📌 Core Information
🔹 Job Title: Head of Creative Marketing
🔹 Company: United Tech
🔹 Location: Kyiv, Ukraine
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Kyiv) or Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and executing a creative marketing strategy for high-growth products in competitive niches
- Leading the full production process of creative assets from concept to final delivery
- Building and managing a creative marketing team from scratch
- Driving bold initiatives and making independent decisions in a fast-paced, bureaucracy-free environment
ASSUMPTION: This role requires a high level of autonomy and creativity, with a strong focus on achieving key performance indicators (KPIs) for multiple products.
📋 Key Responsibilities
✅ Deliver ad creative concepts and iterations that align with key KPIs for multiple products
✅ Support and improve the creative production pipeline in close collaboration with User Acquisition Managers
✅ Manage and grow the Creative Marketing team, including Designers and Creative Marketing Lead
✅ Plan and coordinate team workflows to ensure timely and effective output
✅ Track and report on the performance of creatives and team members
✅ Set up and maintain efficient creative marketing processes
✅ Develop and refine a testing methodology for ad creatives to improve performance and scalability
✅ Motivate the team through regular meetings, feedback sessions, and performance checkpoints
ASSUMPTION: This role involves a high degree of cross-functional collaboration, requiring strong communication and project management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)
Experience: 1+ year of experience as Head of Creative Marketing Department
Required Skills:
- Basic understanding of User Acquisition and Performance Marketing
- Proven experience in generating and developing creative concepts
- Solid workload management and deadline adherence
- Hands-on experience with creative testing approaches
- Strong leadership and team motivation skills
- Strategic thinking with focus on achieving product KPIs
- Excellent communication and presentation skills
- English level B2+
- Team-oriented mindset and strong communication skills
Preferred Skills:
- Experience with video chat or live-streaming products
ASSUMPTION: Candidates with experience in the social networking or live-streaming niches may have a competitive advantage.
💰 Compensation & Benefits
Salary Range: The salary range for this role is $70,000 - $100,000 per year, based on industry standards for similar positions in Kyiv, Ukraine, with 2-5 years of experience.
Benefits:
- 20 paid vacation days, 15 sick days, and 6 additional days off for family events
- 100% medical insurance coverage
- Sports and equipment reimbursement
- Team building events, corporate gifts, and stylish merch
- Financial and legal support
- Position retention and support for those who join the Armed Forces of Ukraine
- Participation in social initiatives supporting Ukraine
- Flexible schedule and workspace rental reimbursement in other cities and abroad
- Modern equipment or depreciation of your own tools
- Collaboration with a highly-skilled team and reimbursement for professional courses and English classes
- Performance-oriented reviews and Individual Development Plans (IDPs)
- Corporate library, book club, and knowledge-sharing events
Working Hours: Full-time, 40 hours per week, with a flexible schedule
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: United Tech operates in the fast-growing social networking space, focusing on live-streaming and video chat products for a global market.
Company Size: United Tech has 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: United Tech was founded in 2016 and has since grown into a global social networking company with 250+ skilled specialists across 13 countries and 3 continents.
Company Description:
- United Tech specializes in designing innovative mobile and web applications, serving millions of users across the USA, Canada, Latin America, Europe, and the Middle East.
- The company has 6 products in its portfolio, with a million new users and 15+ million matches per month.
- United Tech maintains a founder's mentality, result orientation, trust, and a constant desire to improve, fostering a dynamic working climate.
Company Specialties:
- Mobile iOS & Android development
- Front-end and back-end development
- Data analytics
- Product design
- Quality assurance
- Product management
- Marketing
Company Website: unitedtech.ai
ASSUMPTION: United Tech's focus on global markets and rapid growth provides ample opportunities for career development and impact.
📊 Role Analysis
Career Level: This role is a mid-level management position, offering opportunities for growth and leadership within the creative marketing team.
Reporting Structure: The Head of Creative Marketing will report directly to the Chief Marketing Officer (CMO) and oversee the Creative Marketing team, including Designers and the Creative Marketing Lead.
Work Arrangement: This role offers a hybrid work arrangement, with the option to work on-site in Kyiv or remotely with a flexible schedule.
Growth Opportunities:
- As United Tech continues to grow, there may be opportunities for the Head of Creative Marketing to expand their team or take on additional responsibilities.
- With 70% of heads and leads growing into their roles at United Tech, there is potential for career advancement within the company.
ASSUMPTION: The Head of Creative Marketing role offers a unique opportunity to shape the creative strategy behind high-growth products in a competitive niche, with ample room for growth and impact.
