Growth Management- Manager- Mutual Funds

📌 Core Information

🔹 Job Title: Growth Management- Manager- Mutual Funds

🔹 Company: Paytm

🔹 Location: Bangalore, Karnataka | Mumbai, Maharashtra | Noida, Uttar Pradesh

🔹 Job Type: Full-time Employment

🔹 Category: Financial Services

🔹 Date Posted: 2025-07-16

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving user acquisition, engagement, and retention for Paytm's Mutual Funds platform
• Developing and executing data-driven growth strategies to boost user adoption and transaction volume
• Collaborating with cross-functional teams to launch and refine growth initiatives
• Monitoring and reporting on key performance indicators (KPIs) to provide actionable insights
• Identifying and leveraging new distribution channels, partnerships, and digital platforms to expand reach

ASSUMPTION: This role requires a strong focus on data analysis and experimentation to drive growth and improve user experience in the competitive mutual funds market.

📋 Key Responsibilities

✅ Develop and execute data-driven growth strategies to boost user adoption and transaction volume for mutual fund products, with a primary focus on driving SIP registrations.

✅ Design and implement A/B tests and experiments to optimize user journeys, improving key metrics such as conversion rates, SIP sign-ups, and customer retention.

✅ Analyze investor behavior and identify opportunities for product enhancements, marketing campaigns, and customer segmentation.

✅ Collaborate with marketing, product, and engineering teams to launch and refine growth initiatives focused on mutual fund investors.

✅ Monitor and report on key performance indicators (KPIs) such as SIP registrations, assets under management (AUM), customer acquisition cost (CAC), and customer lifetime value (CLTV), providing actionable insights to stakeholders.

✅ Identify and leverage new distribution channels, partnerships, and digital platforms to expand reach among mutual fund investors.

✅ Plan and execute promotional campaigns in collaboration with Asset Management Companies (AMCs) to promote specific mutual fund schemes and drive targeted investments.

✅ Implement user feedback loops to improve product experience, enhance investor satisfaction, and increase loyalty.

✅ Focus on increasing repeat investments and enhancing overall investor lifetime value.

ASSUMPTION: This role requires a balance between data-driven decision making and creative problem-solving to continuously improve user experience and drive growth.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Economics, Marketing, or a related field. Master's degree preferred.

Experience: 4-6 years of experience in growth marketing, product growth, or related roles, preferably within the fintech, investment, or financial services sectors.

Required Skills:

• Proven track record in driving growth, preferably within the fintech, investment, or financial services sectors
• Strong analytical skills with proficiency in tools such as Clevertap, Google Analytics, SQL, or similar platforms
• Hands-on experience with A/B testing and experimentation frameworks
• Deep understanding of user acquisition, engagement, and retention strategies specific to financial products or investment platforms
• Familiarity with digital marketing channels, campaign management, and performance marketing techniques
• Prior experience or understanding of the mutual funds industry or broader financial services is highly preferred
• Excellent communication, collaboration skills, and a data-driven, results-oriented approach

Preferred Skills:

• Experience working with AMCs or managing promotional partnerships

ASSUMPTION: Candidates with a strong background in growth marketing and a solid understanding of the financial services industry will be best suited for this role.

💰 Compensation & Benefits

Salary Range: INR 15-20 LPA (Estimated based on industry standards for similar roles and experience levels)

Benefits:

• Competitive compensation package
• Opportunity to work with a large user base and impact the growth of a leading fintech company
• Collaborative and innovative work environment

Working Hours: Full-time (40 hours/week), with flexible work arrangements as needed

ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual qualifications and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically focused on digital payments and financial services distribution

Company Size: Large (83 employees on LinkedIn)

Founded: 2010

Company Description:

• Paytm is India's leading mobile payments and financial services distribution company
• Pioneer of the mobile QR payments revolution in India
• Builds technologies that help small businesses with payments and commerce

Company Specialties:

• Mobile payments
• Financial services distribution
• Fintech solutions

Company Website: paytm.com

ASSUMPTION: Paytm's large user base and extensive experience in the fintech industry provide a strong foundation for growth and innovation in the mutual funds space.

