📌 Core Information
🔹 Job Title: Head of Growth
🔹 Company: Coperniq Inc.
🔹 Location: San Francisco, California, United States
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing growth strategies to drive lead generation, conversion rates, and revenue growth
- Optimizing digital marketing efforts, including Facebook Ads, Google Ads, and SEO
- Building and guiding a marketing team, fostering innovation and data-centricity
- Collaborating with sales on conducting demos and opportunity conversions
- Adapting strategies in response to market trends and insights
- Fostering brand visibility through community-building activities
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to adapt to new data and market trends. The ideal candidate will have experience in a similar role within a B2B SaaS company and be comfortable leading a team.
📋 Key Responsibilities
✅ Develop and execute a growth strategy, targeting specific KPIs such as lead generation, conversion rates, and revenue growth
✅ Optimize Facebook Ads, Google Ads, and SEO using campaign metrics
✅ Build and guide a marketing team, fostering innovation and data-centricity
✅ Collaborate with sales on conducting demos and opportunity conversions
✅ Adapt strategies in response to market trends and insights
✅ Foster brand visibility through community-building activities such as webinars, articles, and podcasting
ASSUMPTION: This role requires a high degree of autonomy and the ability to work effectively with cross-functional teams. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and be able to prioritize and manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 7+ years in a marketing role within SaaS, with a proven track record of driving growth through digital marketing channels
Required Skills:
- Proven experience transitioning from an individual contributor to a team leader
- Exceptional analytical skills; a quick learner who adapts rapidly to new data
- Strong written communication and copywriting skills
- Familiarity with Facebook Ads, Google Ads, and SEO
- Ability to work effectively with cross-functional teams
Preferred Skills:
- Experience in a similar role within a B2B SaaS company targeting a similar audience
- Familiarity with the energy sector
ASSUMPTION: Candidates with experience in a similar role within a B2B SaaS company targeting a similar audience may have an advantage in understanding the specific challenges and opportunities of this role.
💰 Compensation & Benefits
Salary Range: $150,000 - $190,000 per year
Benefits:
- Comprehensive Health Benefits: 99% coverage for medical, dental, and vision insurance
- Relocation Stipend: $5,000 - $10,000 to assist with relocation if required
- 3 weeks PTO
- Company-Sponsored Team Offsites and Events
- Professional Development Opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a similar role within a startup company. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on workflow management software for solar and energy contractors
Company Size: 11-50 employees. This size allows for a more agile and dynamic work environment, with opportunities for growth and impact
Founded: 2019. Coperniq is a relatively new company, providing opportunities for early-stage growth and development
Company Description:
- Coperniq is pioneering the future of the energy sector by providing workflow software specifically catering to solar and energy contractors
- The platform simplifies and streamlines operations, reducing soft costs per installation and accelerating project completion times
- Coperniq helps transform service calls from a cost burden into a revenue engine by integrating real-time health checks for installed systems, automating service tickets, and driving referral revenue
- The company is backed by YCombinator and prominent investors, indicating strong market potential and support
Company Specialties:
- Solar Project Management
- Project Management
- and Solar
Company Website: coperniq.io
ASSUMPTION: Coperniq's focus on the energy sector and its innovative approach to workflow management software present unique opportunities and challenges for growth and marketing strategies.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high degree of expertise and leadership
Reporting Structure: The Head of Growth will report directly to the Founder/CEO, Abdullah Al Zandani, and will be responsible for leading the marketing team
Work Arrangement: This role is on-site, with the opportunity to work from the company's headquarters in San Francisco, California
Growth Opportunities:
- As a senior-level position, this role offers significant opportunities for growth and impact within the company
- The company's rapid growth and expansion present opportunities for career advancement and increased responsibilities
- The dynamic and agile nature of the company allows for flexibility and adaptability in career development
ASSUMPTION: The rapid growth and expansion of Coperniq present significant opportunities for career advancement and increased responsibilities for the ideal candidate.
