Growth Marketing Manager

📌 Core Information

🔹 Job Title: Growth Marketing Manager

🔹 Company: Clerk

🔹 Location: North America (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 18, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Scaling proven acquisition channels to drive growth
• Running high-velocity experiments to uncover new growth opportunities
• Tracking and reporting performance to optimize campaigns
• Staying up-to-date with trends in developer communities

ASSUMPTION: This role requires a strong background in growth marketing, with a focus on developer audiences. Successful candidates will have experience in multiple growth channels and be comfortable working in a fast-paced, autonomous environment.

📋 Key Responsibilities

✅ Own and optimize performance across top acquisition channels

✅ Design and execute creative, low-friction tests to drive signups and activations

✅ Define success metrics, measure campaign impact, and communicate learnings

✅ Keep a pulse on developer community trends to inform marketing strategies

ASSUMPTION: This role requires a data-driven approach, with a strong emphasis on experimentation and continuous learning. Successful candidates will be comfortable working with data and using it to guide decision-making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of experience in growth marketing, digital marketing, or a similar role for developer-focused products

Required Skills:

• Proven track record of strategy design, execution, and measurement across multiple growth channels (YouTube, Paid Social, Technical Newsletters, Open Source, Paid Search)
• Strong analytical skills and data-driven mindset
• Excellent communication and collaboration skills
• Ability to work autonomously and manage multiple projects

Preferred Skills:

• Experience with marketing automation tools
• Familiarity with developer communities and open-source projects
• Proficiency in SQL or other data analysis tools

ASSUMPTION: Successful candidates will have a strong background in growth marketing, with a proven track record of driving results across multiple channels. They will also be comfortable working in a remote, globally distributed team.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on experience and location)

Benefits:

• Competitive salary
• Equity ownership
• Top-tier health insurance
• Work gear allowance
• Flexible vacation policy
• Diverse and inclusive team

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for growth marketing roles with 2-5 years of experience. Actual compensation may vary based on factors such as location and individual qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Clerk is a technology company specializing in user management platforms for developers. They operate in the competitive and rapidly evolving tech industry.

Company Size: Clerk has 51-200 employees, which places it in the mid-size category. This size allows for a more agile and innovative work environment while still offering the resources and stability of a larger company.

Founded: Clerk was founded in 2019, making it a relatively young company with a strong focus on growth and innovation.

Company Description:

• Clerk provides a complete suite of embeddable UIs, flexible APIs, and admin dashboards to authenticate and manage users
• The company is globally distributed, with a strong focus on remote work and collaboration
• Clerk is committed to fostering an inclusive environment where everyone can contribute their best in building impactful products and tools for the modern web

Company Specialties:

• User authentication and management
• Embeddable UIs and APIs
• Developer-focused products

Company Website: clerk.com

ASSUMPTION: Clerk's focus on developer communities and open-source projects makes it an attractive option for growth marketing professionals with a strong background in the tech industry.

📊 Role Analysis

Career Level: This role is suitable for mid-career growth marketing professionals with 2-5 years of experience in the field.

Reporting Structure: The Growth Marketing Manager will report directly to the Head of Marketing or a similar role.

Work Arrangement: This role is remote-friendly, with a requirement to live in a location that is ±3 hours within U.S. Mountain Time (MDT, UTC−06:00).

Growth Opportunities:

• As Clerk continues to grow, there may be opportunities for the Growth Marketing Manager to take on additional responsibilities or move into a leadership role
• The company's focus on innovation and experimentation provides ample opportunities for professional development and skill-building

ASSUMPTION: Successful candidates will be self-driven, able to work autonomously, and comfortable with the challenges and opportunities that come with working in a fast-paced, growing company.