📊 Role Analysis

Career Level: Mid-level management role, reporting directly to the Head of Growth or a similar position

Reporting Structure: This role may have direct reports, such as growth marketing specialists or analysts, depending on the organization's structure

Work Arrangement: On-site, with potential for remote work or hybrid arrangements based on individual needs and team preferences

Growth Opportunities:

• Potential to lead a team and mentor junior growth marketing professionals
• Opportunity to work on high-impact projects and drive significant business growth
• Possibility to expand responsibilities based on individual performance and company needs

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and make a substantial impact on its success.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspaces with a focus on innovation and creativity

Office Location(s): Bangalore, Karnataka | Mumbai, Maharashtra | Noida, Uttar Pradesh

Geographic Context:

• Bangalore: Tech hub and startup capital of India, with a vibrant culture and strong talent pool
• Mumbai: Financial capital of India, with a diverse economy and extensive business networks
• Noida: Upcoming commercial hub near Delhi, with a growing fintech industry and strategic location

Work Schedule: Standard office hours, with flexibility for remote work or hybrid arrangements as needed

ASSUMPTION: The location of this role allows for easy access to major financial hubs and tech talent, providing a strong foundation for growth and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the hiring manager
• On-site interview with the team, including case studies or presentations
• Final round interview with senior leadership

Key Assessment Areas:

• Data analysis and problem-solving skills
• Understanding of growth marketing strategies and tactics
• Communication and collaboration skills
• Cultural fit and alignment with Paytm's values

Application Tips:

• Highlight relevant experience in growth marketing, data analysis, and financial services
• Tailor your resume and cover letter to emphasize your understanding of the mutual funds industry and growth marketing strategies
• Prepare for case studies or presentations that demonstrate your ability to analyze data and develop growth strategies

ATS Keywords: Growth marketing, user acquisition, engagement, retention, A/B testing, data analysis, financial services, mutual funds, digital marketing, campaign management, performance marketing

ASSUMPTION: Paytm's interview process is designed to assess candidates' technical skills, cultural fit, and ability to drive growth and innovation within the company.

🛠️ Tools & Technologies

• Clevertap
• Google Analytics
• SQL
• Excel or Google Sheets
• PowerPoint or Google Slides

ASSUMPTION: This role requires proficiency in data analysis tools and platforms, as well as strong communication skills to present findings and recommendations to stakeholders.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Data-driven
• Results-oriented

Work Style:

• Fast-paced and dynamic
• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, data-driven environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a proven track record of driving growth and innovation in a competitive market?

ASSUMPTION: Paytm values candidates who are data-driven, collaborative, and results-oriented, with a strong focus on customer-centric innovation.

⚠️ Potential Challenges

• Competitive market for mutual fund investments, requiring continuous innovation and optimization
• Large user base with diverse needs and preferences, necessitating a customer-centric approach
• Rapidly evolving financial services landscape, requiring adaptability and a strong understanding of industry trends
• Potential for high stakes and high-reward projects, with significant impact on the company's success

ASSUMPTION: This role presents both opportunities and challenges, requiring a balance between data-driven decision making, creative problem-solving, and strong communication skills.

📈 Similar Roles Comparison

• Compared to other growth marketing roles, this position focuses specifically on the mutual funds industry and requires a deep understanding of financial services
• Unlike other growth marketing roles, this position may require a higher level of financial literacy and industry-specific knowledge
• Career progression in this role may involve expanding responsibilities, leading a team, or taking on a more senior role within the company

ASSUMPTION: This role offers unique opportunities and challenges compared to other growth marketing positions, with a focus on the competitive mutual funds industry and a large user base.

📝 Sample Projects

• Developing and executing a data-driven growth strategy to increase SIP registrations by 20% within the first six months
• Designing and implementing A/B tests to optimize user journeys and improve conversion rates for mutual fund investments
• Analyzing investor behavior to identify opportunities for product enhancements and targeted marketing campaigns

ASSUMPTION: These sample projects demonstrate the data-driven and collaborative nature of this role, with a focus on driving growth and improving user experience in the mutual funds space.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the key priorities for this role in the first 90 days?
• How does Paytm support the growth and development of its employees?
• What are the most significant challenges facing the mutual funds industry, and how can this role address them?
• How does Paytm measure the success of its growth marketing initiatives, and what KPIs are most important for this role?

ASSUMPTION: These interview questions are designed to assess the company's culture, the role's priorities, and the opportunities for growth and success within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in growth marketing, data analysis, and financial services
• Prepare for case studies or presentations that demonstrate your ability to analyze data and develop growth strategies
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.