π Core Information
πΉ Job Title: Growth Manager
πΉ Company: Gen
πΉ Location: Prague, Czech Republic
πΉ Job Type: Full-Time, Hybrid (3 days in office per week)
πΉ Category: Computer and Network Security
πΉ Date Posted: July 4, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Prague office)
π Job Overview
Key aspects of this role include:
- Driving user and revenue growth across mobile portfolio
- Optimizing in-app experience and user journeys
- Maximizing long-term customer value and monetization
- Collaborating with cross-functional teams (Product, Engineering, Data, Creative)
- Operating at the intersection of product, growth, and monetization
ASSUMPTION: This role requires a strategic mindset, strong execution skills, and the ability to work independently and collaboratively to drive business outcomes.
π Key Responsibilities
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Independently own and execute initiatives to shape in-app experience, drive conversion and retention, and maximize long-term customer value
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Operate at the intersection of product, growth, and monetization to improve user journeys, optimize pricing and packaging, and scale best-in-class engagement strategies
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Collaborate with cross-functional teams to align roadmaps and deliver user and revenue impact
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Own the monetization strategy and execution across first purchase, upsell, retention, and reactivation experiences
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Define and evolve pricing strategies based on user insights, business goals, and competitive dynamics
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Own program P&L, ensuring a disciplined balance between user growth, cost efficiency, and ROI
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management, analytical, and communication skills.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 7+ years of experience in growth marketing, product-led growth, or product management with a proven track record of driving measurable business outcomes
Required Skills:
- Extensive experience in growth and product-led marketing
- Strategic revenue and user growth
- Entrepreneurial execution
- User-centric thinking and behavioral insight
- Data-driven experimentation
- Executive-level communication
- Ownership and accountability
- Collaborative and influential
- Advanced analytical capabilities
- SQL proficiency (preferred)
Preferred Skills:
- Experience in the cybersecurity industry
- Fluency in multiple languages
ASSUMPTION: Candidates should have a strong background in growth marketing or product management and be comfortable working with data to drive strategic decisions.
π° Compensation & Benefits
Salary Range: Based on industry standards for a Growth Manager role in Prague, Czech Republic, the estimated salary range is CZK 150,000 - 250,000 per month (gross).
Benefits:
- Unlimited PTO
- Flexible working hours and home office
- Cafeteria points (meal plan, pension insurance, travel, free time activities, multisport card, and more)
- Tuition reimbursement for job-related courses
- Learning & Development plan
- Sustainable home improvement bonus
- Opportunity to learn and work with the best in the digital security industry
- Mac/Windows laptop and more
Working Hours: Full-time (40 hours per week), with flexible working hours and 3 days in the office per week
ASSUMPTION: The salary range is estimated based on market data for similar roles in the region. Actual compensation may vary based on factors such as skills, experience, and qualifications.
π Applicant Insights
π Company Context
Industry: Gen operates in the competitive and dynamic computer and network security industry, providing cybersecurity, privacy, and identity protection solutions to over 500 million users worldwide.
Company Size: Gen is a large organization with 1,001-5,000 employees globally, offering a collaborative and inclusive work environment.
Founded: Gen was founded in 2001 and has since grown to become a global leader in digital security, listed on the NASDAQ stock exchange.
Company Description:
- Gen is a global company dedicated to Powering Digital Freedom through its trusted Cyber Safety brands, including Norton, Avast, LifeLock, MoneyLion, and more.
- The company empowers people to live their digital lives confidently today and for generations to come by providing award-winning products and services in cybersecurity, online privacy, identity protection, and financial wellness.
- Gen brings together a diverse and talented team of professionals committed to delivering exceptional value to its customers.
Company Specialties:
- Cybersecurity
- Online privacy
- Identity protection
- Financial wellness
Company Website: GenDigital.com
ASSUMPTION: Gen's extensive experience and global presence provide a strong foundation for growth and innovation in the digital security industry.
π Role Analysis
Career Level: This role is at the senior individual contributor level, with the potential for growth into management or leadership positions.
Reporting Structure: The Growth Manager will report directly to the Head of Growth and collaborate closely with cross-functional teams.
Work Arrangement: This is a hybrid role, requiring 3 days in the office per week at the Prague headquarters.
