Growth Marketing Manager ( Senior )

📌 Core Information

🔹 Job Title: Growth Marketing Manager (Senior)

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore, , Singapore

🔹 Job Type: On-site

🔹 Category: Staffing and Recruiting

🔹 Date Posted: May 12, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic marketing campaigns to drive user acquisition, retention, and revenue growth across all digital channels.
• Utilizing data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement across the funnel.
• Overseeing ad developments, testing, and analysis for performance optimization.
• Collaborating with cross-functional teams to ensure alignment on growth efforts with broader company objectives.
• Staying abreast of emerging technologies and best practices in growth marketing, and leveraging insights to drive innovation and experimentation.

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and experience in managing digital marketing campaigns to drive business growth.

📋 Key Responsibilities

✅ Identify and implement digital growth strategies for the business.

✅ Develop and execute strategic marketing campaigns to drive user acquisition, retention, and revenue growth across all digital channels and consumer touchpoints.

✅ Utilize data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement across the funnel.

✅ Oversee ad developments, testing, and analysis for performance optimization.

✅ Collaborate with cross-functional teams to ensure alignment on growth efforts with broader company objectives.

✅ Prepare and present forecasts and regular reports on growth performances to senior management.

✅ Conduct market research and competitive analysis to identify new growth opportunities and stay ahead of industry trends.

✅ Lead and mentor a team of marketers, providing guidance, support, and professional development opportunities.

✅ Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation.

ASSUMPTION: The role involves a mix of strategic planning, hands-on campaign management, and team leadership, requiring a well-rounded marketing professional.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, business, or related field

Experience: Minimum of 5 years of experience in growth marketing or digital marketing roles.

Required Skills:

• Proven track record in driving successful optimizations to reach and engage customers through digital marketing acquisition and conversion.
• Knowledge of CRM tools, marketing automation setup, and SEO tools.
• Expertise in Paid Search, Paid Social, Display, Retargeting, Affiliate, CRO, and SEO.
• Expertise with Google Analytics, performance dashboards, and basic SQL.
• Familiarity with acquisition analysis, A/B testing, and ad fraud detection.
• Past experiences managing teams of 1-2 members.
• Strong analytical skills and proficiency in data analysis tools and techniques.
• Excellent communication and collaboration skills, with the ability to influence and align cross-functional teams.

Preferred Skills:

• Knowledge of traditional marketing would be an added advantage.

ASSUMPTION: Candidates should have a strong background in digital marketing, with a focus on data-driven decision making and team management.

💰 Compensation & Benefits

Salary Range: SGD 7000 - SGD 8000 per month (Based on industry standards for a senior-level growth marketing role in Singapore)

Benefits:

• Not specified in the job description. Assumed to include standard benefits such as medical insurance, provident fund, and annual leave.

Working Hours: Full-time, typically 9:00 AM to 6:00 PM, Monday to Friday, with flexibility for remote work as needed.

ASSUMPTION: The salary range is based on market research for similar roles in Singapore. Benefits may vary and should be confirmed with the employer.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting Pte Ltd operates in the staffing and recruiting industry, focusing on technology, BFSI, human resource and administration, engineering and manufacturing, sales and marketing, and finance and accounting sectors.

Company Size: With 11-50 employees, Flintex Consulting is a mid-sized company, offering a supportive work environment with opportunities for growth and mentorship.

Founded: Founded in 2017, Flintex Consulting has established itself as a leading recruitment agency in Singapore, with a strong focus on matching employee skill sets with current vacancies.

Company Description:

• Flintex Consulting specializes in technology, BFSI, human resource and administration, engineering and manufacturing, sales and marketing, and finance and accounting sectors.
• The company offers valuable insight to candidates and companies to maximize their recruitment efforts, fostering fruitful careers rather than short-term jobs and placements.
• Flintex Consulting covers all levels of placement, from entry-level professionals to mid-level and CEO-level posts, utilizing an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project-based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring and Trainings

Company Website: https://flintex.com.sg/

ASSUMPTION: Flintex Consulting's focus on matching employee skill sets with current vacancies enables them to foster successful careers and placements for both candidates and clients.

📊 Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and experience in growth marketing.

Reporting Structure: The Growth Marketing Manager will report directly to the hiring manager and collaborate with cross-functional teams to ensure alignment on growth efforts with broader company objectives.

Work Arrangement: This role is on-site, with flexibility for remote work as needed. The work arrangement may include office days and remote work days, depending on the company's policies and the employee's needs.

Growth Opportunities:

• Leading and mentoring a team of marketers, providing guidance, support, and professional development opportunities.
• Staying abreast of emerging technologies and best practices in growth marketing, and leveraging insights to drive innovation and experimentation.
• Potential career progression into a leadership or management role within the marketing department or the company.

ASSUMPTION: The Growth Marketing Manager role offers opportunities for professional growth and development, both within the marketing department and the company as a whole.

🌍 Location & Work Environment

Office Type: Flintex Consulting's office is located in a commercial building, offering a professional work environment with access to amenities and public transportation.

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore, Singapore 079903

Geographic Context:

• Singapore is a global financial hub with a strong focus on technology and innovation.
• The office is located in the Central Business District (CBD), offering easy access to public transportation, shopping, dining, and entertainment options.
• The CBD is a vibrant and dynamic business district, home to many multinational corporations and local businesses.

