📌 Core Information
🔹 Job Title: In-store Lead Generation Specialist - Suffolk, VA
🔹 Company: ARS-Rescue Rooter
🔹 Location: Suffolk, VA
🔹 Job Type: Full-time
🔹 Category: Sales & Marketing
🔹 Date Posted: June 3, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Engaging customers in retail stores about HVAC upgrades and energy efficiency
- Scheduling free in-home consultations with ARS comfort advisors
- Working in a fast-paced retail environment
- Earning a competitive hourly wage plus commission
ASSUMPTION: This role requires strong communication skills, a friendly demeanor, and the ability to thrive in a retail setting. Previous sales experience is a plus but not required.
📋 Key Responsibilities
✅ Engage retail store customers in friendly conversations about HVAC upgrades, air quality enhancements, and energy efficiency
✅ Schedule free in-home consultations with ARS comfort advisors
✅ Maintain a clean, professional appearance and represent the ARS brand positively
✅ Attend weekly in-office meetings to discuss performance and learn about new products and services
ASSUMPTION: This role involves a significant amount of standing and walking during shifts, as well as working weekends and some holidays.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: No prior experience required
Required Skills:
- Friendly, outgoing personality
- Strong communication skills
- Ability to stand/walk for up to 6 hours during shift
- Reliable transportation to/from assigned store
- Minimum age: 18 years
- Availability for weekend retail hours (some holidays required)
Preferred Skills:
- Previous sales experience
ASSUMPTION: This role requires a clean driving record and the ability to pass a background check.
💰 Compensation & Benefits
Salary Range: $20 per hour + commission. Earning potential is $20 – $30/hour on average with commission.
Benefits:
- Weekly pay via direct deposit
- Commission on top of hourly rate
- Paid training
- Career path into Sales Advisor roles
- Insurance available after 31 days
- Low-cost medical (as low as $5/week)
- Dental, vision, HSA/FSA
- 401(k) with company match
- Paid time off + holiday pay
- Company-paid life insurance
Working Hours: Full-time opportunities available. Schedule discussed during interview.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: ARS-Rescue Rooter is a leading provider of residential HVAC, plumbing, and electrical services, operating in the consumer services industry.
Company Size: ARS-Rescue Rooter has 5,001-10,000 employees, making it a large company with established systems and opportunities for career growth.
Founded: ARS-Rescue Rooter was founded in 2006 and has since grown to become one of the largest providers of home services in the United States.
Company Description:
- ARS-Rescue Rooter is a leading brand of American Residential Services LLC., providing heating, air conditioning, indoor air quality, plumbing, drain cleaning, and sewer line services from company-owned locations across the United States.
- The company serves both residential and light commercial customers, united by exceptional service.
- ARS-Rescue Rooter offers cooling, heating, and plumbing services with a knowledgeable team of trained specialists who have the professional experience to do any job right – the first time.
Company Specialties:
- Air Conditioning
- Heating
- Plumbing
- Drain Cleaning
- Insulation
- Sewer Repair
- Water Heaters
- Energy Savings
- Emergency Services
Company Website: http://www.ars.com
ASSUMPTION: ARS-Rescue Rooter is a well-established company with a strong reputation in the home services industry. Working for this company offers opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for candidates seeking to begin their career in sales or customer service.
Reporting Structure: In-store Lead Generation Specialists report directly to the Store Manager or Sales Manager.
Work Arrangement: This role is on-site, requiring candidates to work in a retail store setting.
Growth Opportunities:
- Career path into Sales Advisor roles
- Opportunities for advancement within the company's extensive network of locations
- Potential to develop skills in sales, customer service, and retail management
ASSUMPTION: This role offers opportunities for growth and development within the company, with a clear career path for high-performing employees.
🌍 Location & Work Environment
Office Type: Retail store environment
Office Location(s): Suffolk, VA
Geographic Context:
- Suffolk, VA, is located in the Hampton Roads metropolitan area, offering a mix of urban and suburban living.
