Growth Product Manager - Data & Analytics

📌 Core Information

🔹 Job Title: Growth Product Manager - Data & Analytics

🔹 Company: Wipfli LLP

🔹 Location: United States (Remote)

🔹 Job Type: Full-Time

🔹 Category: Business Consulting and Services

🔹 Date Posted: June 17, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and executing product roadmaps for data and analytics tools supporting Sales and Marketing teams
• Collaborating with Growth leaders to understand business objectives and translate them into data product requirements
• Designing and implementing dashboards, reports, and predictive models to provide actionable insights
• Leading the development of client acquisition and retention analytics to identify revenue opportunities
• Managing product KPIs to measure success and drive continuous improvement

ASSUMPTION: This role requires a strong understanding of data visualization, business intelligence tools, and CRM systems, as well as experience with agile development methodologies.

📋 Key Responsibilities

✅ Develop and execute product roadmaps for data and analytics tools supporting Sales and Marketing teams

✅ Collaborate with Growth leaders to understand business objectives and translate them into data product requirements

✅ Design and implement dashboards, reports, and predictive models to provide actionable insights

✅ Lead the development of client acquisition and retention analytics to identify revenue opportunities

✅ Create and manage product KPIs to measure success and drive continuous improvement

✅ Collaborate with data engineers, analysts, and IT teams to ensure effective implementation

✅ Stay current on industry trends in data analytics, marketing technology, and professional services

✅ Advocate for data-driven decision making throughout the organization

✅ Conduct user research and feedback sessions to improve product adoption and effectiveness

✅ Manage product lifecycle from conception through deployment and enhancement

ASSUMPTION: This role requires strong communication skills and the ability to translate complex technical concepts for non-technical audiences.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Analytics, Computer Science, or related field; MBA or Master's preferred

Experience: 5+ years of experience in product management, with at least 3 years focused on data products

Required Skills:

• Proficiency with BI tools such as Tableau, Power BI, or Looker
• Experience with CRM platforms (Salesforce, MS Dynamics, HubSpot, or similar)
• Familiarity with data warehousing concepts and SQL
• Understanding of marketing automation platforms and analytics tools
• Knowledge of machine learning and predictive analytics concepts

Preferred Skills:

• Background in professional services, accounting, or financial services

ASSUMPTION: Candidates should have a strong understanding of data modeling, data governance, and analytics best practices.

💰 Compensation & Benefits

Salary Range: $117,000 to $158,000 per year

Benefits:

• 8 health plan options (both HMO & PPO plans)
• Dental and vision coverage
• HSA with potential Firm contribution
• Employee Assistance Program
• Basic life and short and long-term disability coverage
• 401(k) savings plan & profit share as well as Firm matching contribution
• Well-being incentive
• Education & certification assistance
• Flexible time off
• Family care leave
• Parental leave
• Family formation benefits
• Cell phone reimbursement
• Travel rewards
• Voluntary benefit offerings (critical illness & accident insurance, hospital indemnity insurance, legal, long-term care, pet insurance, ID theft protection, and supplemental life/AD&D)

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Growth Product Manager role with 5-10 years of experience and a remote work arrangement.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services

Company Size: 1,001-5,000 employees

Founded: 1930

Company Description:

• Wipfli is a top 25 advisory firm with a strong CPA foundation serving 59,000 clients across complex industries
• The company offers a range of services, including business consulting, digital services, audit, and accounting
• Wipfli is committed to creating a lasting, positive impact on clients, associates, and communities

Company Specialties:

• Audit & Accounting
• Information Technology (IT)
• Tax
• Merger & Acquisition
• Valuation
• Litigation and Transaction
• Employee Benefits
• Risk Advisory and Forensic
• Financial Accounting Outsourcing
• Sustainability
• Business Consulting
• Digital strategy
• Custom software & apps
• Enterprise solutions
• Cybersecurity
• Outsourcing
• Organizational performance
• Executive coaching
• and Advisory

Company Website: https://www.wipfli.com/?utm_source=linkedin&utm_medium=social&utm_campaign=wipfliorganic

ASSUMPTION: Wipfli is a well-established firm with a strong reputation in the business consulting and services industry, offering a wide range of services to its clients.

📊 Role Analysis

Career Level: Mid-level to Senior

Reporting Structure: This role reports directly to the Growth leader and collaborates with various teams, including data engineers, analysts, and IT teams

Work Arrangement: Remote OK, with flexibility for on-site work as needed

Growth Opportunities:

• Potential to advance to a senior or director-level role within the product management function
• Opportunities to work on high-impact projects and drive business growth
• Chance to gain experience in a variety of industries and business functions

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibility and advance within the organization.

