📌 Core Information
🔹 Job Title: Inbound Marketing
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Hybrid (3 days on-site)
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: Entry-level to 2 years
🔹 Remote Status: On-site with hybrid option
🚀 Job Overview
Key aspects of this role include:
- Focusing on organic brand performance, with a strong emphasis on SEO
- Collaborating with cross-functional teams to implement SEO best practices
- Analyzing data and metrics to drive informed decision-making
- Working in a dynamic, young team with a strong focus on helping Portuguese consumers make better financial decisions
ASSUMPTION: This role is ideal for a proactive individual looking to grow their SEO skills and make a significant impact on the company's organic performance.
📋 Key Responsibilities
✅ Develop and implement SEO strategies to improve organic brand performance
✅ Collaborate with copywriting, development, and marketing teams to ensure SEO best practices are followed
✅ Analyze data and metrics to gain insights and inform decision-making
✅ Create and optimize on-page content for SEO
✅ Stay up-to-date with industry trends and best practices in SEO
ASSUMPTION: This role requires a strong focus on data analysis, collaboration, and continuous learning to succeed.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in SEO or digital marketing
Required Skills:
- Proficient in Portuguese and English (spoken and written)
- Strong data analysis skills
- Familiarity with SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs)
- Ability to work collaboratively and independently
Preferred Skills:
- Experience with Storyblok CMS
- Familiarity with mobile-first optimization and A/B testing for SEO
ASSUMPTION: While experience in SEO is preferred, the company is open to training the right candidate with a strong aptitude for data analysis and a proactive mindset.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (based on experience level and industry standards for entry-level SEO roles in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Weekly breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the founder, managing director, and head of marketing
- Creative freedom and support for testing new ideas
- Learning opportunities in personal finance
Working Hours: Full-time (40 hours per week) with flexible hours
ASSUMPTION: The salary range is estimated based on industry standards for entry-level SEO roles in Lisbon, considering the company's size and the candidate's experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: 51-200 employees (Mid-sized)
Founded: 2015 (10 years ago)
Company Description:
- ComparaJá is a free, independent online platform for comparing and analyzing financial products and services
- Offers consumers the ability to identify and acquire suitable solutions while saving time and money
- Provides impartial, rigorous, and independent information about various financial products and services
Company Specialties:
- Personal Loans
- Credit Cards
- Mortgages
- Term Deposits
- Telecommunications
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá is a well-established company in the financial services industry, focusing on helping Portuguese consumers make informed financial decisions.
📊 Role Analysis
Career Level: Entry-level to 2 years of experience
Reporting Structure: Reports directly to the Head of Marketing
Work Arrangement: Hybrid (3 days on-site in Lisbon)
Growth Opportunities:
- Learning and developing SEO skills
- Collaborating with cross-functional teams
- Potential career progression within the marketing department
ASSUMPTION: This role offers growth opportunities through learning, collaboration, and potential career progression within the marketing department.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): Praça de Alvalade, Lisbon
Geographic Context:
- Lisbon is the capital and largest city of Portugal
- Known for its vibrant culture, historic sites, and coastal location
- Offers a high quality of life with a mix of urban and natural environments
Work Schedule: Full-time (40 hours per week) with flexible hours
ASSUMPTION: The work environment is collaborative and dynamic, with a focus on helping Portuguese consumers make better financial decisions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- SEO knowledge and skills
- Data analysis abilities
- Collaboration and communication skills
- Proactivity and problem-solving
Application Tips:
- Highlight relevant SEO experience and projects
- Demonstrate strong data analysis skills
- Show enthusiasm for learning and growing in the role
- Tailor your resume and cover letter to emphasize relevant skills and experiences
ATS Keywords: SEO, data analysis, collaboration, organic performance, marketing, financial services
ASSUMPTION: The application process is likely to involve assessments of SEO skills, data analysis, and collaboration, with a focus on cultural fit and enthusiasm for learning.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- SEMrush
- Ahrefs
- Storyblok CMS (preferred)
- Screaming Frog
ASSUMPTION: Familiarity with these tools is preferred, but the company is willing to train the right candidate.
👔 Cultural Fit Considerations
Company Values:
- Ambition
- Proactivity
- Spirit of teamwork
- Creativity
- Humility
Work Style:
- Collaborative
- Data-driven
- Proactive
- Results-oriented
Self-Assessment Questions:
- Do you have a strong desire to achieve results in SEO?
- Are you comfortable working collaboratively and independently?
- Do you have a proactive mindset and a willingness to learn?
ASSUMPTION: ComparaJá values proactivity, collaboration, and a strong work ethic, with a focus on helping Portuguese consumers make better financial decisions.
⚠️ Potential Challenges
- Steep learning curve for those new to SEO
- Working in a dynamic, fast-paced environment
- Balancing collaboration with independent work
- Adapting to a hybrid work arrangement
ASSUMPTION: These challenges can be overcome with a proactive mindset, strong data analysis skills, and a willingness to learn and adapt.
📈 Similar Roles Comparison
- This role focuses more on SEO and data analysis than traditional marketing roles
- ComparaJá is a mid-sized company, offering a more collaborative and dynamic work environment than larger corporations
- Career progression opportunities may be more limited than in larger companies but offer a chance to make a significant impact
ASSUMPTION: This role offers a unique blend of SEO focus, data analysis, and collaboration, with a strong emphasis on helping Portuguese consumers make better financial decisions.
📝 Sample Projects
- Conducting keyword research and on-page optimization for financial products
- Analyzing website performance data to inform SEO strategy
- Collaborating with cross-functional teams to implement SEO best practices
ASSUMPTION: These projects demonstrate the role's focus on SEO, data analysis, and collaboration, with a strong emphasis on helping Portuguese consumers make better financial decisions.
❓ Key Questions to Ask During Interview
- What are the most significant SEO challenges facing ComparaJá?
- How does the marketing team collaborate with other departments?
- What opportunities are there for professional growth and development in this role?
- How does ComparaJá support work-life balance for its employees?
- What is the company's approach to innovation and testing new ideas?
ASSUMPTION: These questions help assess the company's culture, work environment, and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Greenhouse link
- Tailor your resume and cover letter to highlight relevant SEO experience and skills
- Prepare for interview questions related to SEO, data analysis, and collaboration
- Follow up with the hiring manager within one week of submission, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
