📌 Core Information
🔹 Job Title: HubSpot Specialist - Marketing Automation & Data Strategy
🔹 Company: Hire Overseas
🔹 Location: Philippines (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 20, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Anywhere)
🚀 Job Overview
Key aspects of this role include:
- Owning the full lifecycle of marketing automation, CRM hygiene, and user segmentation
- Being self-sufficient, strategic, and experienced in working across a messy CRM
- Implementing better systems and recommending improvements
- Working directly with leadership and owning your area of expertise
ASSUMPTION: This role requires a high level of independence and expertise in HubSpot to succeed.
📋 Key Responsibilities
✅ Data Hygiene & Contact Management: Resolve duplicate or merged contacts, link contacts to account IDs, and conduct regular audits to prevent CRM bloat and errors.
✅ Automation & Workflow Design: Build, test, and manage HubSpot workflows, including drip campaigns, segmentation flows, and lifecycle journeys. Set up and maintain a clean data infrastructure.
✅ Strategic Support & Marketing Enablement: Offer proactive insights and troubleshoot CRM issues with minimal oversight. Provide guidance on best practices for campaign architecture and user engagement. Act as a HubSpot SME for the internal marketing team.
ASSUMPTION: This role requires a strong understanding of HubSpot and marketing automation to excel in all responsibilities.
🎯 Required Qualifications
Education: Not specified (Assumed: Bachelor's degree in Marketing, Business, or a related field)
Experience: 2+ years of hands-on HubSpot experience (admin-level or implementation specialist preferred)
Required Skills:
- Proven track record in CRM data cleanup, automation design, and contact segmentation
- Able to operate independently without needing close oversight or direction
- Strong analytical thinking, spotting patterns, cleaning inconsistencies, and building structure from a mess
- Excellent communicator who can explain HubSpot logic to non-technical stakeholders
Preferred Skills:
- Experience working in healthcare, lab services, or regulated environments
ASSUMPTION: While not explicitly stated, a Bachelor's degree in a relevant field is assumed to be required for this role.
💰 Compensation & Benefits
Salary Range: $35,000 - $50,000 USD per year (Assumed based on experience level and industry standards for HubSpot Specialists in the Philippines)
Benefits:
- Paid in USD every 15th & 30th of the month
- Up to 14 days of Paid Time Off per year
- Observance of Philippine Regular Holidays (paid or flexible depending on your region)
- 100% remote work from anywhere
- Join a mission-driven team focused on improving lives through innovation and healthcare
- Work directly with leadership and own your area of expertise
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards for HubSpot Specialists in the Philippines with 2-5 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: Healthcare and Innovation
Company Size: Small (Assumed based on the company's focus on mission-driven work and direct collaboration with leadership)
Founded: 2020 (Assumed based on the company's mission and focus on improving lives through innovation and healthcare)
Company Description:
- Hire Overseas is a mission-driven organization focused on improving lives through innovation and healthcare
- The company offers a remote work environment and the opportunity to work directly with leadership
- Hire Overseas is looking for a specialist who can own, advise, and improve HubSpot infrastructure end-to-end
Company Specialties:
- Healthcare and Lab Services
- Regulated Environments
- HubSpot Infrastructure
Company Website: hireoverseas.com
ASSUMPTION: Hire Overseas is a small, mission-driven organization focused on improving lives through innovation and healthcare, with a strong emphasis on remote work and direct collaboration with leadership.
📊 Role Analysis
Career Level: Mid-level (Assumed based on the required experience and the role's responsibilities)
Reporting Structure: This role reports directly to the leadership team (Assumed based on the company's focus on direct collaboration with leadership)
Work Arrangement: 100% remote (Anywhere)
Growth Opportunities:
- Ownership of HubSpot infrastructure end-to-end
- Working directly with leadership and providing strategic support to the marketing team
- Potential career progression into a more senior marketing role or a similar role in a different industry
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including ownership of HubSpot infrastructure and direct collaboration with leadership.
🌍 Location & Work Environment
Office Type: 100% Remote
Office Location(s): Anywhere
Geographic Context:
- The Philippines has a tropical marine climate and is known for its beautiful beaches and vibrant culture
- The cost of living in the Philippines is generally lower than in Western countries, allowing for a higher standard of living on a lower salary
- The Philippines has a strong English-speaking population, making communication and collaboration with international teams easy
Work Schedule: Full-time (40 hours per week) with flexible hours (Assumed based on the company's focus on remote work and mission-driven culture)
ASSUMPTION: The remote work environment offers a high degree of flexibility and the opportunity to work from anywhere in the world.
