🔹 Job Title: Head of Marketing Strategy and Planning
🔹 Company: Redpin
🔹 Location: United Kingdom - London
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (London, Barcelona, Remote in Spain/UK)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and cross-functional collaboration. It is ideal for a marketing professional with experience in both B2B and B2C environments.
✅ Build, own, and manage the annual global marketing calendar
✅ Align marketing plan with financial targets, growth ambitions, and overall business strategy
✅ Champion the role of customer insight, data, and market intelligence in shaping marketing decisions
✅ Develop integrated campaign plans with clear success metrics and measurement frameworks
✅ Lead end-to-end campaign creation and execution
✅ Measure, analyze, and report on campaign performance and overall blended marketing ROI
✅ Support the diversification of the media mix across digital and traditional channels
✅ Foster strong cross-functional collaboration and promote marketing plans internally
✅ Support with the management and reporting of the overall marketing team budget
ASSUMPTION: This role involves a high degree of strategic planning, cross-functional collaboration, and data-driven decision making. It requires a strong understanding of both online and offline channels and the ability to build integrated marketing campaigns.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing, with a focus on strategic planning and campaign management
Required Skills:
Preferred Skills:
ASSUMPTION: This role requires a strong background in marketing, with a focus on strategic planning and campaign management. Experience in both B2B and B2C environments is highly desirable.
Salary Range: £70,000 - £90,000 per annum (based on industry standards for a Head of Marketing role with 5-10 years of experience in London)
Benefits:
Working Hours: Full-time, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Head of Marketing role with 5-10 years of experience in London. The actual salary may vary depending on the candidate's qualifications and experience.
Industry: Financial Services - Redpin specializes in international payments and embedded software for the property market
Company Size: 101-500 employees - Redpin offers a mid-sized company environment with opportunities for growth and collaboration
Founded: 2004 - Redpin has a well-established history in the financial services industry
Company Description:
Company Specialties:
Company Website: http://www.torfx.com
ASSUMPTION: Redpin is a well-established company in the financial services industry, with a focus on international payments and embedded software for the property market. It offers a mid-sized company environment with opportunities for growth and collaboration.
Career Level: Senior - This role is a senior-level position, reporting directly to the Chief Marketing Officer
Reporting Structure: The Head of Marketing Strategy and Planning will report directly to the Chief Marketing Officer and will oversee a newly created team
Work Arrangement: Hybrid - This role offers flexible working arrangements, with the option to work remotely from London, Barcelona, or remotely in Spain/UK
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities in leadership, team management, cross-functional collaboration, and strategic planning in a high-growth fintech environment.
Office Type: Hybrid - Redpin offers a hybrid work environment, with offices in London and Barcelona, and the option to work remotely
Office Location(s): London, Barcelona
Geographic Context:
Work Schedule: Full-time, with flexibility for remote work
ASSUMPTION: Redpin offers a hybrid work environment, with offices in London and Barcelona, and the option to work remotely. The geographic context of both locations provides a vibrant marketing scene and strong industry connections.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, marketing planning, integrated campaigns, customer insight, data-driven decision making, cross-functional collaboration, budget management, marketing ROI
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, data analysis, cross-functional collaboration, and communication skills. Tailoring your application to highlight these areas will increase your chances of success.
ASSUMPTION: This role requires proficiency in marketing automation platforms, CRM software, data analysis and visualization tools, and project management tools. Familiarity with these tools will be beneficial in the application process.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Redpin values a customer-centric, innovative, collaborative, data-driven, and commercial work style. Candidates should assess their fit with these values and work style preferences before applying.
ASSUMPTION: This role presents several challenges, including managing a newly created team, balancing customer impact with commercial outcomes, collaborating effectively with cross-functional teams, and adapting to a hybrid work environment. Candidates should be prepared to address these challenges in their application and interview process.
ASSUMPTION: This role is unique in its focus on strategic marketing planning and execution in a high-growth fintech environment. It offers significant growth opportunities and requires a strong background in strategic planning and campaign management, with experience in both B2B and B2C environments.
ASSUMPTION: This role involves a range of marketing projects, from developing integrated marketing campaigns to conducting market research and analyzing campaign performance data. Candidates should be prepared to discuss their experience with these types of projects in their application and interview process.
ASSUMPTION: These questions are designed to help candidates better understand the role, the company's marketing strategy, and its approach to growth, development, and performance measurement. Asking these questions demonstrates a proactive and engaged approach to the application process.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.