Growth Marketing Manager

📌 Core Information

🔹 Job Title: Growth Marketing Manager

🔹 Company: ProjectGrowth

🔹 Location: Fully-Remote (Work from Home)

🔹 Job Type: Contractor

🔹 Category: Marketing

🔹 Date Posted: May 8, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Driving digital marketing, lead generation, and GTM motions for an open-source distributed computing platform.
• Translating technical concepts into compelling narratives for various stakeholders.
• Collaborating cross-functionally with leadership, sales, and product teams to align marketing initiatives with business goals.
• Executing end-to-end digital campaigns and optimizing performance through data-driven insights.
• Developing high-impact content and assets to support business growth and customer engagement.

ASSUMPTION: This role requires a strong understanding of both enterprise and startup environments, as well as the ability to adapt to different team structures and work arrangements.

📋 Key Responsibilities

✅ Digital Campaign Execution & Management: Own and execute email and drip campaigns, segment audiences, create engaging content, and track performance to optimize conversion rates.

✅ Go-To-Market (GTM) Content Development: Develop high-impact assets such as whitepapers, one-pagers, sales decks, investor presentations, and press releases to support business growth.

✅ Website & Funnel Optimization: Enhance website content, create compelling landing pages, optimize CTAs, automate sequences, and ensure digital assets support lead generation and brand awareness.

✅ Marketing Automation & CRM Integration: Utilize HubSpot to build a funnel, automate campaigns, track user behavior, and improve engagement.

✅ Storytelling & Content Strategy: Translate technical concepts into engaging marketing content, ensuring messaging resonates with developers, enterprise buyers, and stakeholders.

✅ Performance Analysis & Optimization: Conduct A/B testing, SEO improvements, and campaign analysis to refine strategies and maximize impact.

✅ Cross-functional collaboration: Work closely with leadership, sales, and product teams to align marketing initiatives with business goals.

ASSUMPTION: This role requires strong project management skills, as well as the ability to balance multiple priorities and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years in product/digital marketing, preferably in enterprise tech, SaaS, or open-source environments. Proven experience managing end-to-end digital campaigns and GTM strategies.

Required Skills:

• Strong ability to translate technical concepts into compelling marketing content.
• Proficiency in marketing automation, campaign management, and performance tracking.
• HubSpot proficiency.
• Excellent written English with the ability to create, edit, and guide content effectively.

Preferred Skills:

• Canva, Figma, or similar design tools experience.
• Strong SEO knowledge, A/B testing expertise, and digital content optimization.

ASSUMPTION: Candidates with experience in open-source environments or distributed computing platforms may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $3,000 - $3,500 per month (Based on industry standards for a Growth Marketing Manager with 2-5 years of experience in a remote, contractor role)

Benefits:

• Flexible work hours (9 AM - 5 PM EST)
• Opportunity to work with a growing open-source technology company

Working Hours: 40 hours per week, with flexible hours within the 9 AM - 5 PM EST timeframe

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Growth Marketing Manager with 2-5 years of experience in a remote, contractor role. Actual compensation may vary based on factors such as experience, skills, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services, focusing on connecting global talent with US tech jobs

Company Size: 11-50 employees, offering a dynamic and collaborative work environment

Founded: 2021, with a mission to bridge the global talent gap and help international professionals shine on the US tech stage

Company Description:

• Project Growth is a platform dedicated to matching top tech talent with exciting roles in US startups, offering remote flexibility and long-term growth opportunities.
• The company believes in bridging the global talent gap and helping international professionals thrive in the US tech industry.
• Project Growth offers exciting roles in US startups, remote flexibility, growth and guidance, and a fun, engaging network of global go-getters.

Company Specialties:

• Marketing & Advertising
• Information Technology and Services
• Software
• Internet
• Entrepreneurship
• Startups
• Venture Capital
• Online Media
• Data and Analytics
• Design
• E-Commerce
• Operations
• Facebook Ads
• Google Ads
• SEO
• Marketing Agency

Company Website: https://jobs.ashbyhq.com/ProjectGrowth

ASSUMPTION: Project Growth is a growing platform with a strong focus on connecting global talent with US tech jobs, offering a dynamic and collaborative work environment.