💼 Interview & Application Insights
Typical Process:
- Submit your updated resume and a 1-2 minute Loom video introducing yourself and your HubSpot experience
- If selected, participate in a series of interviews to assess your technical skills and cultural fit
- Receive an offer and start onboarding
Key Assessment Areas:
- HubSpot expertise and experience
- Analytical thinking and problem-solving skills
- Communication and collaboration skills
- Cultural fit and alignment with the company's mission
Application Tips:
- Highlight your HubSpot experience and the specific projects you've worked on in your resume and cover letter
- In your Loom video, be sure to clearly and concisely explain your HubSpot experience and why you're excited about this opportunity
- If you have a portfolio of sample workflows or cleanup projects you've led, include it in your application
ATS Keywords: HubSpot, CRM hygiene, data management, user segmentation, marketing automation, workflow design, analytical thinking, communication, campaign architecture, lifecycle marketing, proactive insights, troubleshooting, best practices, data infrastructure, contact management, automation design
ASSUMPTION: The application process is designed to assess the candidate's technical skills and cultural fit, with a focus on HubSpot expertise and experience.
🛠️ Tools & Technologies
- HubSpot (CRM, Marketing Automation, Workflow Design)
- Loom (Video Recording and Sharing)
ASSUMPTION: The primary tool used in this role is HubSpot, with Loom used for video communication and collaboration.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven and focused on improving lives through innovation and healthcare
- Direct collaboration with leadership and ownership of HubSpot infrastructure end-to-end
- Flexible and remote work environment
Work Style:
- Self-sufficient and strategic, with the ability to operate independently
- Strong analytical thinking and problem-solving skills
- Excellent communication and collaboration skills
Self-Assessment Questions:
- Do you have at least 2 years of hands-on HubSpot experience and a proven track record in CRM data cleanup and automation design?
- Are you able to operate independently and provide proactive insights and troubleshooting with minimal oversight?
- Are you an excellent communicator who can explain HubSpot logic to non-technical stakeholders?
ASSUMPTION: Hire Overseas values self-sufficient, strategic candidates with strong analytical thinking and communication skills who can thrive in a remote work environment.
⚠️ Potential Challenges
- The role requires a high level of independence and expertise in HubSpot to succeed
- The company is focused on improving lives through innovation and healthcare, which may require working on sensitive or complex projects
- The role may involve working with a messy CRM and implementing better systems, which can be challenging and time-consuming
- The role is 100% remote, which may require strong self-motivation and time management skills
ASSUMPTION: This role offers significant challenges and opportunities for growth, including working with a messy CRM and implementing better systems, as well as the opportunity to work directly with leadership and own HubSpot infrastructure end-to-end.
📈 Similar Roles Comparison
- This role is similar to a HubSpot Marketing Automation Specialist or a HubSpot CRM Specialist, but with a stronger focus on data strategy and user segmentation
- In the Philippines, this role may be compared to similar roles in healthcare, lab services, or regulated environments, but with a focus on HubSpot infrastructure
- Career-wise, this role may lead to a more senior marketing role or a similar role in a different industry
ASSUMPTION: This role is similar to other HubSpot Specialist roles, but with a stronger focus on data strategy and user segmentation, and the opportunity to work directly with leadership and own HubSpot infrastructure end-to-end.
📝 Sample Projects
- Cleaning and managing large datasets in HubSpot
- Designing and implementing complex workflows for user segmentation and lifecycle marketing
- Providing strategic support and troubleshooting for the internal marketing team
ASSUMPTION: These sample projects are based on the responsibilities and qualifications listed in the job description and provide a sense of the types of tasks the HubSpot Specialist may be expected to perform.
❓ Key Questions to Ask During Interview
- Can you describe the current state of the HubSpot infrastructure and the specific challenges you're facing?
- How does the internal marketing team currently use HubSpot, and what are the biggest pain points?
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does Hire Overseas support the professional development and growth of its employees?
- What is the company's long-term vision for HubSpot and how does this role fit into that vision?
ASSUMPTION: These key questions are designed to assess the specific challenges and opportunities of the role, as well as the company's long-term vision and support for employee growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your updated resume and a 1-2 minute Loom video introducing yourself and your HubSpot experience through this link: https://hireoverseas.com/jobs/hubspot-specialist-marketing-automation-data-strategy
- Tailor your resume and cover letter to highlight your HubSpot experience and the specific projects you've worked on
- If you have a portfolio of sample workflows or cleanup projects you've led, include it in your application
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
