📌 Core Information
🔹 Job Title: Growth Marketing SEO
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Financial Services
🔹 Date Posted: April 11, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies to drive sustainable organic traffic growth and lead generation.
- Collaborating with content, development, and marketing teams to implement best SEO practices.
- Analyzing data and interpreting metrics to make data-driven decisions.
- Working in a hybrid environment, with 3 days per week on-site in Lisbon.
ASSUMPTION: This role requires a high level of expertise in SEO, with a focus on technical aspects and data analysis. It also involves close collaboration with multiple teams, so strong communication skills are essential.
📋 Key Responsibilities
✅ Create and optimize SEO strategies to ensure sustainable organic traffic growth and lead generation.
✅ Collaborate with content, development, and marketing teams to implement best SEO practices.
✅ Analyze data and interpret metrics to make data-driven decisions.
✅ Stay up-to-date with industry trends and best practices in SEO.
✅ Conduct keyword research and on-page optimization.
✅ Develop and execute link-building strategies.
✅ Monitor and report on SEO performance using tools like Google Analytics and Google Search Console.
✅ Contribute to the creation of content on-page, optimized for SEO.
ASSUMPTION: This role requires a deep understanding of SEO, with a focus on technical aspects, data analysis, and collaboration with multiple teams. It also involves staying up-to-date with industry trends and best practices.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: Minimum of 3 years of proven experience in SEO, ideally in a competitive environment or large-scale project.
Required Skills:
- Proven experience in SEO, with a focus on technical aspects and data analysis.
- Strong knowledge of SEO tools, such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush.
- Familiarity with HTML, CSS, and JavaScript.
- Excellent communication and collaboration skills.
- Ability to work independently and manage multiple projects.
- Fluency in Portuguese and English, spoken and written.
Preferred Skills:
- Experience with websites in the comparison, fintech, or related sectors.
- Familiarity with CMS Storyblok.
- Experience with mobile-first optimization and A/B testing for SEO.
ASSUMPTION: This role requires a high level of expertise in SEO, with a focus on technical aspects and data analysis. It also involves close collaboration with multiple teams, so strong communication skills are essential.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on experience and market research for SEO roles in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the Founder, Managing Director, and Head of Marketing
- Creative and innovative work environment
- Learning opportunities in financial decision-making
- Competitive salary
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The salary range is estimated based on market research for SEO roles in Lisbon, with consideration for the required experience level and the company's size. The benefits listed are based on the information provided in the job description.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá is a platform that simplifies the process of finding and comparing financial products, helping consumers save time and money.
Company Size: 51-200 employees. This size allows for a more personal work environment, with opportunities for growth and close collaboration with team members and leadership.
Founded: 2015. ComparaJá has been operating for over a decade, providing a solid foundation and established reputation in the market.
Company Description:
- ComparaJá is a free, independent online platform that compares and analyzes financial products and services.
- The company's mission is to help Portuguese consumers make informed and conscious decisions in the realm of personal finance.
- ComparaJá aims to be the go-to platform for financial products and services, offering a simple and informed decision-making process.
Company Specialties:
- Credit products (personal loans, credit cards, mortgages)
- Savings products (term deposits)
- Energy and telecommunications contracts
- Insurance products
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá is a well-established company in the financial services industry, with a clear mission and focus on helping consumers make informed financial decisions. The company's size and history provide a stable and supportive work environment for employees.
📊 Role Analysis
Career Level: Mid-level to senior. This role requires a significant amount of experience and expertise in SEO, as well as strong data analysis and communication skills.
Reporting Structure: This role reports directly to the Founder, Managing Director, and Head of Marketing, providing ample opportunities for growth and collaboration with leadership.
Work Arrangement: Hybrid (3 days on-site in Lisbon). This arrangement offers flexibility and the opportunity to work remotely for part of the week.
Growth Opportunities:
- Working directly with the Founder, Managing Director, and Head of Marketing provides ample opportunities for growth and learning.
- The company's focus on innovation and creativity offers the chance to contribute to and learn from cutting-edge projects.
- The role's focus on data analysis and decision-making provides opportunities to develop and refine these skills.
ASSUMPTION: This role offers significant opportunities for growth and learning, both in terms of SEO expertise and overall career development. The hybrid work arrangement provides flexibility and the chance to work remotely for part of the week.
🌍 Location & Work Environment
Office Type: On-site (3 days per week) in Lisbon, with the opportunity to work remotely for the remaining 2 days.
Office Location(s): Praça de Alvalade, Lisbon
Geographic Context:
- Lisbon is the capital and largest city of Portugal, offering a vibrant cultural scene, historical sites, and a Mediterranean climate.
- The Praça de Alvalade office is located in a bustling commercial district, with easy access to public transportation and nearby amenities.
- Lisbon is known for its affordability compared to other major European cities, with a lower cost of living and housing prices.