📊 Role Analysis

Career Level: Mid-level marketing professional with a focus on growth and digital campaigns

Reporting Structure: This role reports directly to the hiring manager and collaborates cross-functionally with leadership, sales, and product teams

Work Arrangement: Fully remote, with flexible hours within the 9 AM - 5 PM EST timeframe

Growth Opportunities:

• Expanding skills in open-source environments and distributed computing platforms
• Developing expertise in marketing automation and performance tracking
• Gaining experience working with a diverse range of stakeholders and teams

ASSUMPTION: This role offers significant growth opportunities for candidates looking to expand their skills and gain experience in a dynamic, collaborative environment.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): N/A

Geographic Context:

• The role is fully remote, allowing for flexibility in work location
• The company is headquartered in New York, NY, with additional locations in Cairo, Egypt, San Francisco, CA, and Los Angeles, CA
• The role requires collaboration with teams across different time zones and locations

Work Schedule: 40 hours per week, with flexible hours within the 9 AM - 5 PM EST timeframe

ASSUMPTION: The fully remote nature of this role offers candidates the opportunity to work from anywhere, with flexibility in their work location and schedule.

💼 Interview & Application Insights

Typical Process:

• Fill in the application form
• Record a video showcasing your skill sets

Key Assessment Areas:

• Digital marketing and campaign management skills
• Ability to translate technical concepts into marketing content
• HubSpot proficiency and marketing automation experience
• Cross-functional collaboration and communication skills

Application Tips:

• Highlight your experience with digital marketing campaigns and GTM strategies in your resume
• Tailor your resume and cover letter to emphasize your skills and experience in the required qualifications
• Prepare a video that showcases your skills and enthusiasm for the role

ATS Keywords: Digital Marketing, Lead Generation, Content Strategy, GTM Strategies, Marketing Automation, HubSpot, SEO, A/B Testing, Collaboration, Technical Writing, Campaign Management, Data Analysis, Creative Thinking, Content Creation, Performance Tracking, Design Tools

ASSUMPTION: The application process for this role is straightforward and focused on assessing the candidate's skills and experience in digital marketing and campaign management.

🛠️ Tools & Technologies

• HubSpot
• Canva or Figma (optional)
• SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: This role requires proficiency in HubSpot and may involve the use of additional marketing and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Bridging the global talent gap
• Helping international professionals thrive in the US tech industry
• Offering exciting roles in US startups with remote flexibility

Work Style:

• Dynamic and collaborative work environment
• Flexible hours and remote work arrangement
• Focus on growth and long-term success for candidates

Self-Assessment Questions:

• Do you have experience working with international teams and stakeholders?
• Are you comfortable working in a fully remote environment with flexible hours?
• Do you thrive in a dynamic and collaborative work environment focused on growth and long-term success?

ASSUMPTION: Candidates who are comfortable working in a fully remote environment and thrive in a dynamic, collaborative work environment focused on growth and long-term success may be a strong fit for this role.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a dynamic work environment
• Balancing the need for creativity and innovation with the requirement for data-driven decision-making
• Adapting to different team structures and work arrangements in a growing company
• Working with stakeholders across different time zones and locations

ASSUMPTION: These challenges are inherent in a dynamic, growing company and can be overcome with strong project management skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• This role differs from traditional marketing roles in its focus on growth and digital campaigns, as well as its requirement for strong technical writing skills
• Industry-specific context: The open-source distributed computing platform industry is dynamic and rapidly evolving, requiring candidates to stay up-to-date with the latest trends and technologies
• Career path comparison: This role offers significant growth opportunities for candidates looking to expand their skills and gain experience in a dynamic, collaborative environment

ASSUMPTION: This role offers unique opportunities and challenges compared to similar marketing roles, with a focus on growth, digital campaigns, and technical writing in the open-source distributed computing platform industry.

📝 Sample Projects

• Developing a comprehensive digital marketing strategy for an open-source distributed computing platform, including email and drip campaigns, website optimization, and content creation
• Creating a series of high-impact GTM assets, such as whitepapers, one-pagers, sales decks, investor presentations, and press releases, to support business growth
• Optimizing landing pages and CTAs to improve conversion rates and drive lead generation for an open-source distributed computing platform

ASSUMPTION: These sample projects illustrate the range of responsibilities and requirements for the Growth Marketing Manager role, with a focus on digital marketing, content creation, and optimization.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and work arrangement for this role?
• How does this role collaborate with leadership, sales, and product teams to align marketing initiatives with business goals?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the growth and development of its employees in this role?
• What are the key challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company's priorities and challenges.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your skills and experience in the required qualifications
• Prepare a video that showcases your skills and enthusiasm for the role
• Follow up with the hiring manager within 7 days of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.