D

Growth Marketer

DataStealth
Full-time
On-site
Mississauga, Ontario, Canada

πŸ“Œ Core Information

πŸ”Ή Job Title: Growth Marketer

πŸ”Ή Company: DataStealth

πŸ”Ή Location: Mississauga, Ontario (Hybrid)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-06-25

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (3 days/week in office)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving multi-channel campaigns to generate awareness and pipeline
  • Collaborating with sales to support outbound efforts and execute ABM programs
  • Managing HubSpot operations and analyzing campaign performance
  • Working cross-functionally with various teams to align on GTM priorities
  • Testing new tactics, tools, and channels to drive growth

ASSUMPTION: This role requires a high level of autonomy and adaptability, as the company is still defining its go-to-market strategy.

πŸ“‹ Key Responsibilities

βœ… Plan and launch multi-channel campaigns (email, digital, social) to drive awareness and pipeline

βœ… Partner with sales to support outbound efforts and execute account-based marketing (ABM) programs

βœ… Own and manage HubSpot operations, including workflows, segmentation, and reporting

βœ… Analyze and optimize campaign performance to maximize impact

βœ… Create and maintain a marketing calendar to keep activities focused and organized

βœ… Work cross-functionally with sales, product, and leadership to align on GTM priorities

βœ… Test new tactics, tools, and channels to drive growth

ASSUMPTION: This role requires strong project management skills and the ability to work independently in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-4 years of experience in B2B marketing, ideally with at least one role at a startup or high-growth company

Required Skills:

  • Proven experience with HubSpot or similar marketing automation tools
  • Experience with outbound tools like Apollo, Sales Navigator, or related platforms
  • Strong project management skills
  • Excellent communication and collaboration skills
  • Highly adaptable and resourceful

Preferred Skills:

  • Experience in cybersecurity, data privacy, or enterprise software
  • Familiarity with early-stage GTM strategies or pipeline-building playbooks
  • Exposure to ABM, intent data, or outbound sales/marketing alignment

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role.

πŸ’° Compensation & Benefits

Salary Range: CAD 70,000 - 90,000 per year (based on industry standards for a mid-level marketing role in Mississauga)

Benefits:

  • High-impact role with autonomy and trust
  • A collaborative, agile team that values outcomes over bureaucracy
  • Hybrid work environment (3 days per week in the Mississauga office)
  • Competitive salary and benefits

Working Hours: Full-time (40 hours/week) with flexible hours

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. Actual compensation may vary.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: DataStealth operates in the software development industry, focusing on data security and protection.

Company Size: DataStealth has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and impact.

Founded: 2018

Company Description:

  • DataStealth is a Data Security Platform (DSP) that discovers, classifies, and protects sensitive data and documents.
  • The company protects real people’s data, health records, financial info, and business-critical systems.
  • DataStealth has been recognized as a Great Place to Work for four consecutive years.

Company Specialties:

  • Data Protection
  • Data Masking
  • Test Data Management (TDM)
  • Tokenization
  • PCI Compliance Audit Scope Reduction
  • Attribute Based Access Control
  • Encryption
  • Data Security Solution
  • Dynamic Data Masking (DDM)
  • Compliance
  • Regulatory Requirements
  • Data Privacy & Data Residency
  • PCI DSS Real Time Content Protection
  • Secure Cloud Migration

Company Website: http://www.datastealth.io

ASSUMPTION: DataStealth's focus on data security and protection makes it an attractive option for candidates interested in making a real impact on businesses and individuals.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and impact

Reporting Structure: Reports to the Marketing Lead

Work Arrangement: Hybrid (3 days/week in the Mississauga office)

Growth Opportunities:

  • As the company scales, so will the scope of the role and the opportunities ahead.
  • The high-impact role with autonomy and trust allows for significant growth and learning.
  • The collaborative, agile team values outcomes over bureaucracy, fostering a culture of growth and innovation.

ASSUMPTION: The growth opportunities in this role are significant, given the company's rapid growth and the high-impact nature of the position.

🌍 Location & Work Environment

Office Type: Hybrid (3 days/week in the Mississauga office)

Office Location(s): 5520 Explorer Dr, 202, Mississauga, Ontario L4W 5L1, CA

Geographic Context:

  • Mississauga is a large city in the Greater Toronto Area (GTA) with a diverse population and a strong job market.
  • The office is located in a business park with easy access to major highways and public transportation.
  • The city offers a mix of urban and suburban living, with numerous amenities and attractions nearby.