🌍 Location & Work Environment

Office Type: Remote-friendly, with a globally distributed team

Office Location(s): N/A (remote work only)

Geographic Context:

• Clerk's remote work policy allows for a high degree of flexibility and work-life balance
• The company's global distribution provides opportunities for collaboration and learning from a diverse range of perspectives
• Clerk's focus on developer communities means that the company is well-connected within the tech industry, providing ample opportunities for networking and professional development

Work Schedule: Full-time (40 hours per week), with a flexible work schedule that allows for a healthy work-life balance

ASSUMPTION: Clerk's remote work policy and flexible work schedule make it an attractive option for growth marketing professionals looking for a balance between work and personal life.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the hiring manager
• Take-home assignment or case study
• Final interview with the team

Key Assessment Areas:

• Growth marketing experience and expertise
• Data analysis and interpretation skills
• Communication and collaboration skills
• Cultural fit and alignment with Clerk's values

Application Tips:

• Tailor your resume and cover letter to highlight your experience with growth marketing, developer communities, and relevant tools and technologies
• Prepare for behavioral interview questions that focus on your experience with growth marketing strategies, campaign optimization, and data-driven decision-making
• Be ready to discuss your approach to experimentation, iteration, and continuous learning

ATS Keywords: Growth Marketing, Developer Communities, Acquisition Channels, Experimentation, Data-Driven Decisions, Digital Marketing, Open Source, Paid Social, YouTube, Paid Search, Technical Newsletters

ASSUMPTION: Clerk's hiring process is designed to assess candidates' skills and cultural fit, with a strong emphasis on growth marketing experience and expertise.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• Analytics tools (e.g., Google Analytics, Mixpanel)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Successful candidates will have experience with a range of marketing tools and technologies, and be comfortable learning new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• User-focused
• Inclusive
• Curious
• Impact-driven

Work Style:

• Autonomous
• Collaborative
• Data-driven
• Experimental

Self-Assessment Questions:

• Do you thrive in an autonomous, remote work environment?
• Are you comfortable working with data and using it to guide decision-making?
• Do you have experience working with developer communities and open-source projects?

ASSUMPTION: Clerk's company culture is characterized by a strong focus on user-centered design, collaboration, and continuous learning. Successful candidates will be comfortable working autonomously and in a remote, globally distributed team.

⚠️ Potential Challenges

• Working remotely can present challenges in terms of communication and collaboration
• The fast-paced nature of growth marketing can be demanding and stressful at times
• The company's focus on experimentation and iteration can lead to a high degree of uncertainty and change
• The competitive nature of the tech industry can present challenges in terms of standing out and driving results

ASSUMPTION: Successful candidates will be comfortable working in a remote, fast-paced environment and be able to manage the challenges that come with it.

📈 Similar Roles Comparison

• Compared to traditional marketing roles, this role places a greater emphasis on experimentation, iteration, and data-driven decision-making
• Compared to other growth marketing roles, this role has a stronger focus on developer communities and open-source projects
• Compared to other roles within Clerk, this role requires a strong background in growth marketing and a data-driven approach

ASSUMPTION: This role is well-suited for growth marketing professionals with a strong background in the tech industry and a data-driven approach to marketing.

📝 Sample Projects

• Developing and executing a campaign to drive signups and activations through YouTube
• Conducting A/B tests to optimize the performance of paid social ads
• Analyzing campaign data to identify trends and insights, and using that information to inform future marketing strategies

ASSUMPTION: Successful candidates will have experience with a range of growth marketing strategies and be comfortable working with data to drive results.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing strategy?
• How does Clerk support the professional development and growth of its employees?
• What are the biggest challenges facing the growth marketing team, and how does this role address them?
• How does Clerk measure the success of its growth marketing efforts, and how will my performance be evaluated?
• What is the company's approach to experimentation and iteration, and how does that manifest in the growth marketing team?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to assess their fit with Clerk's company culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your experience with growth marketing, developer communities, and relevant tools and technologies
• Prepare for behavioral interview questions that focus on your experience with growth marketing strategies, campaign optimization, and data-driven decision-making
• Be ready to discuss your approach to experimentation, iteration, and continuous learning
• Follow up with the hiring manager one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.