Growth Marketing Manager ( Senior )

📌 Core Information

🔹 Job Title: Growth Marketing Manager (Senior)

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 21, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic marketing campaigns across all digital channels to drive user acquisition, retention, and revenue growth
• Utilizing data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement
• Collaborating with cross-functional teams to ensure alignment on growth efforts with broader company objectives
• Staying ahead of industry trends and leveraging insights to drive innovation and experimentation
• Managing and mentoring a team of marketers

ASSUMPTION: This role requires a strong understanding of digital marketing principles and the ability to interpret data to formulate and execute growth marketing strategies.

📋 Key Responsibilities

✅ Identify and implement digital growth strategies for the business

✅ Develop and execute strategic marketing campaigns to drive user acquisition, retention, and revenue growth across all digital channels and consumer touchpoints

✅ Utilize data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement across the funnel

✅ Oversee ad developments, testing, and analysis for performance optimization

✅ Collaborate with cross-functional teams to ensure alignment on growth efforts with broader company objectives

✅ Prepare and present forecasts and regular reports on growth performances to senior management

✅ Conduct market research and competitive analysis to identify new growth opportunities and stay ahead of industry trends

✅ Lead and mentor a team of marketers, providing guidance, support, and professional development opportunities

✅ Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

ASSUMPTION: This role may require occasional overtime or weekend work to meet project deadlines or attend industry events.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, business, or a related field

Experience: Minimum of 5 years of experience in growth marketing or digital marketing roles

Required Skills:

• Proven track record in driving successful optimizations to reach and engage customers through digital marketing acquisition and conversion
• Knowledge of CRM tools, marketing automation setup, and SEO tools
• Expertise in Paid Search, Paid Social, Display, Retargeting, Affiliate, CRO, and SEO
• Expertise with Google Analytics, performance dashboards, and basic SQL
• Familiarity with acquisition analysis, A/B testing, and ad fraud detection
• Strong analytical skills and proficiency in data analysis tools and techniques
• Excellent communication and collaboration skills, with the ability to influence and align cross-functional teams

Preferred Skills:

• Knowledge of traditional marketing

ASSUMPTION: Candidates with experience in managing teams of 3 or more members may be given preference.

💰 Compensation & Benefits

Salary Range: SGD 7,000 - SGD 8,000 per month

Benefits:

• Medical insurance
• Retirement benefits
• Performance bonuses
• Professional development opportunities

Working Hours: 40 hours per week, with flexible work arrangements available

ASSUMPTION: The salary range provided is based on industry standards for a senior-level growth marketing role in Singapore.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting is a leading recruitment agency in Singapore, specializing in technology, BFSI, human resource & administration, engineering & manufacturing, sales & marketing, finance & accounting sectors.

Company Size: Flintex Consulting has 11-50 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: Flintex Consulting was founded in 2017, with a focus on matching individual job candidates with the right companies and driving business growth for clients.

Company Description:

• Flintex Consulting specializes in technology, BFSI, human resource & administration, engineering & manufacturing, sales & marketing, finance & accounting sectors
• The company offers a wide range of recruitment services, including IT recruitments, staff augmentation, contract staffing, salary advisory, temporary hiring, executive search, project-based search, RPO, payroll services, work pass application, leadership hiring, and trainings
• Flintex Consulting utilizes an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: flintex.com.sg

ASSUMPTION: Flintex Consulting's focus on multiple sectors and diverse recruitment services provides opportunities for candidates to grow their careers in various directions.

📊 Role Analysis

Career Level: This role is at the senior level, with opportunities for growth and leadership within the marketing team.

Reporting Structure: The Growth Marketing Manager will report directly to the Head of Marketing and work closely with cross-functional teams, including sales, product, and customer success.

Work Arrangement: This role is on-site, with flexible work arrangements available. Occasional remote work may be possible, depending on the team's needs and project requirements.

