🔹 Job Title: Growth Marketer
🔹 Company: Cachet
🔹 Location: Tallinn, Tallinn, Estonia
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: 2025-07-01
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (1 office day per week)
Key aspects of this role include:
ASSUMPTION: This role requires a strong analytical mindset and comfort with rapid testing and outcome-driven marketing. The ideal candidate will be comfortable working with limited resources and iterating quickly.
✅ Plan and execute campaigns across paid (LinkedIn, Google), owned, and earned channels
✅ Build and optimize landing pages, lead magnets, and funnel assets
✅ Own and optimize the full funnel from first click through hand-off to Sales
✅ Design and run structured growth experiments (messaging, creative, targeting, channel)
✅ Partner with Product to drive adoption campaigns and support new launches
✅ Track and optimize key metrics: CPC, CPL, conversion rates, pipeline quality
✅ Propose and test new tools, channels, or formats to improve results
ASSUMPTION: The role may evolve over time as the company grows and its needs change. The ideal candidate will be adaptable and open to taking on new responsibilities as needed.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2-6 years of experience in growth, demand generation, or performance marketing
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, it's assumed that the candidate should have a strong understanding of B2B marketing and be comfortable working with data to drive decision-making.
Salary Range: €45,000 - €65,000 per year (based on experience level and market rates for similar roles in Estonia)
Benefits:
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on market rates for similar roles in Estonia. The actual salary may vary depending on the candidate's experience and skills.
Industry: Insurance
Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit team environment with opportunities for growth and impact)
Founded: 2018 (Relatively young company with a focus on innovation and disruption in the insurance industry)
Company Description:
Company Specialties:
Company Website: http://www.cachet.me
ASSUMPTION: Cachet is a small to mid-sized company focused on disrupting the insurance industry by providing innovative solutions for the platform economy. They value data-driven decision making and empower their employees to drive growth and innovation.
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to the CMO and works closely with Product, Sales, and external partners
Work Arrangement: Hybrid (1 office day per week, with the rest of the time working remotely)
Growth Opportunities:
ASSUMPTION: This role offers opportunities for growth and learning in a fast-paced, innovative environment. The ideal candidate will be eager to take on new challenges and contribute to the company's success.
Office Type: Hybrid (1 office day per week, with the rest of the time working remotely)
Office Location(s): Kohtu street, Tallinn, Tallinn 10130, EE
Geographic Context:
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The hybrid work arrangement offers the best of both worlds: the opportunity to collaborate and build relationships with colleagues in the office, along with the flexibility and convenience of remote work.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Growth Marketing, Demand Generation, Performance Marketing, B2B Marketing, LinkedIn Ads, Google Ads, HubSpot, Analytics, Data Interpretation, Independent Work, Growth Frameworks, Rapid Testing, Outcome-Driven Marketing, Fintech, Sales Enablement
ASSUMPTION: The application process may vary depending on the specific needs of the company and the role. However, it's essential to tailor your application materials to showcase your relevant experience and skills and to demonstrate your understanding of Cachet's mission and values.
ASSUMPTION: The tools and technologies listed are not exhaustive and may change over time as the company's needs evolve. The ideal candidate will be comfortable learning and adapting to new tools as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Cachet values innovation, data-driven decision making, collaboration, and empowerment. The ideal candidate will be a strong cultural fit, with a fast-paced, data-driven, collaborative, and adaptable work style.
ASSUMPTION: While there may be challenges associated with this role, the opportunities for growth, learning, and impact make it an attractive position for the right candidate.
ASSUMPTION: While this role shares similarities with other marketing and growth roles, its focus on data-driven decision making, rapid testing, and outcome-driven marketing sets it apart.
ASSUMPTION: The specific projects and tasks associated with this role may vary depending on the company's needs and priorities. However, the examples provided offer a sense of the types of projects the ideal candidate might expect to work on.
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's mission and values.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.