Head of Brand Solutions (w / m / d)

📌 Core Information

🔹 Job Title: Head of Brand Solutions (w/m/d)

🔹 Company: NET TALENTS GmbH

🔹 Location: Hamburg, Germany

🔹 Job Type: Full-time

🔹 Category: Advertising & Marketing

🔹 Date Posted: May 23, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic leadership of the Brand Solutions department
• Key account management for selected clients
• Team leadership and development
• Development of creative communication strategies
• Pitching and new business development

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and experience in leading teams. The ideal candidate will have a strong background in PR, social media, influencer marketing, or brand strategy.

📋 Key Responsibilities

✅ Lead the Brand Solutions department strategically, ensuring the achievement of ambitious revenue goals

✅ Manage key client relationships, leading strong, long-term partnerships and shaping brand appearances together with clients

✅ Lead and develop an interdisciplinary team of PR, campaign, and event specialists, fostering individual strengths, team dynamics, and sustainable growth

✅ Develop creative communication strategies and oversee the implementation of integrated influencer campaigns, PR activations, and brand experiences that inspire target audiences and differentiate brands

✅ Develop persuasive offer and pitch presentations, actively participate in acquisition processes, and drive the expansion of the customer portfolio with an entrepreneurial mindset and strategic acumen

✅ Oversee operational processes on a strategic level, develop standards and processes, manage external service providers and international influencer partners, and ensure that all measures are implemented in line with project strategy and KPIs

ASSUMPTION: The role involves a mix of strategic planning, client management, team leadership, and creative concept development. Strong organizational skills and the ability to manage multiple projects simultaneously are essential.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Business, or a related field

Experience: At least 5 years of experience in PR, social media, influencer marketing, or brand strategy, ideally in a leadership role on the agency or brand side

Required Skills:

• Proven experience in strategic brand management and communication
• Excellent communication skills in German and English
• Strong leadership and team management skills
• Excellent organizational skills and project management experience
• Proven ability to build and maintain strong client relationships
• Familiarity with the premium and luxury goods industry
• Strong social media and digital culture awareness

Preferred Skills:

• Experience working with international clients
• Fluency in additional languages
• Experience in event management

ASSUMPTION: Candidates should have a strong background in brand management, excellent communication skills, and proven leadership experience. Familiarity with the luxury goods industry is a plus.

💰 Compensation & Benefits

Salary Range: €70,000 - €90,000 per year (Based on industry standards for a senior marketing role in Hamburg)

Benefits:

• Responsible leadership role with direct reporting to the CEO and founder
• Leadership and development of the Brand Solutions department
• Dynamic, creative work environment with room for entrepreneurial thinking, new ideas, and strategic initiatives
• Flexible working hours, 30 vacation days, home office policy, and training opportunities
• Trust-based company culture with open communication, regular leadership dialogues, and strategic exchange
• Inspiring work atmosphere in a central location near the Hamburger Außenalster with high-quality equipment, good transport links, and regular team events

Working Hours: Full-time (40 hours per week), with flexible hours and the option to work from home

ASSUMPTION: The salary range is estimated based on industry standards for a senior marketing role in Hamburg. The benefits package is designed to attract and retain top talent in the competitive advertising and marketing industry.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, focusing on social-first marketing concepts for high-end consumer markets

Company Size: Small (2-10 employees), offering a close-knit team environment and the opportunity to have a significant impact on the company's growth and success

Founded: 2017, with a mission to build unique relationships between brands, talents, and end consumers

Company Description:

• NET TALENTS is an international talent management and brand-building agency specializing in social-first marketing concepts for the premium and luxury goods segment
• The agency develops channel-overlapping creative campaigns, unique events, and experiences to reach consumers through emotions
• NET TALENTS represents leading social media talents exclusively and supports established and up-and-coming brands such as Bulgari, Glenfiddich, and Moët & Chandon in their online and offline activities

Company Specialties:

• Social campaigns
• PR and influencer relations
• Brand experiences
• Events
• Talent management
• Digital strategy
• Luxury goods
• Digital storytelling

Company Website: net-talents.com

ASSUMPTION: NET TALENTS is a growing agency with a strong focus on the luxury goods industry. The company offers a dynamic work environment and the opportunity to work with high-profile clients.

📊 Role Analysis

Career Level: Senior, with the opportunity to shape the strategic direction of the Brand Solutions department and have a significant impact on the company's growth

Reporting Structure: Direct reporting to the CEO and founder, with the opportunity to work closely with the company's leadership team to drive strategic initiatives

Work Arrangement: On-site, with flexible working hours and the option to work from home

Growth Opportunities:

• As a small company, NET TALENTS offers ample opportunities for professional growth and development
• The ideal candidate will have the opportunity to shape the role and make a significant impact on the company's success
• With the company's focus on growth and expansion, there may be opportunities for career progression as the company continues to expand

ASSUMPTION: The role offers a high degree of responsibility and the opportunity to shape the strategic direction of the Brand Solutions department. As a small company, NET TALENTS offers ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: Modern, centrally located office near the Hamburger Außenalster, offering a high-quality work environment with Apple equipment