Growth Opportunities:

• Leading and mentoring a team of marketers
• Expanding the company's marketing efforts into new channels and regions
• Taking on additional responsibilities as the company grows and evolves

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to take on more responsibilities and advance their career within the company.

🌍 Location & Work Environment

Office Type: Flintex Consulting's office is located in International Plaza, a modern and well-equipped workspace in the heart of Singapore's Central Business District.

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a global hub for business, finance, and technology, with a vibrant and multicultural work environment
• The Central Business District is home to many multinational corporations and offers easy access to public transportation, shopping, and dining options
• Singapore's tropical climate and diverse cultural scene provide ample opportunities for leisure and recreation

Work Schedule: The work schedule is Monday to Friday, with standard office hours. However, the role may require occasional overtime or weekend work to meet project deadlines or attend industry events.

ASSUMPTION: The office environment is professional and collaborative, with a focus on driving business growth and client success.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and team members
• Final interview with the Head of Marketing
• Job offer and onboarding

Key Assessment Areas:

• Digital marketing expertise and strategic thinking
• Data analysis and interpretation skills
• Communication and collaboration skills
• Leadership and team management abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their results to discuss during the interview
• Research Flintex Consulting's industry and competitors to demonstrate your understanding of the market

ATS Keywords: Growth marketing, digital marketing, data analytics, SEO, SEM, email marketing, social media, CRM systems, paid search, paid social, display advertising, retargeting, CRO, Google Analytics, A/B testing, team management, market research

ASSUMPTION: The application process may take up to 4 weeks, depending on the number of candidates and the hiring team's availability.

🛠️ Tools & Technologies

• CRM tools (e.g., Salesforce, HubSpot)
• Marketing automation setup (e.g., Marketo, Pardot)
• SEO tools (e.g., SEMrush, Ahrefs)
• Paid advertising platforms (e.g., Google Ads, Facebook Ads)
• Google Analytics
• Basic SQL
• Data analysis tools (e.g., Excel, Tableau)

ASSUMPTION: The required tools and technologies may change or evolve over time, depending on the company's needs and industry trends.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Professionalism
• Innovation
• Collaboration
• Client-centricity

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and open to new ideas
• Results-focused and goal-oriented

Self-Assessment Questions:

• Do you have a proven track record of driving successful optimizations through digital marketing acquisition and conversion?
• Are you comfortable working in a fast-paced, dynamic environment and managing multiple projects simultaneously?
• Do you thrive in a collaborative, team-oriented work environment and enjoy mentoring others?

ASSUMPTION: Candidates who align with Flintex Consulting's values and work style are more likely to succeed in this role and contribute to the company's growth.

⚠️ Potential Challenges

• Managing a team of marketers with varying levels of experience and expertise
• Keeping up with the latest digital marketing trends and best practices
• Balancing the need for short-term results with long-term strategic planning
• Navigating the competitive Singapore job market and attracting top talent

ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses primarily on digital channels and data-driven decision-making
• Compared to other growth marketing roles, this position offers significant opportunities for leadership and team management
• In terms of career path, this role can lead to senior marketing management or director-level positions within the company

ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired path when applying.

📝 Sample Projects

• Developing and executing a multi-channel marketing campaign to drive user acquisition and revenue growth for a new product launch
• Conducting market research and competitive analysis to identify new growth opportunities and optimize existing campaigns
• Implementing and managing a marketing automation system to streamline lead generation and nurturing processes

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the Growth Marketing Manager may be responsible for, but the specific projects may vary depending on the company's needs and priorities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the key priorities for this role in the first 90 days?
• How does Flintex Consulting support the professional development and growth of its employees?
• What are the most significant challenges facing the marketing team currently, and how can this role help address them?
• How does Flintex Consulting measure the success of its marketing efforts, and what key performance indicators (KPIs) will I be responsible for tracking?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest and engagement in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their results to discuss during the interview
• Research Flintex Consulting's industry and competitors to demonstrate your understanding of the market
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.