🔹 Job Title: Head of Brand
🔹 Company: Wheely
🔹 Location: London, England, United Kingdom
🔹 Job Type: Full-time, Office-based (Hybrid)
🔹 Category: Brand & Creative
🔹 Date Posted: 2025-05-28
🔹 Experience Level: 5-7 years
🔹 Remote Status: On-site (Hybrid)
Key aspects of this role include:
ASSUMPTION: This role requires a strategic and hands-on leader with a strong background in creative agencies or luxury sectors to elevate Wheely's brand presence globally.
✅ Creative direction and brand aesthetics guardian across all deliverables
✅ Lead content production, including social media, BTL, and occasional OOH campaigns, encompassing stills and video
✅ Oversee event production
✅ Design and produce branded objects, including amenities and attributes
✅ Develop and maintain brand guidelines
✅ Supervise and mentor a team of graphic designers and project managers
✅ Collaborate with product designers to integrate the brand into the app experience
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and team management to maintain exceptional creative standards while scaling a dynamic, fast-paced business.
Education: Degree in audiovisual communication, film studies, a related field, or equivalent professional experience
Experience: 5+ years in a creative agency or luxury goods/hospitality sectors
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a strong portfolio demonstrating their creative direction, brand aesthetics, and storytelling capabilities.
Salary Range: £70,000 - £90,000 per annum (Estimated, based on industry standards for the role and experience level)
Benefits:
Working Hours: Full-time, with flexible working hours and the option to work from home when needed. In most cases, team members are expected to be in the office at least four days a week.
ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels. The final offer may vary depending on the candidate's qualifications and the company's internal policies.
Industry: Wheely operates in the luxury transportation and technology sectors, offering a range of services including on-demand chauffeuring, concierge services, and luxury experiences.
Company Size: Wheely has 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: Wheely was founded in 2010, with its headquarters in London and engineering hub in Nicosia, Cyprus.
Company Description:
Company Specialties:
Company Website: https://wheely.com/en
ASSUMPTION: Wheely's unique blend of luxury branding and technology-driven services sets it apart in the market, offering candidates a distinctive opportunity to grow and make an impact.
Career Level: This role is a senior leadership position, reporting directly to the Founders and Executive Team.
Reporting Structure: The Head of Brand will oversee a team of graphic designers and project managers, with the opportunity to collaborate with various departments across the organization.
Work Arrangement: This is a hybrid role, with a requirement to be in the office at least four days a week, allowing for some flexibility in working arrangements.
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity for candidates to make a significant impact on Wheely's brand and growth trajectory.
Office Type: Wheely's London office is located in Hammersmith, offering a modern and collaborative work environment.
Office Location(s): The Old Monastery Barn, Syon Park, Brent Lea, Brentford, London, TW8 8JF, GB
Geographic Context:
Work Schedule: Full-time, with flexible working hours and the option to work from home when needed. In most cases, team members are expected to be in the office at least four days a week.
ASSUMPTION: The hybrid work arrangement allows for a balance between collaboration and flexibility, catering to different work preferences and needs.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Brand Identity, Creative Direction, Content Production, Event Production, Brand Guidelines, Team Supervision, Collaboration, Storytelling, Luxury Customer Understanding, Video Content Production, Graphic Design, Project Management, Aesthetics, Brand Experience, Communication, Mentoring
ASSUMPTION: Wheely's interview process is designed to assess candidates' creative, leadership, and cultural fit, with a focus on their ability to elevate the brand and drive impact.
ASSUMPTION: Candidates should be proficient in industry-standard creative and project management tools, with the ability to learn and adapt to new technologies as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Wheely's company culture emphasizes innovation, collaboration, and a customer-centric approach, with a strong focus on time as a luxury and the importance of connecting customers to what matters most.
ASSUMPTION: This role presents unique challenges and opportunities, requiring a candidate who can thrive in a fast-paced environment and balance strategic thinking with hands-on execution.
ASSUMPTION: While this role shares similarities with other brand and creative leadership positions, its unique focus on luxury transportation and technology-driven experiences makes it a distinctive opportunity.
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives the Head of Brand may undertake, showcasing the role's strategic and hands-on nature.
ASSUMPTION: These interview questions are designed to provide insight into Wheely's growth plans, team dynamics, company culture, professional development opportunities, and work-life balance, helping candidates make informed decisions about the role and the organization.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.