Work Schedule: Full-time (40 hours/week) with flexible hours

ASSUMPTION: The hybrid work arrangement and flexible hours allow for a good work-life balance while still providing opportunities for in-person collaboration and learning.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the marketing team
  • Final interview with the CEO or another senior leader

Key Assessment Areas:

  • Marketing strategy and campaign planning
  • HubSpot proficiency and data analysis skills
  • Communication and collaboration skills
  • Adaptability and problem-solving skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
  • Be prepared to discuss your experience with HubSpot and other marketing automation tools.
  • Demonstrate your understanding of the company's mission and values, and how your skills and experience align with the role.

ATS Keywords: B2B Marketing, HubSpot, Project Management, Outbound Marketing, Account-Based Marketing, Digital Marketing, Email Marketing, Social Media Marketing, Data Analysis, Collaboration, Adaptability, Communication, Resourcefulness, Segmentation, Reporting, Campaign Management

ASSUMPTION: The application process for this role may be competitive, so it's essential to tailor your application materials and be prepared to demonstrate your relevant skills and experience.

πŸ› οΈ Tools & Technologies

  • HubSpot
  • Apollo (or similar outbound tools)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media platforms (e.g., LinkedIn, Twitter, Facebook)
  • Email marketing tools (e.g., Mailchimp, Constant Contact)

ASSUMPTION: The required tools and technologies for this role are industry-standard and can be learned or improved upon with relevant experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision making
  • Collaboration and teamwork
  • Continuous learning and improvement
  • Customer focus
  • Integrity and accountability

Work Style:

  • Autonomous and self-driven
  • Adaptable and resourceful
  • Strong project management skills
  • Excellent communication and collaboration skills

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment with a high degree of autonomy?
  • Are you comfortable working with data and using it to inform your marketing strategies?
  • Do you have strong communication and collaboration skills, and can you work effectively with cross-functional teams?

ASSUMPTION: DataStealth values candidates who are data-driven, collaborative, and adaptable, with a strong work ethic and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

  • The role requires a high degree of autonomy and adaptability, which may be challenging for candidates who prefer a more structured work environment.
  • The company is still defining its go-to-market strategy, so the role may evolve over time, requiring candidates to be flexible and adaptable.
  • The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment.
  • The competitive job market for marketing roles may make it challenging to secure this position.

ASSUMPTION: While there may be some challenges associated with this role, the high-impact nature of the position and the opportunity to drive growth at a rapidly growing company make it an attractive option for the right candidate.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Growth Marketing Manager or Demand Generation Manager role, but with a greater emphasis on outbound marketing and account-based marketing.
  • Unlike some marketing roles, this position requires a high degree of autonomy and adaptability, as the company is still defining its go-to-market strategy.
  • Career-wise, this role provides an opportunity to gain experience in a high-impact, growth-focused position, which can lead to future roles in marketing leadership or management.

ASSUMPTION: While this role shares similarities with other marketing roles, its unique focus on outbound marketing and account-based marketing, as well as the high degree of autonomy required, sets it apart from other positions in the field.

πŸ“ Sample Projects

  • Developing and executing a multi-channel campaign to drive awareness and pipeline for a new product launch
  • Partnering with sales to execute an account-based marketing (ABM) program targeting high-value accounts
  • Analyzing campaign performance data to optimize results and maximize impact

ASSUMPTION: The sample projects listed above are intended to provide an example of the types of tasks and responsibilities associated with this role. Actual projects may vary based on the company's priorities and needs.

❓ Key Questions to Ask During Interview

  • Can you describe the current go-to-market strategy and how this role fits into it?
  • How does the marketing team collaborate with other departments, such as sales and product, to align on GTM priorities?
  • What opportunities are there for growth and professional development in this role?
  • How does the company support work-life balance for employees working in a hybrid arrangement?
  • What are the biggest challenges facing the marketing team currently, and how can this role help address them?

ASSUMPTION: Asking thoughtful, well-researched questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's needs and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your resume and a short note about why this role excites you through this link: https://datastealth.bamboohr.com/careers/110
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
  • Prepare for your interview by researching the company's mission, values, and priorities, and be ready to discuss your experience with HubSpot and other marketing automation tools.
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
  • If you haven't heard back after a week, politely follow up with the hiring manager to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.