Growth Product Manager

📌 Core Information

🔹 Job Title: Growth Product Manager

🔹 Company: Colonist

🔹 Location: Fully Remote (Anywhere)

🔹 Job Type: Full-Time

🔹 Category: Gaming, Product Management

🔹 Date Posted: April 29, 2025

🔹 Experience Level: Mid-Senior level (3+ years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Driving user activation, retention, and virality through data-driven insights
• Optimizing funnels, solving mobile product challenges, and prioritizing features
• Collaborating with a passionate, remote team to shape the future of our game platform
• Working asynchronously and independently, with a focus on impact and efficiency

ASSUMPTION: This role requires a strong background in product management, preferably in gaming or B2C products, and a deep understanding of user behavior and analytics.

📋 Key Responsibilities

✅ Design and optimize user activation funnels to boost acquisition and retention

✅ Identify and resolve mobile product issues through player feedback and crash reports analysis

✅ Conduct user interviews, playtesting, and data analysis to uncover insights and validate solutions

✅ Prioritize platform features aligned with company goals, focusing on simplicity and impact

✅ Lead team meetings, delegate tasks, and align efforts to drive company objectives

✅ Optimize landing and home pages to increase user acquisition and virality

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills, as well as the ability to work effectively in a remote, asynchronous environment.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)

Experience: 3+ years of product management experience, ideally in gaming or B2C products

Required Skills:

• Expert-level skills in funnel analysis, user segmentation, analytics, and experimentation metrics
• Strong ability to conduct user interviews, communicate effectively, and prioritize tasks
• Working knowledge of playtesting, game design principles, and player behavior
• Comfortable with remote, asynchronous work and excellent English communication skills
• Basic wireframing skills and familiarity with data querying (e.g., SQL joins, group by)

Preferred Skills:

• Deep knowledge of mobile gaming best practices and industry trends
• Experience with AI chatbots for user engagement
• Familiarity with crash report analysis and internet forum communication
• Basic ability to read code for better collaboration with engineers

ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

💰 Compensation & Benefits

Salary Range: $5,000 - $10,000 USD/month (Based on experience and location, with stock options)

Benefits:

• Fully remote work
• Flexible hours - Work on your own time, we’re async
• Unlimited vacation
• Work equipment provided
• Stock options (own a piece of Colonist)

Working Hours: Flexible, asynchronous work environment

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-senior level product management roles in gaming, considering the company's size and the fully remote nature of the position.

📌 Applicant Insights

🔍 Company Context

Industry: Colonist operates in the competitive and rapidly evolving online gaming industry, focusing on digital board games.

Company Size: Colonist is a small, remote-first company with 11-50 employees, offering a dynamic and agile work environment.

Founded: Colonist was founded in 2018, with a mission to create the biggest digital board game platform on the internet.

Company Description:

• Colonist is an online, free-to-play alternative to the board game Settlers of Catan.
• The company is a modern-day gaming guild with a mission to make multiplayer games that players want to play.
• Colonist is a hybrid between a startup and a game company, keeping meetings at a minimum and focusing on output and fun.

Company Specialties:

• Digital board games
• Gaming platform development
• Remote, asynchronous work culture

Company Website: colonist.io

ASSUMPTION: Colonist's small size and remote nature allow for a high degree of autonomy and direct impact on the company's success.

📊 Role Analysis

Career Level: Mid-Senior level (3+ years of experience)

Reporting Structure: This role reports directly to the CEO and works cross-functionally with the development, design, and marketing teams.

Work Arrangement: Fully remote, asynchronous work environment with flexible hours and unlimited vacation.

Growth Opportunities:

• Rapid learning opportunities working directly with the CEO and a passionate team
• Freedom to identify and solve problems, with a high degree of autonomy
• Access to all company metrics and discussions, fostering a data-driven decision-making culture

ASSUMPTION: This role offers significant growth potential, as Colonist is a small, fast-growing company where individual contributions can have a substantial impact.

🌍 Location & Work Environment

Office Type: Fully Remote (No physical office)

Office Location(s): Anywhere (Global)

Geographic Context:

• Colonist is a fully remote company, allowing employees to work from anywhere in the world.
• The company's global presence enables it to attract and hire talent from diverse backgrounds and time zones.
• Colonist's remote nature fosters a culture of inclusivity and diversity, as employees can bring their unique perspectives to the team.