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for remote work as needed. The work schedule may vary depending on the company's policies and the employee's needs.

ASSUMPTION: The work environment at Flintex Consulting is professional and supportive, with opportunities for growth and development in a dynamic and vibrant business district.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the company's careers portal.
• Phone or video screening to assess communication skills and cultural fit.
• In-depth interviews with the hiring manager and other team members to discuss the role, responsibilities, and expectations.
• Final interview with the company's leadership team to discuss career growth and company culture.

Key Assessment Areas:

• Digital marketing expertise and experience.
• Data analysis and interpretation skills.
• Team leadership and management skills.
• Communication and collaboration skills.
• Cultural fit and alignment with company values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Include specific examples of your achievements in digital marketing campaigns and team leadership.
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and adaptability.
• Research the company and the industry to demonstrate your understanding of the role and the market.

ATS Keywords: Digital Marketing, Growth Marketing, Data Analysis, Team Leadership, Marketing Campaigns, User Acquisition, Retention, Revenue Growth, Google Analytics, SEO, SEM, CRM, Marketing Automation, A/B Testing, Ad Fraud Detection

ASSUMPTION: The application process at Flintex Consulting is designed to assess candidates' skills, experience, and cultural fit, with a focus on digital marketing expertise and team leadership.

🛠️ Tools & Technologies

• Google Analytics
• CRM tools (e.g., Salesforce, HubSpot, Zoho CRM)
• Marketing automation tools (e.g., Marketo, Pardot, HubSpot)
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Paid advertising platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
• Basic SQL

ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in digital marketing and growth marketing.

👔 Cultural Fit Considerations

Company Values:

• Matching: Flintex Consulting specializes in matching employee skill sets with current vacancies, fostering successful careers and placements.
• Guiding: The company offers valuable insight to candidates and companies to maximize their recruitment efforts.
• Placing: Flintex Consulting covers all levels of placement, from entry-level professionals to mid-level and CEO-level posts.

Work Style:

• Data-driven: The company relies on data analysis and interpretation to drive decision-making and optimize marketing campaigns.
• Collaborative: Flintex Consulting fosters a collaborative work environment, with a focus on teamwork and cross-functional collaboration.
• Adaptable: The company is adaptable and responsive to changes in the market and the industry, staying ahead of trends and emerging technologies.

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and best practices in digital marketing?
• Can you provide an example of a time when you led a team to achieve a significant marketing goal?
• How do you approach data analysis and interpretation to drive decision-making and optimize marketing campaigns?

ASSUMPTION: Flintex Consulting values a data-driven, collaborative, and adaptable work style, with a focus on matching employee skill sets with current vacancies to foster successful careers and placements.

⚠️ Potential Challenges

• The role requires a high degree of expertise and experience in growth marketing, with a focus on data-driven decision making and team leadership.
• The role may involve working with tight deadlines and managing multiple projects simultaneously, requiring strong time management and organizational skills.
• The role may require occasional travel to attend industry events, conferences, or client meetings.
• The role may involve working with a diverse and global team, requiring strong communication and cultural sensitivity skills.

ASSUMPTION: The potential challenges of this role are related to the high degree of expertise and experience required, as well as the dynamic and global nature of the work environment.

📈 Similar Roles Comparison

• Compared to other growth marketing roles, this role places a greater emphasis on team leadership and management, with a focus on mentoring and developing junior team members.
• Compared to other digital marketing roles, this role requires a higher degree of strategic thinking and data analysis, with a focus on driving business growth and revenue generation.
• Compared to other management roles, this role requires a strong background in digital marketing and growth marketing, with a focus on data-driven decision making and team leadership.

ASSUMPTION: This role is unique in its focus on team leadership and management, strategic thinking, and data-driven decision making, requiring a well-rounded marketing professional with a strong background in digital marketing and growth marketing.

📝 Sample Projects

• Developing and executing a strategic marketing campaign to drive user acquisition and retention across all digital channels, with a focus on maximizing return on investment.
• Conducting market research and competitive analysis to identify new growth opportunities and stay ahead of industry trends, with a focus on data analysis and interpretation.
• Leading a team of marketers to develop and execute a series of A/B tests to optimize marketing campaigns and drive continuous improvement across the funnel.

ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for the Growth Marketing Manager role, with a focus on data-driven decision making, team leadership, and strategic thinking.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics, and how this role fits into the broader marketing department and the company as a whole?
• How does the company support the professional development and growth of its employees, particularly in the marketing department?
• Can you provide an example of a time when the company responded to a change in the market or the industry, and how this role contributed to that response?
• How does the company approach diversity, equity, and inclusion, and how does this role contribute to those efforts?
• What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?

ASSUMPTION: These key questions are designed to assess the company's culture, values, and commitment to employee growth and development, as well as the role's fit within the broader organization and its impact on business performance.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://flintex.zohorecruit.com/jobs/Careers/418400000041166566/Growth-Marketing-Manager-Senior-
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on digital marketing campaigns, team leadership, and data-driven decision making.
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and adaptability.
• Research the company and the industry to demonstrate your understanding of the role and the market.
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.