Office Location(s): Agnesstraße 58, Hamburg, 22301, DE

Geographic Context:

• Hamburg is the second-largest city in Germany and a major hub for the advertising and marketing industry
• The city offers a high quality of life, with a rich cultural scene, vibrant nightlife, and numerous recreational opportunities
• Hamburg is well-connected by public transportation, making it easy to commute to the office

Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work from home

ASSUMPTION: The office is centrally located and well-connected by public transportation, offering a convenient commute for employees. The work environment is modern and equipped with high-quality technology to support productivity and collaboration.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screening to discuss the role and assess cultural fit
• On-site interview with the CEO and founder to discuss the role in more detail and assess skills and experience
• Final interview with the leadership team to discuss the role and make a hiring decision

Key Assessment Areas:

• Strategic thinking and leadership skills
• Communication and presentation skills
• Client management and relationship-building skills
• Cultural fit and alignment with NET TALENTS' values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your strategic approach to brand management and communication
• Demonstrate your ability to build and maintain strong client relationships
• Showcase your leadership and team management skills, with specific examples of how you have developed and motivated teams in the past

ATS Keywords: Brand Solutions, Brand Strategy, PR, Social Media, Influencer Marketing, Team Leadership, Client Relationship Management, Project Management, Stakeholder Management, Creative Strategy, Campaign Development, Luxury Goods, Digital Culture

ASSUMPTION: The application process is designed to assess the candidate's strategic thinking, communication skills, and cultural fit. The ideal candidate will have a strong background in brand management, excellent communication skills, and proven leadership experience.

🛠️ Tools & Technologies

• Project management tools (e.g., Asana, Trello, or Microsoft Project)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, or Google Workspace)
• Design and creative tools (e.g., Adobe Creative Suite, Sketch, or Figma)

ASSUMPTION: The ideal candidate will have experience with project management, communication, and design tools relevant to the role. Familiarity with industry-specific tools and platforms is a plus.

👔 Cultural Fit Considerations

Company Values:

• Trust and partnership
• Creativity and innovation
• Excellence and quality
• Collaboration and teamwork
• Continuous learning and development

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and entrepreneurial
• Flexible and adaptable
• Open and transparent communication

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced work environment?
• Are you comfortable working collaboratively and building strong relationships with clients and team members?
• Do you have a proven track record of driving results and making a significant impact in your previous roles?
• Are you open to feedback and continuous learning and development?

ASSUMPTION: NET TALENTS values trust, creativity, excellence, collaboration, and continuous learning. The ideal candidate will be a strong communicator, a strategic thinker, and a collaborative team player with a results-driven and entrepreneurial mindset.

⚠️ Potential Challenges

• The role requires a high degree of responsibility and strategic thinking, which can be challenging at times
• The role involves managing key client relationships, which can be demanding and require strong communication and negotiation skills
• The role may require occasional travel to meet with clients and attend industry events
• The work environment can be fast-paced and demanding, requiring strong time management and organizational skills

ASSUMPTION: The role offers a high degree of responsibility and the opportunity to shape the strategic direction of the Brand Solutions department. However, it also comes with its own set of challenges, including managing key client relationships, working in a fast-paced environment, and occasional travel.

📈 Similar Roles Comparison

• Head of Brand Solutions vs. Marketing Director: The Head of Brand Solutions role focuses more on strategic brand management and communication, while the Marketing Director role may have a broader scope, including market research, market analysis, and product development
• Industry-specific context: The role is focused on the premium and luxury goods industry, which has its own unique challenges and opportunities
• Career path comparison: The role offers a clear path for career progression within the company, with the opportunity to take on more responsibility and leadership as the company grows

ASSUMPTION: The role of Head of Brand Solutions is similar to that of a Marketing Director, but with a focus on strategic brand management and communication. The role offers a clear path for career progression within the company, with the opportunity to take on more responsibility and leadership as the company grows.

📝 Sample Projects

• Developing a comprehensive brand strategy for a luxury goods client, including market analysis, target audience definition, and positioning
• Managing a high-profile influencer campaign for a premium brand launch event, including influencer selection, content creation, and event logistics
• Conducting a competitive analysis and developing a unique value proposition for a new brand entering the market

ASSUMPTION: The role involves a mix of strategic planning, client management, team leadership, and creative concept development. Sample projects may include brand strategy development, influencer campaign management, and competitive analysis.

❓ Key Questions to Ask During Interview

• Can you describe the company's strategic vision for the Brand Solutions department and how this role fits into that vision?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 90 days?
• How does the company approach work-life balance and employee well-being?
• What are the most challenging aspects of the role, and how does the company support its employees in overcoming these challenges?

ASSUMPTION: The interview is an opportunity to assess the company's strategic vision, culture, and support for employee growth and development. The ideal candidate will be a strong communicator, a strategic thinker, and a collaborative team player with a results-driven and entrepreneurial mindset.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past work that demonstrate your strategic approach to brand management and communication, as well as your ability to build and maintain strong client relationships
• Follow up with the company one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.