Growth Marketing Manager ( Senior )

📌 Core Information

🔹 Job Title: Growth Marketing Manager (Senior)

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 28, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Devising and executing strategies to drive business growth across all digital channels
• Managing and optimizing digital marketing campaigns for maximum ROI
• Collaborating with cross-functional teams to align growth efforts with company objectives
• Leading and mentoring a team of marketers

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and experience in digital marketing to succeed.

📋 Key Responsibilities

✅ Identify and implement digital growth strategies for the business

✅ Develop and execute strategic marketing campaigns to drive user acquisition, retention, and revenue growth

✅ Utilize data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement

✅ Oversee ad developments, testing, and analysis for performance optimization

✅ Collaborate with cross-functional teams to ensure alignment on growth efforts with broader company objectives

✅ Prepare and present forecasts and regular reports on growth performances to senior management

✅ Conduct market research and competitive analysis to identify new growth opportunities

✅ Lead and mentor a team of marketers, providing guidance, support, and professional development opportunities

✅ Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

ASSUMPTION: This role involves a mix of strategic planning, data-driven decision making, and hands-on campaign management.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, business, or a related field

Experience: Minimum of 5 years of experience in growth marketing or digital marketing roles

Required Skills:

• Proven track record in driving successful optimizations to reach and engage customers through digital marketing acquisition and conversion
• Knowledge of CRM tools, marketing automation setup, and SEO tools
• Expertise in Paid Search, Paid Social, Display, Retargeting, Affiliate, CRO, and SEO
• Expertise with Google Analytics, performance dashboards, and basic SQL
• Familiarity with acquisition analysis, A/B testing, and ad fraud detection
• Past experiences managing teams of 1-2 members
• Strong analytical skills and proficiency in data analysis tools and techniques
• Excellent communication and collaboration skills, with the ability to influence and align cross-functional teams

Preferred Skills:

• Knowledge of traditional marketing

ASSUMPTION: Candidates with a strong background in digital marketing, experience in managing campaigns, and a data-driven mindset will be most successful in this role.

💰 Compensation & Benefits

Salary Range: SGD 7,000 - SGD 8,000 per month (Based on industry standards for a senior role in Singapore)

Benefits:

• Not specified in the job description

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is based on industry standards for a senior role in Singapore. Benefits may include health insurance, retirement plans, and other perks common to the industry.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting

Company Size: 11-50 employees (Small to medium-sized company, offering a close-knit work environment with opportunities for growth and impact)

Founded: 2017 (Relatively new company with a focus on innovation and growth)

Company Description:

• Flintex Consulting is a leading recruitment agency in Singapore, specializing in various sectors such as Technology, BFSI, Human Resource & Administration, Engineering & Manufacturing, Sales & Marketing, Finance & Accounting
• The company aims to match individual job candidates with the right employers and vice versa, fostering fruitful careers and placements
• Flintex Consulting utilizes an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: flintex.com.sg

ASSUMPTION: Flintex Consulting is a growing recruitment agency with a focus on technology and digital sectors, offering opportunities for career growth and development.

📊 Role Analysis

Career Level: Senior (Experienced professional with a proven track record in growth marketing)

Reporting Structure: This role reports directly to the Head of Marketing or a similar position (Based on company structure)

Work Arrangement: On-site (Full-time, with the possibility of remote work for specific tasks or projects)

Growth Opportunities:

• Potential to lead and mentor a team of marketers
• Opportunities to work on diverse campaigns and projects
• Possibility to grow into a leadership or management role within the marketing department

ASSUMPTION: This role offers opportunities for professional growth and development, with the potential to take on more responsibilities and leadership roles as the company expands.

🌍 Location & Work Environment

Office Type: Modern office space in a central business district

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a global hub for technology, finance, and business, offering a vibrant and dynamic work environment
• The office is located in the Central Business District, with easy access to public transportation and amenities
• The city-state is known for its multiculturalism, safety, and high quality of life

Work Schedule: Full-time (40 hours per week, with the possibility of flexible hours or remote work for specific tasks or projects)

ASSUMPTION: The work environment is fast-paced and dynamic, with a focus on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final interview with senior management or stakeholders

Key Assessment Areas:

• Digital marketing expertise and experience
• Data-driven decision making and analytical skills
• Strategic thinking and problem-solving abilities
• Leadership and team management skills

Application Tips:

• Highlight your experience in digital marketing and growth strategies
• Include specific examples of successful campaigns and their outcomes
• Tailor your resume and cover letter to emphasize your relevant skills and experiences
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities

ATS Keywords: Digital Marketing, Growth Strategies, Data Analysis, Campaign Management, Team Leadership, Marketing Automation, SEO, SEM, CRM, A/B Testing, Ad Fraud Detection

ASSUMPTION: The application process is competitive, and candidates with a strong background in digital marketing and relevant experience are most likely to succeed.

🛠️ Tools & Technologies

• CRM tools (e.g., Salesforce, HubSpot)
• Marketing automation platforms (e.g., Marketo, Pardot)
• SEO tools (e.g., SEMrush, Ahrefs)
• Google Analytics
• Performance dashboards (e.g., Tableau, Power BI)
• Basic SQL

ASSUMPTION: Candidates should be proficient in using relevant marketing tools and technologies to succeed in this role.

👔 Cultural Fit Considerations

Company Values:

• Not specified in the job description

Work Style:

• Collaborative and team-oriented
• Data-driven and results-focused
• Innovative and adaptable

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with data and using it to inform decision-making?
• Do you have experience leading and managing teams?

ASSUMPTION: Candidates who are comfortable working in a collaborative, data-driven environment and have experience leading teams will be a good fit for this role.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously
• Keeping up with the latest trends and best practices in digital marketing
• Working with cross-functional teams and stakeholders to align growth efforts with company objectives
• Adapting to a fast-paced, dynamic work environment

ASSUMPTION: Candidates should be prepared to manage multiple priorities, stay up-to-date with industry trends, and adapt to a fast-paced work environment to succeed in this role.

📈 Similar Roles Comparison

• This role is similar to a Senior Digital Marketing Manager or Growth Marketing Manager in other companies, with a focus on driving business growth through digital channels
• However, the specific responsibilities and requirements may vary depending on the company's size, industry, and marketing strategy
• Career progression may include moving into a leadership or management role within the marketing department

ASSUMPTION: Candidates should research similar roles in other companies to better understand the industry standards and expectations for a Senior Growth Marketing Manager.

📝 Sample Projects

• Developing and executing a comprehensive digital marketing strategy to drive user acquisition and revenue growth for a new product launch
• Optimizing paid advertising campaigns to improve ROI and reduce cost per acquisition
• Conducting A/B testing to improve the performance of landing pages and conversion rates
• Analyzing customer data to identify trends and opportunities for targeted marketing campaigns

ASSUMPTION: Candidates should be prepared to provide specific examples of their experience in developing and executing digital marketing strategies, optimizing campaigns, and analyzing data to drive results.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role collaborate with other departments, such as sales and product?
• What are the most significant challenges facing the marketing department currently?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance and flexible work arrangements?

ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and the company, and their commitment to driving results.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing and growth strategies
• Prepare for the interview by researching the company and practicing common interview questions
• Follow up with the hiring manager after the interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.