growth opportunities for candidates with the right skills and mindset, with potential career progression into senior roles within the growth team or other departments. The dynamic and fast-paced nature of the role provides ample opportunities to learn and grow professionally.

🌍 Location & Work Environment

Office Type: On-site (Ho Chi Minh City office)

Office Location(s): 132 Ham Nghi, 8th Floor, Ho Chi Minh city, Ho Chi Minh City 70000, VN

Geographic Context:

• Ho Chi Minh City is the largest city in Vietnam, with a population of over 10 million people
• The city is a major economic hub and a significant market for financial services and fintech companies
• Ho Chi Minh City offers a vibrant and dynamic work environment, with a mix of traditional and modern culture

Work Schedule: Full-time (40 hours per week), with flexible work hours and remote work options not specified

ASSUMPTION: The on-site work environment at Trusting Social's Ho Chi Minh City office provides an engaging and collaborative atmosphere, with opportunities to interact with team members and stakeholders in person. The dynamic and fast-paced nature of the role may require some flexibility in work hours to meet project deadlines and business needs.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening with the HR team
• Technical assessment or case study (depending on the role)
• Final round interviews with the hiring manager and relevant team members
• Background check and offer extension

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and stakeholder management skills
• Cultural fit and alignment with Trusting Social's values
• Technical skills and industry knowledge (depending on the role)

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the company, its mission, and the role's requirements
• Prepare for behavioral and situational interview questions, focusing on your problem-solving skills, leadership, and teamwork
• For technical roles, brush up on your relevant skills and be prepared to discuss your approach to problem-solving and data analysis

ATS Keywords: Growth Executive, Credit Scoring, Leadgen Services, Data Partnerships, Telco, E-wallets, Digital Platforms, Lead Funnel, Lead Routing, Client Matching, Campaign Operations, User Growth, Fintech Innovation, Data-driven Growth Strategies

ASSUMPTION: The interview process for the Growth Executive role at Trusting Social typically involves multiple rounds, including phone or video screening, technical assessments, and final round interviews with the hiring manager and relevant team members. Candidates should be prepared to discuss their problem-solving skills, communication, and cultural fit, as well as their technical skills and industry knowledge (for technical roles).

🛠️ Tools & Technologies

• Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
• Campaign management platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
• CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
• Programming languages (e.g., Python, R, SQL) for data analysis and automation tasks

ASSUMPTION: The tools and technologies listed above are commonly used in the fintech industry and may be relevant to the Growth Executive role at Trusting Social. However, the specific tools and technologies used may vary depending on the candidate's skills, experience, and the organization's needs.

👔 Cultural Fit Considerations

Company Values:

• Extreme ownership: Taking full responsibility for one's actions and decisions, with a focus on delivering results and driving impact
• Data-driven approaches: Using data and analytics to inform decision-making and continuously improve processes and outcomes
• Mindfulness: Fostering a culture of awareness, empathy, and emotional intelligence in the workplace
• Social impact: Committing to making a positive difference in the lives of customers, communities, and society as a whole

Work Style:

• Collaborative and team-oriented, with a focus on open communication and cross-functional collaboration
• Agile and adaptable, with a willingness to pivot and iterate based on feedback and data
• Results-driven and focused on delivering tangible outcomes and impact
• Comfortable with ambiguity and able to thrive in a fast-paced, dynamic environment

Self-Assessment Questions:

• Do you possess a strong sense of ownership and hustle, with excellent problem-solving, coordination, and communication skills?
• Are you passionate about user growth, fintech innovation, or digital product development?
• Are you comfortable with ambiguity and fast-paced changes, and able to thrive in a dynamic work environment?
• Do you align with Trusting Social's values of extreme ownership, data-driven approaches, mindfulness, and social impact?

ASSUMPTION: Candidates should assess their fit with Trusting Social's values and work style, ensuring they possess the required skills and mindset to succeed in the Growth Executive role. A strong cultural fit is essential for long-term success and satisfaction in the role.

⚠️ Potential Challenges

• The role may require working with large datasets and complex data analysis, which can be challenging and time-consuming
• Managing multiple stakeholders, including data partners, financial institutions, and internal teams, can be demanding and require strong communication and project management skills
• The dynamic and fast-paced nature of the role may require flexibility in work hours and the ability to adapt to changing priorities and deadlines
• The competitive fintech landscape and the need to stay up-to-date with industry trends and best practices can be challenging, requiring continuous learning and professional development

ASSUMPTION: The Growth Executive role at Trusting Social presents several challenges, including complex data analysis, stakeholder management, adaptability, and continuous learning. Candidates should be prepared to tackle these challenges and possess the necessary skills and mindset to succeed in the role.

📈 Similar Roles Comparison

• Growth Executive (Credit Scoring & Leadgen Services) vs. Growth Manager (Product): The Growth Executive role focuses on managing the entire lead lifecycle, from sourcing to conversion and revenue optimization, while the Growth Manager (Product) role focuses on driving user acquisition, engagement, and retention for specific products or features
• Industry-specific context: The fintech industry is highly competitive and dynamic, with a strong focus on innovation, data-driven decision-making, and continuous improvement. Candidates should be prepared to navigate this fast-paced and ever-evolving landscape
• Career path comparison: The Growth Executive role can serve as a stepping stone to senior roles within the growth team or other departments, with potential career progression into director or vice president-level positions. Alternatively, candidates may choose to specialize in a specific aspect of growth, such as user acquisition, engagement, or retention, and become an expert in that area

ASSUMPTION: The Growth Executive role at Trusting Social offers unique challenges and opportunities compared to similar roles in the fintech industry. Candidates should carefully consider their career goals and aspirations when evaluating this role and comparing it to other growth-focused positions.

📝 Sample Projects

• Developing and implementing a data-driven lead routing and client matching strategy to maximize conversion and monetization
• Launching a successful user engagement campaign to improve conversion rates and reduce drop-offs for a new credit product
• Collaborating with internal teams and external vendors to optimize the lead-to-conversion funnel and improve overall user experience
• Analyzing lead performance data to identify trends, inefficiencies, and opportunities for growth, and presenting insights to internal stakeholders and clients

ASSUMPTION: The sample projects listed above are illustrative of the types of initiatives a Growth Executive at Trusting Social might undertake. The specific projects and priorities may vary depending on the organization's needs, market conditions, and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

• Can you describe the current lead funnel and client matching strategy, and how this role will contribute to its optimization?
• How does Trusting Social approach data-driven decision-making, and how will this role apply data analysis to improve growth and conversion rates?
• What are the key challenges facing the growth team, and how does this role address these issues?
• How does Trusting Social support the professional development and growth of its employees, particularly in the growth team?
• What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?

ASSUMPTION: The key questions listed above are designed to help candidates better understand the role's responsibilities, the organization's growth strategies, and the opportunities for professional development and growth. Candidates should tailor their questions to demonstrate their interest in the role and the company's mission.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, emphasizing your problem-solving skills, communication, and cultural fit
• Prepare for behavioral and situational interview questions, focusing on your problem-solving skills, leadership, and teamwork
• For technical roles, brush up on your relevant skills and be prepared to discuss your approach to problem-solving and data analysis
• Follow up with the hiring manager or HR team one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.