Work Schedule: Flexible, asynchronous work environment with no set working hours

ASSUMPTION: The fully remote nature of this role requires strong self-management skills, clear communication, and the ability to work independently.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the CEO to discuss the role and company culture
• Take-home assignment or case study to assess problem-solving skills and cultural fit
• Final interview with the CEO to answer any questions and make a hiring decision

Key Assessment Areas:

• Product management skills and experience
• Data-driven decision-making and analytical skills
• Communication and collaboration skills, particularly in a remote environment
• Cultural fit and alignment with Colonist's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of Colonist's mission and values in your application materials
• Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit

ATS Keywords: Product Management, Gaming, Funnel Analysis, User Segmentation, Analytics, Experimentation Metrics, User Interviews, Game Design Principles, Player Behavior, Remote Work, Communication, Wireframing, Data Querying, Mobile Gaming, AI Chatbots, Crash Report Analysis, Collaboration

ASSUMPTION: Colonist's interview process is designed to assess both technical skills and cultural fit, with a strong emphasis on problem-solving and communication abilities.

🛠️ Tools & Technologies

• Asynchronous communication tools (e.g., Slack, Microsoft Teams)
• Project management tools (e.g., Trello, Asana, Jira)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
• Game development and design tools (e.g., Unity, Unreal Engine, Adobe XD)

ASSUMPTION: Colonist's tools and technologies are designed to support a remote, asynchronous work environment and facilitate collaboration among team members.

👔 Cultural Fit Considerations

Company Values:

• Dependability: Self-driven players who deliver without needing supervision
• Ownership: Taking full responsibility and going beyond roles to improve Colonist
• Clear Communication: Direct, structured, and always keeping the team in the loop
• Efficient Execution: Moving fast and focusing on impact, rather than perfect solutions
• Continuous Learning: Curious problem solvers who love a challenge and embrace feedback

Work Style:

• Remote, asynchronous work environment with flexible hours
• Output-driven and results-focused, with a strong emphasis on impact
• Collaborative and inclusive culture, with a focus on diversity and inclusion

Self-Assessment Questions:

• Do you thrive in a remote, asynchronous work environment with a high degree of autonomy?
• Are you comfortable working with a global team and navigating different time zones?
• Do you have a strong understanding of user behavior and analytics, and can you apply these skills to drive growth and retention?

ASSUMPTION: Colonist's values and work style are designed to support a remote, asynchronous work environment and foster a culture of collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

• Working remotely may require strong self-management skills and the ability to stay focused and motivated without direct supervision
• Colonist's rapid growth and small team size may present challenges in terms of resources and workload
• As a fully remote company, building and maintaining strong relationships with colleagues may require extra effort and intentional communication
• The gaming industry is highly competitive, and Colonist's success depends on the ability to create engaging and innovative digital board games that stand out from the crowd

ASSUMPTION: These challenges can be mitigated through strong communication, collaboration, and a commitment to Colonist's values and mission.

📈 Similar Roles Comparison

• Unlike traditional product management roles, this position focuses specifically on driving user activation, retention, and virality in the gaming industry
• Colonist's remote, asynchronous work environment offers a high degree of autonomy and flexibility, compared to more traditional office-based roles
• This role provides an opportunity to work directly with the CEO and have a significant impact on the company's success, compared to larger organizations where decision-making processes may be more hierarchical

ASSUMPTION: This role offers a unique blend of autonomy, flexibility, and direct impact, making it an attractive opportunity for the right candidate.

📝 Sample Projects

• Optimizing user onboarding funnels to improve activation and retention rates
• Conducting user interviews and playtesting to identify and address mobile product issues
• Prioritizing and implementing platform features that resonate with users and drive engagement
• Analyzing player feedback and crash reports to identify trends and inform product development

ASSUMPTION: These sample projects are designed to illustrate the types of tasks and responsibilities associated with this role, and may vary depending on the specific needs and priorities of Colonist.

❓ Key Questions to Ask During Interview

• Can you describe the company's growth trajectory and how this role contributes to that growth?
• How does the team collaborate and communicate effectively in a remote, asynchronous work environment?
• What are the biggest challenges facing the company, and how does this role help address those challenges?
• How does Colonist foster a culture of innovation and continuous learning, particularly in a remote work environment?
• What opportunities are there for professional growth and development within the company?

ASSUMPTION: These interview questions are designed to assess the company's culture, growth trajectory, and opportunities for professional development, as well as the candidate's fit with the role and the team.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit
• If selected, complete a take-home assignment or case study to assess your skills and cultural fit
• Follow up with the hiring manager one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.