Work Schedule: Full-time (40 hours per week), with flexible hours and the opportunity to work remotely 2 days per week
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work, allowing for flexibility and a better work-life balance. The location in Lisbon provides a vibrant and affordable work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment
- On-site or video interview with the hiring manager and team members
- Final decision and job offer
Key Assessment Areas:
- SEO expertise and technical skills
- Data analysis and interpretation
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills.
- Include specific examples of your SEO achievements and the impact you've made in previous roles.
- Demonstrate your understanding of the company and the role's requirements in your cover letter.
- Prepare for the technical SEO assessment by brushing up on your knowledge of tools like Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush.
ATS Keywords: SEO, technical SEO, data analysis, collaboration, communication, hybrid work, Lisbon, financial services, comparison platform
ASSUMPTION: The application process for this role is likely to involve a technical SEO assessment and interviews with the hiring manager and team members. Tailoring your resume and cover letter to highlight your SEO experience and relevant skills is essential for success.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Screaming Frog
- Ahrefs
- SEMrush
- HTML
- CSS
- JavaScript
- CMS Storyblok
ASSUMPTION: This role requires proficiency in various SEO tools, as well as familiarity with HTML, CSS, and JavaScript. Experience with CMS Storyblok is a plus.
👔 Cultural Fit Considerations
Company Values:
- Ambition
- Proactivity
- Spirit of teamwork
- Creativity
- Ethical work
- Determination
- Humility
- Passion for improving financial literacy and savings capacity in Portugal
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and creative
- Results-oriented and proactive
- Adaptable and flexible
Self-Assessment Questions:
- How do you align with ComparaJá's values, particularly the focus on improving financial literacy and savings capacity in Portugal?
- How comfortable are you working in a hybrid environment, with 3 days on-site in Lisbon and 2 days remotely?
- How do you approach data analysis and interpretation to make informed decisions and drive results?
ASSUMPTION: ComparaJá values ambition, proactivity, teamwork, creativity, ethical work, determination, humility, and a passion for improving financial literacy and savings capacity in Portugal. Applicants should assess their fit with these values and the company's work style before applying.
⚠️ Potential Challenges
- Working in a competitive SEO landscape, with a focus on driving sustainable organic traffic growth and lead generation.
- Collaborating with multiple teams, including content, development, and marketing, to implement best SEO practices.
- Staying up-to-date with industry trends and best practices in SEO, as well as relevant tools and technologies.
- Adapting to a hybrid work environment, with 3 days on-site in Lisbon and 2 days remotely.
ASSUMPTION: This role presents several challenges, including working in a competitive SEO landscape, collaborating with multiple teams, and adapting to a hybrid work environment. Applicants should be prepared to address these challenges and demonstrate their ability to thrive in a dynamic and fast-paced environment.
📈 Similar Roles Comparison
- This role differs from other SEO positions in its focus on driving sustainable organic traffic growth and lead generation for a financial services comparison platform.
- Compared to other SEO roles, this position requires a higher level of expertise in technical SEO, data analysis, and collaboration with multiple teams.
- Career progression in this role could lead to senior SEO management positions or other leadership roles within the company.
ASSUMPTION: This role is unique in its focus on driving sustainable organic traffic growth and lead generation for a financial services comparison platform. Applicants should be prepared to demonstrate their expertise in technical SEO, data analysis, and collaboration with multiple teams.
📝 Sample Projects
- Developing and implementing a comprehensive SEO strategy for a new financial product launch, driving sustainable organic traffic growth and lead generation.
- Conducting a technical SEO audit of the company's website, identifying and addressing technical issues that impact organic search performance.
- Collaborating with the content team to create and optimize on-page content for SEO, driving organic traffic and engagement.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for this role, including SEO strategy development, technical SEO audits, and collaboration with content teams.
❓ Key Questions to Ask During Interview
- Can you describe the current SEO landscape for financial services comparison platforms, and how this role will contribute to driving sustainable organic traffic growth and lead generation?
- How does the SEO team collaborate with other departments, such as content, development, and marketing, to implement best SEO practices?
- What opportunities are there for growth and learning within the company, particularly in terms of SEO expertise and overall career development?
- How does the company support work-life balance, particularly in a hybrid work environment with 3 days on-site in Lisbon and 2 days remotely?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: These interview questions are designed to help applicants better understand the role's requirements, the company's culture, and the opportunities for growth and learning. Applicants should prepare thoughtful and insightful questions to demonstrate their interest and engagement with the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://job-boards.greenhouse.io/comparaja/jobs/6540856003
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills, including specific examples of your achievements and the impact you've made in previous roles.
- Prepare for the technical SEO assessment by brushing up on your knowledge of tools like Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush.
- Demonstrate your understanding of the company and the role's requirements in your cover letter.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