- The area has a humid subtropical climate, with mild winters and hot, humid summers.
- Suffolk is home to various retail stores, providing ample opportunities for customer engagement.
Work Schedule: Full-time opportunities available. Schedule discussed during interview.
ASSUMPTION: The work environment for this role is fast-paced and dynamic, with a focus on customer engagement and sales.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the hiring manager
- In-person or virtual interview with the store manager or sales manager
- Background check and drug test
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and ability to engage customers
- Sales aptitude and enthusiasm for the role
- Availability and flexibility to work weekends and holidays
- Professional appearance and demeanor
Application Tips:
- Tailor your resume to highlight transferable skills, such as customer service, sales, or retail experience
- Prepare examples of times when you've successfully engaged customers or handled difficult situations
- Demonstrate your enthusiasm for the role and eagerness to learn about HVAC and energy efficiency
ATS Keywords: Retail sales, customer engagement, HVAC, energy efficiency, in-store promotions, lead generation, sales experience, friendly demeanor, professional appearance
ASSUMPTION: The application process for this role is straightforward, with a focus on assessing communication skills, sales aptitude, and availability.
🛠️ Tools & Technologies
- Point-of-sale (POS) system for processing transactions and tracking sales
- Company-provided tablet or smartphone for scheduling appointments and accessing resources
- HVAC and energy efficiency product knowledge
ASSUMPTION: This role requires a strong understanding of HVAC and energy efficiency products, as well as proficiency in using the company's POS system and scheduling tools.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Integrity
- Teamwork
- Excellence
- Accountability
Work Style:
- Fast-paced and dynamic retail environment
- Focus on customer engagement and sales
- Collaborative team atmosphere
Self-Assessment Questions:
- Do you thrive in fast-paced, customer-focused environments?
- Are you comfortable approaching and engaging strangers in conversation?
- Do you have a friendly, outgoing personality and a strong work ethic?
ASSUMPTION: ARS-Rescue Rooter values employees who are customer-focused, hardworking, and committed to providing exceptional service.
⚠️ Potential Challenges
- Working weekends and holidays may impact personal or family time
- Standing and walking for extended periods can be physically demanding
- Engaging customers in a retail environment can be challenging, with varying levels of interest and hostility
- Meeting sales targets and expectations may require consistent effort and adaptation
ASSUMPTION: This role presents unique challenges that require strong communication skills, adaptability, and a commitment to customer service.
📈 Similar Roles Comparison
- Compared to other in-store sales roles, this position focuses more on lead generation and scheduling appointments rather than direct sales
- HVAC and energy efficiency knowledge is required for this role, unlike some other retail sales positions
- Career growth opportunities within ARS-Rescue Rooter are extensive, with a clear path to advancement for high-performing employees
ASSUMPTION: This role offers unique opportunities for growth and development within the company, with a focus on customer engagement and sales.
📝 Sample Projects
- Developing and implementing a customer engagement strategy to increase appointment scheduling
- Collaborating with the store manager to create targeted promotions and discounts to drive sales
- Assisting customers in understanding the benefits of HVAC upgrades and energy efficiency improvements
ASSUMPTION: These sample projects illustrate the key responsibilities and focus areas for this role, with an emphasis on customer engagement and sales.
❓ Key Questions to Ask During Interview
- What are the most common challenges faced by In-store Lead Generation Specialists in this role?
- How does the company support the growth and development of its employees?
- What are the key performance indicators (KPIs) used to measure success in this role?
- How does the company ensure that its employees maintain a high level of product knowledge and expertise?
- What opportunities are available for career advancement within the company?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to understanding the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight transferable skills, such as customer service, sales, or retail experience
- Prepare examples of times when you've successfully engaged customers or handled difficult situations
- Demonstrate your enthusiasm for the role and eagerness to learn about HVAC and energy efficiency
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