🌍 Location & Work Environment
Office Type: United Tech offers a hybrid work environment, with an on-site office in Kyiv and remote work options.
Office Location(s): Kyiv, Ukraine
Geographic Context:
- Kyiv is the capital and largest city of Ukraine, with a population of over 2.9 million people.
- The city is known for its vibrant cultural scene, historic architecture, and diverse culinary offerings.
- Kyiv is also a major hub for technology and innovation, with a thriving startup ecosystem.
Work Schedule: Full-time, 40 hours per week, with a flexible schedule
ASSUMPTION: Kyiv offers a dynamic and vibrant work environment, with a strong tech industry and a high quality of life.
💼 Interview & Application Insights
Typical Process:
- Intro call
- Technical Interview
- Test Task (optional)
- Final Interview
- Reference check
- Offer
Key Assessment Areas:
- Creativity and strategic thinking
- Leadership and team management skills
- Communication and presentation skills
- Understanding of User Acquisition and Performance Marketing
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your creative marketing experience and achievements.
- Prepare examples of your creative work and be ready to discuss your approach to creative testing.
- Research United Tech's products and understand the competitive niches they operate in.
ATS Keywords: Creative Marketing, User Acquisition, Performance Marketing, Creative Concepts, Workload Management, Deadline Adherence, Creative Testing, Leadership, Team Motivation, Strategic Thinking, Communication Skills, Presentation Skills, Team-Oriented Mindset
ASSUMPTION: United Tech's hiring process is designed to assess candidates' creativity, leadership, and strategic thinking, with a focus on finding the best fit for their team and products.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Sketch or Figma
- Google Workspace (Google Drive, Google Docs, Google Sheets)
- Asana or Trello (project management)
- Canva or similar design tools (optional)
ASSUMPTION: The required tools and technologies for this role may vary depending on the candidate's background and the team's specific needs.
👔 Cultural Fit Considerations
Company Values:
- Result orientation
- Trust
- Founder's mentality
- Constant desire to improve
Work Style:
- Dynamic and fast-paced
- Collaborative and cross-functional
- Focused on achieving product KPIs
- Empowering and supportive of independent decision-making
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment where every idea and decision matters?
- Are you comfortable leading a team and driving bold initiatives?
- Do you have a strong team-oriented mindset and excellent communication skills?
- Are you eager to learn and grow in a rapidly evolving industry?
ASSUMPTION: United Tech values candidates who are results-driven, trustworthy, and committed to continuous improvement, with a strong work ethic and a collaborative mindset.
⚠️ Potential Challenges
- The competitive nature of the live-streaming niche may require constant innovation and adaptation.
- The role involves managing a team and driving results in a fast-paced, high-growth environment, which can be challenging at times.
- Candidates may face competition from other experienced creative marketing professionals in the region.
- The hybrid work arrangement may require occasional on-site presence in Kyiv.
ASSUMPTION: The Head of Creative Marketing role presents unique challenges and opportunities for growth and impact in a competitive and dynamic industry.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on creative marketing for high-growth products in competitive niches.
- This role requires a strong understanding of User Acquisition and Performance Marketing, as well as experience in creative concept development and testing.
- Career progression in this role may involve expanding the creative marketing team or taking on additional responsibilities as the company grows.
ASSUMPTION: The Head of Creative Marketing role at United Tech is unique and offers a rare opportunity to shape the creative strategy behind high-growth products in a competitive niche.
📝 Sample Projects
- Developing and executing a creative marketing campaign for a new live-streaming product launch
- Creating and testing ad creative concepts to improve performance and scalability for an existing product
- Building and managing a creative marketing team, including onboarding, training, and performance management
ASSUMPTION: Sample projects for this role may involve creative concept development, testing, and team management, with a focus on driving results and achieving product KPIs.
❓ Key Questions to Ask During Interview
- Can you describe the creative marketing strategy for United Tech's flagship product, and how this role fits into that strategy?
- How does the Creative Marketing team collaborate with other departments, such as User Acquisition and Product Management?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- What opportunities are there for growth and development within the Creative Marketing team and United Tech as a whole?
- How does United Tech support work-life balance for its employees, particularly in a hybrid work arrangement?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role, the company, and the industry, while also addressing any concerns or uncertainties they may have.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your creative marketing experience and achievements, with a focus on creative concept development, testing, and team management.
- Prepare examples of your creative work and be ready to discuss your approach to creative testing.
- Research United Tech's products and understand the competitive niches they operate in.
- Follow up with United Tech one week after submitting your application to confirm receipt and express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
