📌 Core Information
🔹 Job Title: Growth Manager
🔹 Company: Delivery Hero
🔹 Location: Dhaka, Bangladesh
🔹 Job Type: Full-time
🔹 Category: Marketing & Growth
🔹 Date Posted: June 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing the customer acquisition and retention cost (CARC) budget to ensure efficient and impactful spend.
- Owning the user journey from awareness to retention, identifying drop-off points, and developing strategies to reduce churn and increase lifetime value (LTV).
- Optimizing CRM campaigns and in-app engagement to drive user acquisition, engagement, and retention.
- Collaborating with regional growth, product, and marketing teams to develop and execute customer lifecycle strategies.
- Managing and growing PandaPRO (subscription) by improving PRO value proposition, product visibility, and retention metrics.
ASSUMPTION: This role requires a strong focus on data-driven decision making, cross-functional collaboration, and a deep understanding of customer acquisition and retention funnels.
📋 Key Responsibilities
✅ Manage and optimize the CARC budget to ensure efficient and impactful spend.
✅ Own the user journey from awareness to retention, identifying drop-off points and developing strategies to reduce churn and increase lifetime value (LTV).
✅ Optimize CRM campaigns (e.g., email, push, SMS), and in-app engagement.
✅ Use data to drive decision-making. Monitor KPIs, generate insights, and present findings to leadership with clear action plans.
✅ Run continuous A/B tests & Experiments to improve conversion, activation, retention, and pricing metrics.
✅ Collaborate with regional growth, product, and marketing teams to develop and execute customer lifecycle strategies that support user acquisition, engagement, and retention goals.
✅ Collaborate closely with local cross-functional teams, including commercial, logistics, and quick commerce, to ensure alignment on growth initiatives and goals.
✅ Manage and grow PandaPRO (subscription) in BD by improving PRO value proposition, product visibility, and PRO retention metrics.
ASSUMPTION: The role may evolve based on the company's growth and changing market dynamics, requiring adaptability and flexibility from the candidate.
🎯 Required Qualifications
Education: Bachelor’s degree in Engineering, Marketing, Business, Data Science, or a related field.
Experience: 2-5 years of experience in growth marketing, customer acquisition, or a related role.
Required Skills:
- Proven ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Deep understanding of customer acquisition and retention funnels.
- Excellent communication and collaboration skills.
- Analytical mindset with the ability to interpret data, derive actionable insights, and track performance metrics.
- Hands-on experience in SQL, Tableau, and Google Sheets.
Preferred Skills:
- Experience with CRM platforms (e.g., Salesforce, HubSpot, or similar).
- Familiarity with marketing automation tools (e.g., Marketo, Pardot, or similar).
- Knowledge of A/B testing tools (e.g., Optimizely, VWO, or similar).
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the company's global presence and the need to collaborate with international teams.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a growth manager role in Dhaka, Bangladesh, with 2-5 years of experience, the estimated salary range is BDT 80,000 - 150,000 per month. This range may vary depending on the candidate's skills, experience, and negotiation.
Benefits:
- Health insurance and wellness programs.
- Employee discounts on foodpanda orders.
- Opportunities for professional growth and development.
- Dynamic and international work environment.
Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional work on weekends may be required based on business needs.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's negotiation skills and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Delivery Hero operates in the technology, information, and internet industry, focusing on online food ordering and delivery.
Company Size: Delivery Hero is a large corporation with 10,001+ employees globally. This size offers opportunities for growth, diverse teams, and extensive resources.
Founded: Delivery Hero was founded in 2011 and has since grown into a leading local delivery platform operating in over 70 countries worldwide.
Company Description:
- Delivery Hero is the world’s leading local delivery platform, with a mission to deliver an amazing experience, fast, easy, and to your door.
- The company operates in over 70+ countries worldwide, powered by tech but driven by people.
- As one of Europe’s largest tech platforms, Delivery Hero enables ambitious talent to deliver solutions that create impact within its ecosystem.
Company Specialties:
- Online food ordering and delivery.
- eCommerce and technology.
- Marketing and apps.
- Food tech and machine learning.
- Delivery and logistics.
Company Website: www.deliveryhero.com
ASSUMPTION: Delivery Hero's global presence and diverse team may require candidates to be comfortable working in an international and multicultural environment.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking and hands-on execution.
Reporting Structure: The growth manager will report directly to the regional growth director and collaborate closely with various cross-functional teams.
Work Arrangement: This is an on-site position based in Dhaka, Bangladesh. The role may require occasional remote work or hybrid arrangements based on business needs and company policies.
Growth Opportunities:
- Progression to a senior growth manager or regional growth manager role as the company expands in Bangladesh and the broader region.
- Potential to take on additional responsibilities or lead special projects based on performance and company growth.
- Opportunities to work on diverse projects and gain exposure to various aspects of the business.
ASSUMPTION: Delivery Hero's fast-paced environment and growth trajectory may present both challenges and opportunities for career advancement.
🌍 Location & Work Environment
Office Type: Delivery Hero's Dhaka office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Oranienburger Straße 70, Berlin, Berlin 10117, DE (global headquarters); Dhaka, Bangladesh (local office)
Geographic Context:
- Dhaka is the capital and largest city of Bangladesh, with a population of over 21 million people.
- The city is known for its vibrant food scene, cultural diversity, and rich history.