🌍 Location & Work Environment

Office Type: Remote-friendly with physical offices in multiple locations

Office Location(s): Multiple locations across the United States

Geographic Context:

• Wipfli has a strong presence in the Midwest, with additional offices on the East and West Coasts
• The company's remote-friendly work environment allows for flexibility in location
• Wipfli offers opportunities to work onsite at various office locations as needed

Work Schedule: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: Wipfli's remote-friendly work environment provides flexibility for employees to work from various locations, with opportunities to collaborate in person at office locations as needed.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with a member of the HR team
• Technical assessment or case study presentation
• In-depth interviews with hiring managers and team members
• Final decision and offer

Key Assessment Areas:

• Technical skills and experience with data visualization, business intelligence tools, and CRM systems
• Communication skills and ability to translate complex technical concepts for non-technical audiences
• Problem-solving skills and ability to work collaboratively with cross-functional teams
• Understanding of agile development methodologies

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Demonstrate your understanding of data visualization, business intelligence tools, and CRM systems in your application materials
• Showcase your ability to translate complex technical concepts for non-technical audiences in your interviews
• Prepare for behavioral and situational interview questions that assess your problem-solving skills and collaborative work style
• Research Wipfli's company culture and values to ensure a strong fit

ATS Keywords: Data visualization, business intelligence, CRM, product management, agile development, data modeling, data governance, analytics, machine learning, predictive analytics

ASSUMPTION: Wipfli's hiring process focuses on assessing candidates' technical skills, communication abilities, and cultural fit for the role and the organization.

🛠️ Tools & Technologies

• Tableau, Power BI, or Looker
• Salesforce, MS Dynamics, HubSpot, or similar CRM platforms
• SQL
• Marketing automation platforms and analytics tools
• Machine learning and predictive analytics tools

ASSUMPTION: This role requires proficiency with BI tools, CRM platforms, and familiarity with data warehousing concepts, SQL, and machine learning tools.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Objectivity
• Innovation
• Teamwork
• Stewardship
• Collaboration
• Diversity
• Inclusion

Work Style:

• Data-driven decision making
• Collaborative and cross-functional teamwork
• Agile development methodologies
• Continuous learning and improvement
• Strong communication and presentation skills

Self-Assessment Questions:

• Do you have a strong understanding of data visualization, business intelligence tools, and CRM systems?
• Can you effectively communicate complex technical concepts to non-technical audiences?
• Are you comfortable working in a collaborative, cross-functional team environment?
• Do you have experience with agile development methodologies?
• Are you committed to continuous learning and improvement?

ASSUMPTION: Wipfli values candidates who are strong communicators, collaborative team players, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Working remotely may present challenges in maintaining work-life balance and staying connected to the team
• Managing multiple stakeholders and competing priorities may require strong communication and project management skills
• Keeping up with industry trends and emerging technologies in data analytics and marketing may require continuous learning and adaptation
• Balancing the need for data-driven decision making with the need for quick action and innovation may require a delicate balance

ASSUMPTION: These challenges can be mitigated by effective communication, strong project management, continuous learning, and a focus on balancing data-driven decision making with quick action and innovation.

📈 Similar Roles Comparison

• This role is similar to a Senior Data Analyst or Data Engineer role, but with a focus on product management and stakeholder communication
• Unlike these roles, the Growth Product Manager role requires a strong understanding of business objectives and the ability to translate them into data product requirements
• Career progression in this role may lead to senior or director-level positions within the product management function, rather than advancing to more technical roles

ASSUMPTION: This role offers a unique blend of technical and business-focused responsibilities, with a strong emphasis on stakeholder communication and collaboration.

📝 Sample Projects

• Developing a dashboard to track client acquisition and retention metrics for the sales team
• Creating a predictive model to identify high-value marketing campaigns for the marketing team
• Designing a data warehouse schema to optimize data storage and retrieval for the organization

ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for this role, from data visualization and analysis to data modeling and infrastructure design.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the sales and marketing teams, and how can data analytics help address them?
• How does this role collaborate with other teams, such as data engineering and IT, to ensure effective implementation of data products?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Wipfli support the professional development and growth of its product management team members?
• What is the company's approach to work-life balance and employee well-being, particularly for remote workers?

ASSUMPTION: Asking these questions can help you better understand the role's responsibilities, the company's culture, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://careers-wipfli.icims.com/jobs/6954/growth-product-manager---data-%26-analytics/job
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that assess your problem-solving skills and collaborative work style
• Research Wipfli's company culture and values to ensure a strong fit
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.