🌍 Location & Work Environment
Office Type: Coperniq's headquarters is a modern, collaborative workspace designed to foster innovation and creativity
Office Location(s): San Francisco, California, United States
Geographic Context:
- San Francisco is a major tech hub, providing ample opportunities for networking and professional growth
- The city offers a diverse and vibrant culture, with numerous amenities and attractions
- San Francisco's mild Mediterranean climate provides comfortable living conditions year-round
Work Schedule: Full-time, with the opportunity for flexible hours and remote work arrangements
ASSUMPTION: The dynamic and collaborative work environment at Coperniq's headquarters, combined with the vibrant culture and amenities of San Francisco, creates an ideal setting for professional growth and success.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth behavioral and skills-based interviews with the hiring manager and other team members
- Final interview with the Founder/CEO to discuss the role and company fit
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Analytical and data-driven approach to marketing
- Leadership and team-building abilities
- Adaptability and flexibility in response to new data and market trends
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your approach to growth marketing and provide examples of your past successes
- Demonstrate your understanding of the energy sector and Coperniq's unique value proposition
ATS Keywords: Growth Strategy, Lead Generation, Conversion Rates, Revenue Growth, Facebook Ads, Google Ads, SEO, Marketing Team Leadership, Sales Collaboration, Market Trend Adaptation, Brand Visibility, Analytical Skills, Written Communication, Copywriting
ASSUMPTION: The interview process at Coperniq is designed to assess the candidate's strategic thinking, analytical skills, and cultural fit. The ideal candidate will be able to demonstrate their ability to develop and execute effective growth strategies and lead a marketing team in a dynamic and fast-paced environment.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Google Ads
- SEO tools (e.g., SEMrush, Ahrefs, Moz)
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
ASSUMPTION: The ideal candidate will have experience with the tools and technologies listed above and be comfortable learning and adapting to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Coperniq values creativity and a willingness to challenge the status quo
- Data-Driven: The company prioritizes data-informed decision-making and continuous learning
- Collaboration: Coperniq fosters a collaborative and inclusive work environment
Work Style:
- Dynamic and fast-paced: The company operates in a rapidly changing environment, requiring adaptability and flexibility
- Data-centric: Coperniq prioritizes data-informed decision-making and continuous learning
- Collaborative: The company values teamwork and cross-functional collaboration
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment, able to adapt to new data and market trends?
- Are you comfortable leading a team and fostering a data-centric culture?
- Do you have experience developing and executing effective growth strategies within a B2B SaaS company?
ASSUMPTION: The ideal candidate for this role will be comfortable working in a dynamic and fast-paced environment, with a strong data-driven approach to marketing and a collaborative work style.
⚠️ Potential Challenges
- The energy sector is complex and rapidly evolving, requiring a deep understanding of market trends and customer needs
- The role requires a high degree of autonomy and the ability to work effectively with cross-functional teams
- The company is growing rapidly, presenting both opportunities and challenges for the ideal candidate
- The role may require occasional travel to attend industry events and conferences
ASSUMPTION: The ideal candidate will be comfortable working in a dynamic and fast-paced environment, with the ability to adapt to new data and market trends and manage multiple projects simultaneously.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on growth strategy and KPI-driven decision-making
- The energy sector presents unique challenges and opportunities for growth marketing strategies
- This role offers significant opportunities for career advancement and increased responsibilities within a rapidly growing company
ASSUMPTION: The unique focus on growth strategy and the dynamic nature of the energy sector set this role apart from traditional marketing positions. The ideal candidate will have experience developing and executing effective growth strategies within a B2B SaaS company targeting a similar audience.
📝 Sample Projects
- Developing and executing a comprehensive growth strategy to drive lead generation and revenue growth
- Optimizing digital marketing campaigns to improve conversion rates and reduce customer acquisition costs
- Building and leading a marketing team, fostering innovation and data-centricity
- Collaborating with sales to conduct demos and convert opportunities
- Adapting strategies in response to market trends and insights
ASSUMPTION: The ideal candidate will have experience developing and executing effective growth strategies within a B2B SaaS company and be comfortable leading a marketing team in a dynamic and fast-paced environment.
❓ Key Questions to Ask During Interview
- Can you describe the company's growth trajectory and how this role fits into that plan?
- How does the marketing team collaborate with other departments, such as sales and product?
- What are the biggest challenges facing the energy sector, and how does Coperniq plan to address them?
- How does Coperniq support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: The ideal candidate will be curious and proactive, asking thoughtful questions about the company, its growth trajectory, and the role itself.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interviews by researching Coperniq's unique value proposition and the energy sector
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