- Dhaka offers a mix of traditional and modern amenities, with numerous shopping centers, restaurants, and entertainment options.
Work Schedule: The work schedule is primarily Monday to Friday, with standard office hours. Occasional work on weekends may be required based on business needs.
ASSUMPTION: Living and working in Dhaka may present unique challenges and opportunities, requiring candidates to be adaptable and open to new experiences.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the HR team.
- Technical assessment or case study presentation.
- In-depth interviews with the hiring manager and relevant team members.
- Final decision and offer.
Key Assessment Areas:
- Data analysis and interpretation skills.
- Problem-solving and strategic thinking.
- Communication and collaboration skills.
- Cultural fit and alignment with company values.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, data-driven decision making, and collaboration abilities.
- Demonstrate your understanding of customer acquisition and retention funnels, as well as your familiarity with relevant tools and technologies.
ATS Keywords: Customer acquisition, retention, CRM, A/B testing, data analysis, growth marketing, budget management, user journey optimization, collaboration, cross-functional teams, customer lifecycle strategies, subscription management, PandaPRO, Bangladesh, Dhaka, foodpanda, Delivery Hero
ASSUMPTION: Delivery Hero's application process may include assessments or case studies to evaluate the candidate's problem-solving skills and strategic thinking.
🛠️ Tools & Technologies
- CRM platforms (e.g., Salesforce, HubSpot, or similar).
- Marketing automation tools (e.g., Marketo, Pardot, or similar).
- A/B testing tools (e.g., Optimizely, VWO, or similar).
- Data analysis tools (e.g., SQL, Tableau, Google Sheets, or similar).
- Project management tools (e.g., Asana, Trello, or similar).
ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and the candidate's role-specific requirements.
👔 Cultural Fit Considerations
Company Values:
- We build: Delivery Hero is committed to building and delivering innovative solutions that create impact within its ecosystem.
- We deliver: The company focuses on delivering an amazing experience, fast, easy, and to your door.
- We lead: Delivery Hero aims to lead the industry by setting high standards and driving growth through its people and technology.
Work Style:
- Dynamic and fast-paced environment.
- Collaborative and cross-functional teams.
- Data-driven decision making and continuous learning.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable managing multiple projects simultaneously?
- Are you a strong communicator and collaborator, able to work effectively with diverse teams?
- Do you have a proven track record of driving customer acquisition and retention through data-driven strategies?
ASSUMPTION: Delivery Hero's company culture emphasizes collaboration, innovation, and continuous learning, requiring candidates to be adaptable, proactive, and open to new challenges.
⚠️ Potential Challenges
- Managing a tight budget and optimizing spend efficiently may require creative problem-solving and prioritization.
- Working in a fast-paced, dynamic environment may present challenges in terms of time management and adaptability.
- Collaborating with cross-functional teams may require strong communication and negotiation skills to align growth initiatives and goals.
- Operating in a competitive market may necessitate continuous innovation and adaptation to maintain a competitive edge.
ASSUMPTION: Delivery Hero's growth manager role may present unique challenges and opportunities, requiring candidates to be adaptable, proactive, and resilient.
📈 Similar Roles Comparison
- Compared to other growth manager roles, this position may offer more responsibility for managing and growing a subscription service (PandaPRO) in addition to customer acquisition and retention strategies.
- Delivery Hero's global presence and diverse team may provide unique opportunities for international collaboration and exposure to various markets.
- Career progression in this role may follow a path towards senior growth manager or regional growth manager positions, with opportunities to lead teams and drive regional growth strategies.
ASSUMPTION: While the core responsibilities of this role may be similar to other growth manager positions, the unique aspects of working for a global delivery platform like Delivery Hero may offer distinct advantages and challenges.
📝 Sample Projects
- Developing and executing a customer acquisition campaign that resulted in a 20% increase in new users and a 15% reduction in customer acquisition cost (CAC).
- Optimizing CRM campaigns to improve open rates by 30% and click-through rates by 25%, leading to a 20% increase in conversions.
- Managing and growing PandaPRO subscription by improving PRO value proposition, product visibility, and retention metrics, resulting in a 15% increase in subscription revenue.
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a growth manager might work on, but the specific projects and outcomes may vary based on the company's needs and the candidate's role-specific responsibilities.
❓ Key Questions to Ask During Interview
- Can you describe the current customer acquisition and retention strategies, and how this role will contribute to their evolution?
- How does the company support the professional growth and development of its employees, particularly in the growth and marketing teams?
- Can you provide an example of a successful growth initiative led by the company, and how this role would have contributed to its success?
- How does the company approach collaboration and alignment with cross-functional teams, and what are the expectations for this role in that regard?
- What are the key performance indicators (KPIs) for this role, and how will success be measured and evaluated?
ASSUMPTION: These interview questions are designed to provide insight into the role's specific responsibilities, the company's growth strategies, and the candidate's fit within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, emphasizing your data-driven approach to customer acquisition and retention, as well as your ability to manage multiple projects simultaneously.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, data-driven decision making, and collaboration abilities.
- If invited to an in-depth interview, be prepared to present a case study or technical assessment that demonstrates your understanding of customer acquisition and retention funnels, as well as your familiarity with relevant tools and technologies.
- Follow up with the HR team one week after your application submission to confirm receipt and inquire about the next steps in the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