Growth Opportunities:
- Expanding skills and expertise in growth marketing, product management, and data analysis
- Potential for career progression into management or leadership roles within the growth team or broader organization
- Opportunities to work on high-impact projects and drive meaningful business outcomes
ASSUMPTION: This role offers significant opportunities for professional growth and development within a dynamic and innovative organization.
π Location & Work Environment
Office Type: Gen's Prague office is a modern, collaborative workspace with on-site amenities, including daily snacks, a gym, cinema, library, terrace, chill-zones, bike storage, and parking.
Office Location(s): 1737/1A Pikrtova, Prague 4, Czech Republic 140 00
Geographic Context:
- Prague is the capital and largest city of the Czech Republic, with a population of over 1.3 million people.
- The city is known for its rich history, vibrant culture, and high quality of life.
- Prague offers a competitive job market, with a strong focus on technology, finance, and tourism industries.
Work Schedule: Full-time (40 hours per week), with flexible working hours and 3 days in the office per week
ASSUMPTION: Gen's Prague office provides a modern and collaborative work environment, fostering innovation and creativity among its employees.
πΌ Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screening
- On-site or virtual interview with hiring manager
- Final round interview with senior leadership
Key Assessment Areas:
- Strategic thinking and problem-solving
- Data-driven decision-making
- Communication and presentation skills
- Collaboration and teamwork
- Cultural fit and alignment with Gen's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Gen's business and the role's requirements through thoughtful and well-researched responses
- Prepare examples of your past accomplishments that showcase your ability to drive growth and optimize user experiences
ATS Keywords: Growth marketing, product management, user experience, data analysis, A/B testing, strategic thinking, collaboration, monetization strategy, pricing strategy, project management, user-centric thinking, data-driven experimentation, executive communication, ownership, accountability, analytical skills, SQL proficiency
ASSUMPTION: Gen's recruitment process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
π οΈ Tools & Technologies
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management software (e.g., Asana, Jira)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
- Marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: Gen uses a variety of tools and technologies to support its growth and marketing efforts, and candidates should be comfortable working with these tools to be successful in this role.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Inclusive
Work Style:
- Data-driven
- Proactive
- Adaptable
- Results-oriented
- Collaborative
Self-Assessment Questions:
- How have you demonstrated customer-centric thinking in your previous roles?
- Can you provide an example of a time when you drove growth through data-informed decision-making?
- How do you approach working collaboratively with cross-functional teams to achieve common goals?
ASSUMPTION: Gen values a strong cultural fit with its employees, and candidates should be prepared to demonstrate their alignment with the company's values and work style.
β οΈ Potential Challenges
- Managing multiple priorities and projects simultaneously
- Working with cross-functional teams and stakeholders with varying priorities and perspectives
- Operating in a dynamic and competitive industry, requiring continuous adaptation and innovation
- Balancing user growth, cost efficiency, and ROI to maximize long-term customer value
ASSUMPTION: This role presents unique challenges and opportunities for growth, and candidates should be prepared to navigate a fast-paced and evolving work environment.
π Similar Roles Comparison
- Compared to other growth marketing roles, this position offers a high degree of autonomy and responsibility for driving business outcomes
- In the competitive cybersecurity industry, Gen's global presence and brand recognition provide a strong foundation for growth and innovation
- Career progression opportunities may vary depending on the organization's size and structure, with potential for growth into management or leadership roles
ASSUMPTION: This role offers a unique combination of autonomy, responsibility, and growth opportunities, setting it apart from similar positions in the industry.
π Sample Projects
- Developing and executing a comprehensive user lifecycle optimization strategy to improve conversion, retention, and monetization
- Conducting A/B tests and analyzing results to inform pricing and packaging strategies for new and existing product tiers
- Collaborating with cross-functional teams to launch new features or products, driving user adoption and revenue growth
ASSUMPTION: These sample projects illustrate the types of initiatives the Growth Manager may work on, requiring strategic thinking, data-driven decision-making, and strong collaboration skills.
β Key Questions to Ask During Interview
- Can you describe the current state of the user lifecycle and any specific areas of focus for optimization?
- How does the growth team collaborate with product and engineering teams to prioritize and execute initiatives?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
- How does Gen support the professional development and growth of its employees in this role?
- What are the biggest challenges facing the growth team in the coming months, and how can this role contribute to addressing them?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, priorities, and growth opportunities, allowing candidates to make informed decisions about their fit for the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your past accomplishments that demonstrate your ability to drive growth and optimize user experiences
- Follow up with Gen's hiring team one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.